SaaStr

APRIL 30, 2025

It’s the vertical SaaS rocketship: $840m ARR Still growing a stunning 29% (!) Theyve built a true operating system for the tradeshandling everything from CRM to payments to field service management. Lesson for SaaS Founders : If youre in vertical SaaS, aim to be the OS for your niche.

Payments

SaaStr

JUNE 28, 2025

The data is clear: the IPO renaissance isn’t coming—it’s already here. And for SaaS companies with strong fundamentals, the opportunity window is wide open. billion after the failed $20B Adobe acquisition Genesys – AI-powered customer experience platform, confidentially filed October 2024. $21 Stop waiting.

Payments

FastSpring

JULY 29, 2025

SaaS, software, and mobile app companies are always chasing the next logos, stacking pipeline, and are obsessing over booked revenue. By focusing on optimizing your net revenue retention rate in addition to ARR, you can supercharge revenue, reduce customer acquisition costs, and even boost your valuation. Interested? What Is NRR ?

Merchant Services

User Pilot

NOVEMBER 14, 2024

What if you could boost revenue without having to invest a small fortune in new customer acquisition? In this article, you will explore why customer expansion matters for your SaaS growth, discover various customer expansion tactics, and learn how to embed them in successful expansion campaigns.

Strategy

Stax

MARCH 16, 2025

That said, industry experts agree that your SaaS companys goal churn should be below 2%. As a SaaS business leader, reducing software user churn is an important part of maintaining your customer base and increasing revenue. TL;DR The average software industry churn rate is 14%, but SaaS companies should aim for under 2%.

Payment Solutions

Stax

APRIL 15, 2025

MRR is an important metric for SaaS businesses to track to understand business health. Let’s say you ran a CRM business where you charged your customers $1000 a year over 12 monthly payments. New MRR This is the MRR your company generates through new customers that’ve signed up for your service or product.

Payments

How To Buy Saas

DECEMBER 20, 2024

2024 is coming to a close, and it has been a terrific year for SaaS businesses as the industry has witnessed quite a favorable growth. For SaaS companies, accounting becomes one of the most crucial processes to understand their financial and overall business health, and then make informed decisions about future steps.

Payment Services

Valuize Consulting

NOVEMBER 25, 2024

In today’s competitive SaaS landscape, Customer Success has emerged as a vital strategic asset, driving revenue growth and long-term profitability. However, to fully unlock its potential, companies must go beyond qualitative insights and bring data into the decision-making process within Customer Success ranks and investments.

Payment Services

ChurnZero

FEBRUARY 28, 2025

You might be surprised to know that SaaS companies can learn a lot from their consumer subscription counterparts. There are certainly tactics that work best for specific groups: by industry (software vs hardware, or retail, or services, or healthcare, etc.) The differences between SaaS and B2C companies.

SaaS Payments

FastSpring

JULY 24, 2025

TL;DR: More mobile apps are monetizing by selling subscriptions on their websites to drive user acquisition, keep more revenue, and own their user relationship, especially now that steering iOS users to your site is allowed in the US. Giants like Netflix, Spotify, Disney+, and others already monetize directly. What are Web Subscriptions?

Payments

Panintelligence

DECEMBER 9, 2024

Software as a service (SaaS) organizations have always been at the forefront of innovation. Together, AI and SaaS are reshaping business operations, redefining customer experiences, and driving innovation across industries. What is AI SaaS? Let's explore how AI is enhancing SaaS applications: 1.

SaaS Payments

User Pilot

NOVEMBER 7, 2024

An interactive demo is a self-guided walkthrough that uses tooltips, modals, hotspots, and other interactive elements to help users quickly explore your SaaS product. Why build interactive demos for your SaaS product? This both shortens the sales process and enhances the customer experience. What is an interactive product demo?

Payment Methods

User Pilot

JULY 17, 2025

Effective customer churn prediction relies on data. See a Live Demo Customer churn is the most overlooked growth blocker in SaaS, directly impacting customer loyalty. Many product teams focus on new customer acquisition but ignore the cost of losing customers they’ve already paid to acquire. Under 3% is excellent.

