Clouded Judgement

DECEMBER 21, 2023

Through these interactions, I’ve built up mental benchmarks for metrics on which I place extra emphasis. Q3 Revenue Relative to Consensus Estimates Now let’s dive in to the financial results of Q3 starting with revenue. Beating consensus revenue estimates is the first aspect of a successful quarter.

Cloud 177

Cloud Software Benchmarks Retention 177

Baremetrics

SEPTEMBER 9, 2021

When discussing the financial metrics for a SaaS company, revenue vs. profit is among the most common comparisons encountered. When a SaaS product or service has been developed, tracking the ROI (return on investment) involves always keeping revenue vs. profit at the top of mind. What is revenue? What is revenue?

Payments 103

Payments Revenue Payment Services SaaS Payments 103

SaaStr

SEPTEMBER 7, 2022

What about moving from founder-led sales to building a sales team and scaling your revenue growth? Demodesk’s CEO, Veronika Riederle, and VP of Revenue, Lauren Wright, answer the most pertinent questions on scaling a SaaS start-up as they take us through lessons learned from the three stages of growth. Product-Market Fit .

Sales Hiring 220

Sales Hiring Scale Revenue Sales 220

SaaStr

SEPTEMBER 19, 2023

Many of the fundamental business models that were once engraved in the SaaS playbook are now changing thanks to a tougher macro environment and a maturing market. The Valley of Death This Valley of Death graph shows quite a clear division in the market. PLG is about investing in product and data instead of sales and marketing.

Business Model 268

Business Model SaaS Payments Payments Headcount 268

Chart Mogul

JULY 6, 2023

We’ll also share the latest benchmarks on negative churn among SaaS businesses. Benchmark your churn metrics against 2100+ SaaS businesses How negative churn causes explosive growth How to achieve net negative revenue churn What is churn? If you want, you can learn more about churn basics and benchmarks on our blog.

Benchmarks 52

Benchmarks Churn SaaS Customer Lifetime Value 52

Clouded Judgement

SEPTEMBER 12, 2023

Through these interactions, I’ve built up mental benchmarks for metrics on which I place extra emphasis. We will see this show up in revenue figures in a quarter or two. Beating consensus revenue estimates is the first aspect of a successful quarter. net retention and CAC payback).

Cloud 169

Cloud Software Benchmarks Retention 169

Clouded Judgement

APRIL 12, 2023

Through these interactions, I’ve built up mental benchmarks for metrics on which I place extra emphasis. Said another way - despite weak guides, companies aren’t beating estimates The natural question - when will the market improve? Maybe this is the first hint that the market will get better soon?

Cloud 161

Cloud Software Benchmarks Retention 161

FastSpring

FEBRUARY 6, 2019

Netflix, for example, markets free trials heavily because their data shows that they work, retaining about one in three people for a subscription. Once they’ve seen the platform or software in action, they’re more likely to continue to use your product and extend their subscription beyond the free trial period.

Payment Features 67

Payment Features Payment Solutions Subscription Pricing 67

Clouded Judgement

JUNE 20, 2023

Through these interactions, I’ve built up mental benchmarks for metrics on which I place extra emphasis. The market is clearly pricing in lower rates + reacceleration of growth. We’ll check back in next quarter to see if the market is right! net retention and CAC payback).

Cloud 161

Cloud Software Benchmarks Scale 161

Chart Mogul

JUNE 1, 2023

In an uncertain market, customer retention is key. In an uncertain market, customer retention is key. Tips for tracking customer retention Four strategies to improve customer retention SaaS retention FAQ Is revenue retention more relevant to your business at the moment? Companies with best-in-class retention grew at least 1.8x

Retention 90

Retention Metrics Benchmarks SaaS 90

OPEXEngine

SEPTEMBER 9, 2021

In working with hundreds and hundreds of SaaS CFOs over the past 15 years, I’ve noticed that effective and strategic CFOs incorporate accurate benchmarking into the daily business of the company and especially into the budgeting and planning process. . Use Benchmarks At the Start of the Budgeting Process.

Benchmarks 52

Benchmarks Sales Hiring Headcount Customer Lifetime Value 52

ChurnZero

JUNE 24, 2022

With the “great resignation,” fluctuations of the public and private markets, and the omnipresent pandemic, we find ourselves continuously, and quickly, adapting to the shifting landscape. You can download the full report for net retention and gross retention benchmarks as well as retention metrics in relation to ACV, growth, size, and more.

