Blog Marketplace as a Service Revenue Underperforming Technical Team 
Casey Accidental
NOVEMBER 13, 2019
As someone who has spent a lot of time building marketplaces in my career, a curious thing has happened over the last couple years. Founders have started reaching out asking for help converting their SAAS or SAAS-like business into a marketplace. The Weak Transition to Marketplace Arguments. So goes the story.
OPEXEngine
OCTOBER 5, 2021
Over the past decade, software has created tremendous value for investors and businesses, thanks largely to its transformative effect on the economy , its role in developing new cloud-based business models, and its ability to increase efficiency in operations. Sticky after all. Four ways to drive value. Embrace the cloud operating model.
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SaaSOptics
MAY 19, 2022
Not only is it one of the main drivers of revenue growth for early-stage companies, but it’s a primary goal for SaaS businesses across market stages. More customers = more revenue. Again, corresponding variables such as customer acquisition cost ( CAC ) and customer revenue all tie back to your acquisition strategy.
Neil Patel
APRIL 20, 2021
Reply to comments, answer questions, and, every so often, visit a reader’s blog and give them some free feedback or tips on how to improve their site. Until that happens, you’ll find it difficult to sell your actual products or services. Most people and companies think products and services sell because of their great features.
Sales Hacker
JANUARY 23, 2019
Needless to say, this made him look bad in my eyes. This left a bad taste in my mouth as the company clearly valued new business more than existing customers. When the customer journey isn’t well-orchestrated, Marketing and Sales can do serious damage in the marketplace. RELATED: eBook-Aligning Toward Revenue Efficiency.
ChurnZero
NOVEMBER 18, 2022
And yet, downplaying your team’s needs undermines CS’s current impact and future revenue-driving potential. According to our 2022 Customer Success Leadership Study, CS teams are already underfunded and under-resourced. But it’s not about driving revenue at all costs, cautions Jeff. Now we have a name for this.
Casey Accidental
OCTOBER 27, 2020
In part two of our Sequencing Business Models series , we talked about the different types of marketplaces and what needs to be built to be effective in each of them. This builds on the first essay in the series of how there has been an increase in interest of SAAS-like models interested in becoming marketplaces over time.
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