Churn

Teamgate

JUNE 11, 2025

Role-based notifications further streamline the process by ensuring only relevant team members are alerted, maintaining both system stability and security. By enabling smooth communication between microservices, Middleware centralizes logging and monitoring across services, allowing teams to detect and resolve issues more efficiently.

Scale

SaaStr

JUNE 30, 2025

The major SaaS providers have announced another round of significant price increases for 2025, continuing a trend that’s putting pressure on enterprise software budgets across the board. Among the top 500 SaaS companies, there were 339 pricing and packaging changes in the past year, with many companies implementing multiple adjustments.

Pricing

SaaStr

JULY 10, 2025

Free Cash Flow: Nearly break-even (partner payment timing impact) Toast: The Growth Juggernaut Q4 2024 Metrics: Revenue: $1.34B (+29% YoY) ARR: $1.6B (+34% YoY) Operating Income: $32M (2.4% margin) Net Income: $11.8M margin) Net Income: $11.8M margin) Net Income: $11.8M margin) Net Income: $11.8M margin) Net Income: $11.8M

Technical Review

User Pilot

JUNE 25, 2025

Now that we’ve got the basics, let’s go over the process of choosing your monetization strategy. Set up systems to continually track how app users behave, user retention , lifetime value , acquisition cost , and churn to measure success. Pros: No user payment required, works well with large user bases, multiple ad formats available.

Payments

Sales Hacker

FEBRUARY 11, 2025

Jordan demonstrates how to use the FIND (Focus, Investigate, Narrate, Deploy) process for your go-to-market strategy and how to speed this up with OpenAI’s Deep Research AI tool. Jordan also shares the prompts and processes he uses when researching target accounts, messaging buyers, and driving revenue. It’s the process.

ChatGPT

USIO

JANUARY 15, 2024

Subscription Models: Usio will provide general insights into why subscription-based payment processing is often considered advantageous for Software as a Service (SaaS) businesses. Predictable Revenue Streams: Subscription models provide a consistent and predictable revenue stream for SaaS companies.

SaaS Payments

Chaotic Flow

OCTOBER 8, 2013

SaaS product management professionals should always remember that there are four P’s in marketing , one being product. This is a particularly costly mistake in SaaS and is the root cause of many a SaaS Don’t. The Boundless SaaS Product. What are the boundaries of your SaaS product?

SaaS Payments

SaaStr

DECEMBER 4, 2023

Churn increase due to greater scrutiny of costs Contract values declining More stakeholders involved in decision-making Capchase combined the study with their data set of thousands of SaaS companies and looked at what the best companies do to overcome these hurdles. Lay out the sales process early on.

SaaS Payments

SaaStr

NOVEMBER 21, 2022

An ICP aligns your product, sales, marketing, service, and executive teams to all focus on your highest-value accounts. Brex then scaled its payments business quickly. Then, it built an entire ecosystem around it, soon launching Shopify payments, an embedded payment tool that quickly became the largest piece of the business.

Payments

Tom Tunguz

JANUARY 3, 2018

That cash could be used for dividends, share buy backs and acquisitions. Several landscape altering SaaS acquisitions will come to fruition because of cash availability from repatriation and because there are enough public SaaS companies at scale to add material revenue and market cap to buyers. Microsoft buys Workday.

SaaS Payments

FastSpring

NOVEMBER 14, 2024

As you work to expand your SaaS, software, mobile games, or other digital product business worldwide, having the right payment methods available to global customers is key to ensuring they all feel comfortable purchasing. If you want to offer more payment methods around the world, don’t miss this episode of Growth Stage.

Payment Methods

The Angel VC

MARCH 23, 2016

Almost exactly four years ago I published a financial plan template for SaaS startups based on a model that I had created for Zendesk a few years earlier. The original v1 model was a very simple plan for early-stage SaaS startups with a low-touch sales model. Blue numbers indicate data-entry cells.

