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How to Sell a Mobile App or Game Outside App Stores

FastSpring

If you’re not sure how to sell an app direct to consumer (D2C) outside the app stores — or if you’re looking for a new way to monetize your mobile app or game — you may be wondering what options you have. In this article, we’ll cover: Current app store practices and rates. Highlights from recent U.S. Interested?

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How a Lack of Direct-to-Consumer Options Hurts Players

FastSpring

These changes indicate one thing: The mobile games industry is changing, but Apple and Google will fight with everything they have to keep their grip on payment processing — and by extension, players’ wallets. Amidst these Goliaths fighting over revenue from games and in-app purchases are the players.

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Marketing Your Video Game Outside of Game Marketplaces & App Stores

FastSpring

Clever ways to approach digital advertising in your game marketing. Interested in learning more about how your video game, SaaS, software, or other digital goods business can partner with FastSpring? Let us worry about global payments and taxes. Like developing an app, you know, where it’s iterative.

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Tap to Pay: What It Is and How It Works

Stax

Since the first plastic credit card was issued by American Express in 1959 , payment tech progress has been growing exponentially. Magnetic stripe payments enjoyed a 30-year reign between the ’70s and ’90s. Contactless payments became a must-have during COVID. NFC technology is in the midst of an evolution.

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The decade software ate the world

Intercom, Inc.

Putting narrative order on the past decade, a 10-year-period that has somehow remained stubbornly nameless, is quite the challenge, but it’s impossible to make sense of the 2010s without understanding the role of software. Rise of mobile. Big tech takes over.

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Why You Should Create Mobile Ads for Engagement (and Not Just Conversion)

Neil Patel

Optimizing mobile ads is a tactic in almost every business owner’s toolbox. But is that all mobile ads are good for? Is that even what mobile ads are best for ? If you’re using your mobile ads to sell, sell, sell, you may be wasting a lot of your ad spend, to be honest. Mobile ads themselves aren’t a waste of money.

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PayPal for Enterprise: Building Solutions Across the Funnel

Neil Patel

Contactless payment methods are tapping into the future of commerce. International Data Corporation (IDC) predicts that 80% of retailers will offer contactless payment and app-based scan-and-pay systems in-store by 2023. When we talk about leaders in the contactless payments space, we must talk about PayPal.

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