Benchmarks 52

Benchmarks Retention Software Review Technical Review 52

CustomerSuccessBox

APRIL 7, 2022

It’s undeniable that the SaaS model works differently and attracts revenue on a monthly or annual basis, unlike the on-premise software that deals with one-time payments. But with effective customer success, it’s possible to attain those extra gains from the SaaS revenue model. Stay tuned and read on to incur extra SaaS revenue.

Customer Success 98

Customer Success Payments SaaS Payments Revenue 98

Baremetrics

APRIL 27, 2021

Revenue forecasting models help you plan your next phase of growth. The Baremetrics article "The SaaS Financial Model You'll Actually Use" describes how to create financial models you can use to plan out your next steps—even when your total revenue falls short and things don't go as expected. What is Revenue Forecasting?

Forecasting 89

Forecasting Revenue Sales Hiring Outsourced Development 89

OPEXEngine

OCTOBER 10, 2019

The Subscription Show is coming to Boston in a few weeks at the World Trade Center. I’m thrilled to be speaking there about SaaS Metrics and Benchmarks. The show is 100% focused on subscription models, operations, pricing, marketing and subscription-centric technologies, and organized by Subscription Insider.

Payment Features 40

Payment Features Subscription Payment Services Benchmarks 40

CustomerSuccessBox

FEBRUARY 17, 2022

If you’ve ever taken a Marketing 101 course, you’ve learned that retaining a customer is far more profitable than attracting new customers. Most people judge the performance of a SaaS company by its Monthly Recurring Revenue (MRR) while evaluating a company by its Net Dollar Retention (NDR) can provide much more valuable insight.

Benchmarks 52

Benchmarks Retention Churn Subscription 52

User Pilot

NOVEMBER 27, 2023

The churn rate refers to the percentage of customers discontinuing their subscriptions during a given time period. There are two types of churn to look out for: customer churn and revenue churn. Inevitably, this hits your bottom line, and your revenue decreases. During the month, 30 customers left and ended their subscriptions.

Churn 76

Churn Retention Benchmarks Customer Lifetime Value 76

Clouded Judgement

DECEMBER 20, 2022

Through these interactions, I’ve built up mental benchmarks for metrics on which I place extra emphasis. Beating consensus revenue estimates is the first aspect of a successful quarter. The formula to calculate this is: (Q3 ’22 revenue) / (Q3 ’21 revenue) - 1. net retention and CAC payback).

Cloud 130

Cloud Software Review Software Benchmarks 130

Tom Tunguz

OCTOBER 9, 2013

One number investors use to benchmark SaaS startups across sectors and industries is sales efficiency. There are a handful of variants of this metric, sometimes called the magic number, but ultimately they all aim to provide some sense of the incremental revenue returned by sales and marketing investment. The raw data is here.

Benchmarks 119

Benchmarks Sales Recruiting Startup Sales 119

Baremetrics

JULY 30, 2021

Chargebee is a company that offers a wide range of features and toutes itself as the leader in subscription billing management. Within their platform, users can manage various aspects of their online customers such as subscription, recurring billing, invoicing, payments, accounting, taxes, and more.

Systems Review 52

Systems Review Technical Review Payment Features Payments 52

OPEXEngine

JUNE 11, 2020

You hear the terms SaaS, subscription, term licenses and perpetual license software tossed around frequently. At OPEXEngine, we pull apart the different nuances of each business model to make sure we are benchmarking companies correctly. It changes sales and marketing organizations and their execution.

SaaS Payments 52

SaaS Payments Payment Solutions Subscription Payment Features 52

Chart Mogul

JUNE 24, 2021

While some companies might want to stick with the rates that work right now, there may come the point where you can’t rely on growing your market share at the same rate as your company’s early days. For subscription apps like Headspace , a global audience is part of their growth ambition. 2 types of pricing localization.

Pricing 128

Pricing SaaS Payments Payments Payment Features 128

ProfitWell

NOVEMBER 13, 2019

The good news is that the most important subscription KPIs are constant across SaaS businesses, whether you’re selling a timekeeping software or an accounting tool. Read on to find out what the top six subscription KPIs are, why you should be tracking them, and how. Why subscription companies need to track KPIs. Forecast Demand.

Subscription 80

Subscription Payment Features Customer Lifetime Value Benchmarks 80

Chart Mogul

MARCH 23, 2023

Are you effectively expanding revenue from your existing customer base? Gross revenue retention (GRR) and net revenue retention (NRR) are the key metrics to understand how well … How good is your business at retaining customers? Are you effectively expanding revenue from your existing customer base?

Retention 52

Retention Metrics Revenue Scale 52

Baremetrics

AUGUST 6, 2021

Close to 2 million websites use Stripe reports and the company holds a 18.54% market share in the payments processing category. Growth Stripe displays your Monthly Recurring Revenue (MRR), MRR Growth, Net revenue, and New Subscribers for specific periods. What is a Stripe Monthly Report? Try Baremetrics Free.