SaaS Payments

Intercom, Inc.

JULY 13, 2018

All future growth hinges on one thing – customer acquisition. While this may sound simple, it can be incredibly challenging to find new opportunities for growth and customer acquisition in an increasingly crowded marketplace. Mobilize your influencers to drive customer acquisition. Want more advice like this? Makes sense, right?

Acquisition

User Pilot

AUGUST 31, 2023

What is customer acquisition for SaaS, and how can you leverage it to drive sustainable growth ? The purpose of customer acquisition is to expand and make more revenue. Customer acquisition funnel stages in SaaS are Awareness, Consideration, Evaluation, Conversion. What is customer acquisition?

Acquisition

Stax

MARCH 18, 2025

The SaaS industry has seen explosive growth in the past decadeand this is expected to continue this year. Data cited by Statista shows that the software as service is expected to hit $299 billion by the end of 2025. Part of this can be attributed to the SaaS model’s unique aspect of relying primarily on future revenue.

Scale

SaaStr

JULY 30, 2024

PLG ensures your product is doing the work for you in terms of customer advocacy, acquisition, and retention. The traditional SaaS model doesn’t always scale, and not every company has all the bells and whistles to fund marketing, sales, and customer success teams. Lower customer acquisition costs. How do you scale PLG?

Underperforming Technical Team

SaaStr

DECEMBER 17, 2019

Companies that have access to more accurate financial data have the ability to develop seamless exchanges of information, providing consumers with improved ways to manage their finances. But how do companies gain secure access to that data in the first place? Zach : SaaS-ish. Ari : SaaS-ish. Enter the platform company.

Payments

FastSpring

MAY 25, 2023

FastSpring previously presented on SaaS fees pricing and packaging to combat stagflation in 2022, but this article is based on an updated presentation delivered in March 2023 by David Vogelpohl. This article offers tips for optimizing pricing and packaging of your SaaS products in a less-than-stellar economy: What is stagflation?

SaaS Payments

User Pilot

FEBRUARY 25, 2024

From marketing funnel analysis to review funnel analysis, this article shows you the most important funnels for SaaS. TL;DR Funnel analysis helps map out all the steps website visitors and in-app users take to achieve conversion goals , like signing up for your tool or completing the onboarding process. Onboarding process funnel.

SaaS Payments

User Pilot

FEBRUARY 4, 2022

If you ask any sales rep, they’ll all tell you the same thing: the SaaS sales process is absolutely grueling! Today, we’re going to walk you through the top techniques you should implement into your SaaS sales strategy. SaaS sales can be broken down into three models: self-service, transactional, and enterprise.

SaaS Payments

SaaStr

SEPTEMBER 3, 2019

There’s a little bit of work to do still, but you know, tonight the title of my talk is how to make user acquisition practically free. All of your data has to be right. Who has heard of Lambda School, out of curiosity? All right, send a picture of that to our growth team. You have to come in here, it has to be very buttoned up.

Acquisition

Stax

JUNE 20, 2024

The SaaS space is one of the most dynamic industries out there, which is why smart comapnies team up with strategic partners to drive growth and innovation. Enter ISVs, which play a crucial role in enhancing and extending the capabilities of SaaS solutions. Its purpose? To foster symbiotic relationships that drive mutual growth.

SaaS Payments

FastSpring

JANUARY 9, 2023

Most Stripe alternatives fall into one of two categories: (1) payment processors, or (2) a billing solution that covers payment processing and other aspects of billing such as fraud detection, checkout, and more. can provide payment processing, order fulfillment, financing options, and more. Table of Contents.

Payment Methods

Sales Hacker

MARCH 29, 2021

RevOps has grown in importance as SaaS products have continued to proliferate and organizations have recognized the importance of good data, efficient workflows, and ensuring cross-department collaboration. Moving data securely between a company and its partners. Processing and remitting payments.

Payments