User Pilot

MARCH 24, 2024

TL;DR A user flow is a visual representation of the steps a user takes to achieve a specific goal within a website or app. Discover user paths to app actions. 11 User flow examples to inspire you to create your app flows: Basic user flow chart for logging in. Track user interaction patterns. Track user interaction patterns.

Payment Solutions 105

Payment Solutions Payments Software Review SaaS Payments 105

Incredo

DECEMBER 3, 2019

And you look for ideas on how to promote your software for these holidays. Higher Cost Per Impression (CPI), Cost Per Click (CPC), Customer Acquisition Costs (CAC) and decreased Life Time Value (LTV). So, the main question to ask here is “Can you really afford to pay more for less? What does it mean for your SaaS?

SaaS Payments 204

SaaS Payments Payment Solutions Payments Social Media 204

FastSpring

SEPTEMBER 24, 2020

Revenue vs. profit vs. income: The terms may seem synonymous and are sometimes even used interchangeably, but they tell different stories about a company. Revenue growth suggests an expanding business and in-demand product, but whether there is any financial gain for the business is determined by the income.

Payments 82

Payments Payment Methods Payment Features Payment Services 82

User Pilot

OCTOBER 15, 2023

TL;DR A SaaS conversion rate refers to the percentage of visitors who take a desired action on the website or in-app. SaaS conversion rate optimization is important to create the best customer experience that helps lower the customer acquisition cost and increase MRR. Four SaaS conversion rates are significant to focus on.

SaaS Payments 105

SaaS Payments Payment Methods Payment Solutions Payments 105

CustomerSuccessBox

SEPTEMBER 2, 2021

Customer Acquisition Cost (CAC) can be calculated by dividing all the Marketing and Sales costs required to acquire a new customer within a specific time. CAC is an important metric for growing businesses to determine profitability and efficiency. An average SaaS business spends 92% of their first-year revenue on customer acquisition.

Acquisition 52

Acquisition Payments Scale SaaS Payments 52

Incredo

DECEMBER 3, 2019

And you look for ideas on how to promote your software for these holidays. Higher Cost Per Impression (CPI), Cost Per Click (CPC), Customer Acquisition Costs (CAC) and decreased Life Time Value (LTV). So, the main question to ask here is “Can you really afford to pay more for less? What does it mean for your SaaS?

SaaS Payments 162

SaaS Payments Payment Solutions Payments Social Media 162

Baremetrics

OCTOBER 8, 2021

Most online businesses use a customer relationship management ( CRM ) software package and/or payment processor to manage their billings because handling many customers across regions by hand is difficult, and in a competitive market there is no room for errors. CAC represents the total cost to onboard a new paying customer.

Payment Services 96

Payment Services Payment Methods Payments SaaS Payments 96

User Pilot

JULY 27, 2023

TL;DR SaaS, or “Software as a Service,” is a business model that delivers centrally hosted software to subscribers over the internet. What is a SaaS business model? SaaS, or “Software as a Service,” is a business model that delivers centrally hosted software to subscribers over the internet.

Sales Hiring 98

Sales Hiring SaaS Payments Sales Recruiting CTO Hire 98

ProfitWell

NOVEMBER 6, 2019

The subscription revenue model is hardly new. It’s been a staple of industries—publications, utilities, and, more recently, software—since it first emerged in the 17th century. It’s simple: the subscription revenue model benefits both customers and companies. What is the subscription revenue model?

Payment Features 74

Payment Features Payments Subscription Revenue 74

Unbounce

SEPTEMBER 16, 2021

PPC is a method of digital advertising in which you aim to get your ads to rank as the highest result displayed for user searches, and you, as the advertiser, pay a fee each time it’s clicked. This means that when a user types in words related to your business, your customized ad will be the first result they see— sometimes.

Payment Methods 145

Payment Methods Payment Solutions Payments AI Search 145

CustomerSuccessBox

FEBRUARY 23, 2022

Customer Acquisition and Retention play a key role in keeping in touch. Customer acquisition is based on an established marketing strategy. This is done through advertising or you can do it through- for example- search engine optimization (SEO). What may be one of the biggest parts of a business is great customer service.

Acquisition 52

Acquisition Payment Methods Retention Payment Services 52

Baremetrics

JANUARY 24, 2021

Transitioning to SaaS On January 1st 2020, we transitioned the company out of a strategic partnership (we were operating the platform under a non SaaS business model!). We were looking to relaunch the user-driven, SaaS side of our businesses. This means that our revenue churn was very low.

