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How to Find the Best SaaS Billing Platform: A Complete Guide

Stax

This includes subscription management, revenue recognition, dunning management , integrations with other business systems, fraud prevention, and more. SaaS billing solutions are usually talked about within the context of B2C payment processing. This is where an advanced B2B subscription management platform comes in.

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Customer Support + Customer Success: Working Together to Increase Customer Satisfaction, Retention, and Growth

Totango

Customers often turn to Customer Service or Customer Support teams for help throughout the customer journey. With the right tools, Customer Support teams can become agents of Customer Success, and their work can lead to increased customer satisfaction, customer retention, and bottom-line growth. The current state of Customer Support.

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The Funnel is Dead. Long Live the Flywheel. With Hubspot CEO Brian Halligan (Video + Transcript)

SaaStr

People talk about B2C marketing. Increasingly organizations talk about B2D marketing, to developers. But you’ve always coined this phrase “business to human marketing”, B2H. Brian Halligan: Now, those examples are all B2C, but this is very much coming to B2B. We’ve talked about it at length.

Scale 107
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Building Consumer Grade Enterprise Products with Invision, Box, Google Maps and Crunchbase (Video + Transcript)

SaaStr

With the complexity of multiple stakeholders and the increasing purchasing influence of end users, the bar is higher than ever for enterprise UX as companies pioneer business models beyond traditional SaaS. She founded Box’s growth team as well as the product operations team. Want to see more content like this?

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UserOnboard’s Samuel Hulick on designing paths, not products

Intercom, Inc.

Samuel Hulick: I actually started as a full stack developer. Back in those days, and this was like over 10 years ago, the developer would get a Photoshop file that had all of the different interface elements. So, growth team, in this quarter, we want you to go and try to pull the levers to increase day seven engagement.”

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How Customer Loyalty Can Drive B2B SaaS Business Growth

Totango

Customer loyalty is a key to repeat business and referral generation for any business model. For B2B SaaS companies, customer loyalty drives subscription renewals and brand advocacy, making it a critical component of a profitable business model. First, we’ll discuss what customer loyalty is.

B2B 107
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How to Create a Great User Onboarding Experience That Leads to Product Adoption and Customer Success

ChurnZero

Perhaps product problems, loss of a key user in the account, a bad use case… Sure, these are some reasons why customers may churn, but the reality is that your churn rate is deeply connected to the quality of onboarding journey your users go through. Do you need to improve team communication? Check Slack. Online meetings?

Scale 75