Payment Services 98

Payment Services Payments SaaS Payments Payment Methods 98

OPEXEngine

JUNE 29, 2020

If this is the first time you’re hearing about the Rule of 40, this financial framework helps you weigh up your revenue growth against your margins. Benchmark the health of your SaaS company, and. If your SaaS business is in its early years, the goal is really to realize product-market fit, and to grow as quickly as possible.

Benchmarks 52

Benchmarks SaaS Sales Hiring Scale 52

OPEXEngine

DECEMBER 17, 2019

This is true even though selling software on a subscription basis has been around for well over 20 years. The Value of Benchmarking. In my experience working with enterprise SaaS companies over the past five years, I’ve seen a large variance in benchmarks for gross margin across subscription software businesses.

Benchmarks 40

Benchmarks Metrics Headcount SaaS 40

Tom Tunguz

OCTOBER 12, 2014

This post is part of a continuing series evaluating the S-1s of publicly traded SaaS companies in order to better understand the core business and build a library of benchmarks that might be useful to founders. Today, we’ll explore one of the enterprise behemoths, both in market cap and average revenue per customer: WorkDay.

Benchmarks 111

Benchmarks Deferred Revenue Venture Capital Outsourced Development 111

BrightBack

JANUARY 17, 2022

Factor in the huge uptick in global demand for online subscriptions services that arose through the pandemic, and we see that succeeding at retention has never been more important, and becomes a key differentiator for those who do it.

Payments 59

Payments Payment Methods Payment Features Payment Solutions 59

Stax

FEBRUARY 21, 2024

So, of course when it came to revenue-driving activities, Ford knew that success in marketing—and business—wasn’t about how much your marketing spend is, but how efficiently you spend it. Enter the SaaS Magic Number, which measures the return on sales and marketing spend in generating new subscription revenue.

SaaS Payments 88

SaaS Payments Payments Payment Services Stax 88

User Pilot

APRIL 29, 2024

A good SaaS renewal strategy helps drive customer retention , increases the customer lifetime value , and improves your monthly recurring revenue. The renewal rate is calculated as the number of customers who renew their subscription divided by the total number of customers up for renewal at any given period.

SaaS Payments 78

SaaS Payments Business SaaS Payment Solutions 78

Tom Tunguz

SEPTEMBER 21, 2014

This post is part of a continuing series evaluating the S-1s of publicly traded SaaS companies in order to better understand the core business and build a library of benchmarks that might be useful to founders. Today, we’ll examine Tableau, the market leader for data visualization software.

Benchmarks 100

Benchmarks SaaS Payments Metrics Scale 100

Clouded Judgement

DECEMBER 9, 2022

I went back and looked at the last ~50 software IPOs and benchmarked them across a number of metrics. Revenue multiples are a shorthand valuation framework. Multiples shown below are calculated by taking the Enterprise Value (market cap + debt - cash) / NTM revenue. Follow along to stay up to date! Top 5 Median: 11.7x

Cloud 130

Cloud Benchmarks Subscription Payment Features 130

Chargify

OCTOBER 21, 2020

As many leading companies know, customer subscription management isn’t a “set it and forget it” concept. It is important for businesses to constantly analyze the health of their subscription model to make sure it is truly working for their customers and their bottom line. Objectively Measuring Your Subscription Business.

Subscription 63

Subscription Payment Features Payment Services SaaS Payments 63

FastSpring

APRIL 16, 2019

The best thing about a subscription program is the reliable revenue it generates. The worst thing about it is that a healthy chunk of that “reliable” revenue is actually pretty unreliable. Your subscription churn rate is the number of subscribers you lose over a given period. Yes, we’re talking about churn. What is churn?

Payment Methods 66

Payment Methods Churn Subscription Payment Features 66

User Pilot

MAY 17, 2021

Are you tracking the right Product Marketing KPIs? With so many product growth insights available to every product marketer, it’s sometimes hard to understand which metrics are relevant and which you should be tracking to measure the success of your product marketing. What is Product Marketing?

Product Marketing 94

Product Marketing Metrics Customer Lifetime Value Marketing 94

Tom Tunguz

JANUARY 1, 2017

AppDynamics generates revenue three ways. They sell their APM software as a perpetual software license in addition to a subscription (SaaS). in revenue through 2016. License software is going in the other direction: License revenue in the nine months ended October 31, 2016 decreased by $2.2 of revenue).

Benchmarks 100

Benchmarks Metrics Software Review SaaS 100