Churn 71

Churn SaaS Payments Payment Methods Payment Solutions 71

Hitenism

JANUARY 9, 2017

Set up a decision tree system where you can process inputs into action almost automatically. Without doing research upfront to understand the market, we ended up wasting hundreds of thousands of dollars on everything from a podcast advertising network to a web hosting service. The podcast advertising product we tried to launch.

Startup 167

Startup Payment Methods Payment Solutions SaaS Payments 167

FastSpring

APRIL 4, 2024

Are you looking for a merchant of record that will partner with you to grow your business internationally? FastSpring provides an all-in-one payment platform for SaaS, software, video game, and other digital goods businesses, including VAT and sales tax management, payment localization, and consumer support.

Scale 122

Scale Sales Payment Methods Merchant Services 122

OpenView Labs

NOVEMBER 30, 2021

The ‘haves’, defined by growing quickly out of the gate and then maintaining 50% or faster revenue growth at significant scale, have seen their valuations skyrocket over the years. It’s tempting to prioritize new customer acquisition as your top growth priority. . Explore Untapped Revenue Streams. These can be lucrative, too.

Payment Services 80

Payment Services Benchmarks SaaS Payments Merchant Services 80

OPEXEngine

JULY 28, 2020

Although the San Jose-based company has always been a leader in developing world-class creative software like Photoshop and Illustrator, its go-to-market model (licensing boxed software) eventually slowed it down. Since 2008, its revenue has tripled and its stock price has soared 14-fold in response.

Payment Solutions 52

Payment Solutions Strategy Payment Services Scale 52

OPEXEngine

FEBRUARY 22, 2022

Small and Mid-Market (SMM) SaaS Companies serve customers with annual revenues of $1 million to $1 billion and with a typical employee base of 100 to 1,000. An additional non-financial constraint is a fact that these customers typically lack experience in software procurement and implementation, and this adds friction to the sales cycle.

SaaS Payments 52

SaaS Payments Payment Services Payment Methods Marketplace as a Service 52

FastSpring

JUNE 19, 2019

Data is now fundamental to how people work & the most successful companies have intelligently integrated it into everyone’s daily workflow,” he said. Alibaba Executive Vice Chairman Joe Tsai said millions of small businesses are now using the platform. The World’s Advertising Game is Getting Smarter. The reason?

Payment Methods 69

Payment Methods Trends Payments Payment Services 69

Neil Patel

SEPTEMBER 8, 2020

While there are local guide Android app platforms released, in this article, I’ll particularly focus on Google Maps marketing paying attention to the mapping app in an iPhone and iPad as well as any Android device. After making a series of company acquisitions, Google started its desktop web mapping service in 2005.

Payment Methods 126

Payment Methods Branding Payments Merchant Services 126

The Angel VC

MARCH 22, 2012

It's a simple plan for an early-stage SaaS startup with a low-touch sales model – a company which markets a SaaS solution via its website, offers a 30 day free trial, gets most of its trial users organically and through online marketing and converts them into paying customer with very little human interaction. If you like it, tweet it! ]

Startup 189

Startup SaaS Payments Payment Methods Payment Solutions 189

FastSpring

OCTOBER 25, 2019

If the customer doesn’t stay with the company long enough to at least break even on acquisition costs, it can sink the business. It’s this period, the Customer Acquisition Cost (CAC) Payback Period, that companies need to keep an eye on to maintain profitability. But here’s the catch for SaaS companies.

Payments 61

Payments Scale SaaS Payments SaaS 61

User Pilot

AUGUST 31, 2023

What is customer acquisition for SaaS, and how can you leverage it to drive sustainable growth ? The purpose of customer acquisition is to expand and make more revenue. Customer acquisition funnel stages in SaaS are Awareness, Consideration, Evaluation, Conversion. What is customer acquisition?

Acquisition 110

Acquisition SaaS Payments Payment Methods Metrics 110

Chargify

OCTOBER 21, 2020

It is important for businesses to constantly analyze the health of their subscription model to make sure it is truly working for their customers and their bottom line. In fact, if a software company is growing at only a 20 percent rate per year, there is a 92 percent chance the business will cease to exist within just a few years.

Subscription 63

Subscription Payment Features Payment Services SaaS Payments 63

FastSpring

JANUARY 9, 2023

Most Stripe alternatives fall into one of two categories: (1) payment processors, or (2) a billing solution that covers payment processing and other aspects of billing such as fraud detection, checkout, and more. can provide payment processing, order fulfillment, financing options, and more.

Payment Methods 111

Payment Methods Payment Services Merchant Services Payment Solutions 111

Sales Hacker

AUGUST 7, 2020

VP Nokia Software, North America Sales. Manager, Business Development. People First Productivity Solutions. Team Lead, North America – Global Marketing Solutions. Director, Sales Solutions, North America. Manager, LinkedIn Sales Solutions. Sales Manager, SMB New Business Acquisition.

VP of Engineering 121

VP of Engineering Sales Recruiting Sales Hiring Payment Services 121

OPEXEngine

AUGUST 9, 2022

By benchmarking critical go-to-market KPIs, like the Magic Number – which measures how many new dollars of revenue growth are obtained getting from your sales and marketing investment compared to your competitors. One industrial company, for instance, makes account assignments in a cloud-based sales planning platform.

Scale 59

Scale VP of Engineering Payment Services Underperforming Technical Team 59

Neil Patel

JANUARY 31, 2022

Online retailers can sell just about anything—from shoes or baked goods to software and coaching sessions. Most e-commerce store owners have no idea how to effectively market their business. E-commerce Marketing Vs. E-commerce Advertising. Aren’t marketing and advertising the same thing? Not quite. Set your budget.

Payment Methods 107

Payment Methods Social Media Marketing Software Review 107

Chart Mogul

AUGUST 30, 2019

The real-life examples of 3 companies that use online courses (that they charge a premium for) to educate customers, lower churn, and grow their revenue. He’s worked with everyone from Fortune 500 companies to startups helping them develop content marketing strategies that align with their business goals. Source: HBR.

SaaS Payments 52

SaaS Payments Payment Methods Scale Payments 52

Chart Mogul

AUGUST 30, 2019

The real-life examples of 3 companies that use online courses (that they charge a premium for) to educate customer, lower churn, and grow their revenue. You can see a graph from a study by Harvard Business Review that has some interesting stats on how consumption impacts LTV. The graph shows how payment plans impact usage.

SaaS Payments 55

SaaS Payments Payment Methods Scale Payments 55

Neil Patel

APRIL 12, 2021

Recurring Business Revenue. Plus, since your customers pay the same price each month, a subscription box offers some degree of stability in your revenue stream, which helps you predict your finances more accurately. Average revenue per user (ARPU): ARPU is how much money you earn per user. billion by 2025.

Outsourcing Services 123

Outsourcing Services Payment Methods Subscription Payment Features 123

ProfitWell

JUNE 15, 2020

How are churn and new revenue trending over time? MRR gain is new revenue from either acquired customers or upgrades in a given month. MRR loss is churn, or lost revenue from cancellations or downgrades. As consumer trends adapt—your business needs to adapt, as well. Why you should implement inventory management software.

Payment Methods 76

Payment Methods Merchant Services Payments Customer Lifetime Value 76

Outseta

SEPTEMBER 11, 2017

The company is focused on “putting the math behind advertising for data-driven, profitable results.” Even further up market and in my past engagements with Working Planet, there are a number of challenges related to paid search management that I’ve felt first hand and still don’t see a great solution to.

Interviewing 40

Interviewing SaaS Payments Payments Technical Advisors 40

Incredo

DECEMBER 3, 2019

And you look for ideas on how to promote your software for these holidays. Higher Cost Per Impression (CPI), Cost Per Click (CPC), Customer Acquisition Costs (CAC) and decreased Life Time Value (LTV). So, the main question to ask here is “Can you really afford to pay more for less? What does it mean for your SaaS?

SaaS Payments 44

SaaS Payments Payment Methods Payment Solutions Payments 44

Sales Hacker

JANUARY 13, 2021

Enterprise OEM software licensing is a multibillion-dollar segment of the software industry. It includes factual information, personal experience, and interviews from successful professionals on both the buy-side and the sell-side of enterprise OEM software licensing to ensure a broad mix of experience and ideas.

Payment Solutions 74

Payment Solutions Payments Software Review Enterprise 74

Sales Hacker

JULY 11, 2018

We’ve also included pricing in our rundown to make sure you find a solution that works within your own budget. Building a successful business starts with great leads. Previous generations spent hours making phone calls or blindly visiting businesses, asking to speak to the person in charge. Price: Not publicly provided.

Payment Methods 63

Payment Methods Payment Solutions Social Media Payments 63

SmartKarrot

JANUARY 13, 2022

However, now with the help of SaaS affiliate marketing, you can grow your business by manifolds. It can boost revenue by 30% and is a great way to mobilize revenue from marketing channels. It helps increase sales in the SaaS business at low or no cost. Also, there is no risk involved in this process.

SaaS Payments 10

SaaS Payments Payment Solutions Payments Payment Features 10

Casey Accidental

DECEMBER 11, 2023

Format changes are usually only required around platform shifts already occurring or platform shifts a larger company is trying to drive. This is creating a new value proposition for your existing audience so that you can acquire, retain, and/or monetize them better. I have written more about platforms here.

Payments 113

Payments Scale Payment Solutions Technical Review 113