Customer Success Metrics for SaaS Startups (How to Measure)
Sage Intacct
JANUARY 26, 2023
In a down market, there is greater risk of customers not getting value from the product. So, how can finance teams help stay in front of customer churn?
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Sage Intacct
JANUARY 26, 2023
In a down market, there is greater risk of customers not getting value from the product. So, how can finance teams help stay in front of customer churn?
Sage Intacct
JANUARY 31, 2023
External demands for a faster financial consolidation process are regularly placed on SaaS accounting departments. SaaS companies with multiple locations, subsidiaries, or operations, means that each entity will have its own chart of accounts, and more than likely has its own individual bank accounts, jurisdictions, and perhaps tax structures. When dealing with disparate entities, risk and error goes up, while financial accuracy goes down – stressing the importance of having a centralized system
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Cracking the Code to Product Team Success: Data, Empathy, and Extraordinary Communication
Feedback Frenzy: Restoring Customer and Internal Alignment for Product Success
Sage Intacct
FEBRUARY 7, 2023
Knowing your cash and metrics can be the difference between winning your market versus having to do layoffs. CFOs who build the most flexible and robust SaaS tech stacks and adopt new tech sooner are more likely to thrive, even in a market downturn.
Sage Intacct
FEBRUARY 13, 2023
Forging a trusted relationship with your investors is one of your career-defining goals and responsibilities as a SaaS CFO. Especially during market turbulence and broader financial instability, your primary investors can be an essential source of capital and stability around resources.
Sage Intacct
FEBRUARY 14, 2023
Starting any new job can be a tough and anxiety-producing experience–even more so when it's a complex leadership position. With the right planning and forethought, however, your first 100 days as CFO can set the foundation for an effectively and profitably run SaaS accounting department.
Sage Intacct
FEBRUARY 16, 2023
When it comes to CFO software, it pays to be a forward-thinker as well as someone who sets high standards and strives for quality. The SaaS industry is too competitive for corporate leaders to get complacent about their finance tech stack.
Sage Intacct
FEBRUARY 21, 2023
When the market goes south, you need to have your forecasting and reporting capabilities dialed in more strongly than ever. In-depth and accurate reporting will enable you to keep your board and team up to date and confident that you can ensure continued profitability. Forecasting will help you analyze the impact of different plans and decisions before you commit to them.
Sage Intacct
FEBRUARY 23, 2023
As a simple bookkeeping tool, QuickBooks meets the needs of many early-stage SaaS organizations, but pressures facing finance departments put that effectiveness to the test. A new report shows there are key limitations for QuickBooks-dependent SaaS CFOs and they should move on to better alternatives.
Sage Intacct
MARCH 2, 2023
The demand for billing flexibility is one of the hallmarks of the SaaS industry. Between usage-based billing , feature pricing tiers, and all kinds of hybrids between the two, accounting teams at startups are quickly discovering the need for effective, sophisticated usage-based billing software.
Sage Intacct
MARCH 7, 2023
Given the inherently unpredictable nature of recurring revenue forecasting models, customer churn, and growth, a SaaS company can be an especially tricky place to navigate a recession. Fortunately, with the right finance tools and practices, your SaaS business will have a much stronger chance of surviving and thriving during tough economic periods.
Sage Intacct
MARCH 7, 2023
Given the inherently unpredictable nature of recurring revenue forecasting models, customer churn, and growth, a SaaS company can be an especially tricky place to navigate a recession. Fortunately, with the right finance tools and practices, your SaaS business will have a much stronger chance of surviving and thriving during tough economic periods.
Sage Intacct
MARCH 2, 2023
The demand for billing flexibility is one of the hallmarks of the SaaS industry. Between usage-based billing , feature pricing tiers, and all kinds of hybrids between the two, accounting teams at startups are quickly discovering the need for effective, sophisticated usage-based billing software.
Sage Intacct
FEBRUARY 23, 2023
As a simple bookkeeping tool, QuickBooks meets the needs of many early-stage SaaS organizations, but pressures facing finance departments put that effectiveness to the test. A new report shows there are key limitations for QuickBooks-dependent SaaS CFOs and they should move on to better alternatives.
Sage Intacct
FEBRUARY 21, 2023
When the market goes south, you need to have your forecasting and reporting capabilities dialed in more strongly than ever. In-depth and accurate reporting will enable you to keep your board and team up to date and confident that you can ensure continued profitability. Forecasting will help you analyze the impact of different plans and decisions before you commit to them.
Sage Intacct
FEBRUARY 16, 2023
When it comes to CFO software, it pays to be a forward-thinker as well as someone who sets high standards and strives for quality. The SaaS industry is too competitive for corporate leaders to get complacent about their finance tech stack.
Sage Intacct
FEBRUARY 14, 2023
Starting any new job can be a tough and anxiety-producing experience–even more so when it's a complex leadership position. With the right planning and forethought, however, your first 100 days as CFO can set the foundation for an effectively and profitably run SaaS accounting department.
Sage Intacct
FEBRUARY 13, 2023
Forging a trusted relationship with your investors is one of your career-defining goals and responsibilities as a SaaS CFO. Especially during market turbulence and broader financial instability, your primary investors can be an essential source of capital and stability around resources.
Sage Intacct
FEBRUARY 7, 2023
Knowing your cash and metrics can be the difference between winning your market versus having to do layoffs. CFOs who build the most flexible and robust SaaS tech stacks and adopt new tech sooner are more likely to thrive, even in a market downturn.
Sage Intacct
JANUARY 31, 2023
External demands for a faster financial consolidation process are regularly placed on SaaS accounting departments. SaaS companies with multiple locations, subsidiaries, or operations, means that each entity will have its own chart of accounts, and more than likely has its own individual bank accounts, jurisdictions, and perhaps tax structures. When dealing with disparate entities, risk and error goes up, while financial accuracy goes down – stressing the importance of having a centralized system
Sage Intacct
JANUARY 26, 2023
In a down market, there is greater risk of customers not getting value from the product. So, how can finance teams help stay in front of customer churn?
Sage Intacct
JANUARY 24, 2023
The finance team of today looks incredibly different than its counterparts did five years ago. Modern CFOs and other finance leaders are expected to play a much more active strategic role in their companies than they once did.
Sage Intacct
JANUARY 19, 2023
Becoming (and remaining) cash flow positive is no trivial task, especially for SaaS startups in a flagging market like we’re seeing now. To stay afloat – let alone see strong revenue –finance and RevOps teams must be streamlined, effective, and incredibly efficient in their workflows.
Sage Intacct
JANUARY 13, 2023
For even the most thorough of SaaS CFOs, there's a nagging question that's always risky to ignore: "How are we doing on our accounting compliance?" With new accounting laws and regulations emerging every year, it’s a question SaaS finance leaders are increasingly fretting over. Compliance with government accounting standards can have consequences that ripple through all levels of your enterprise.
Sage Intacct
JANUARY 12, 2023
The CFO has become the business model architect for designing their company’s SaaS financial model. However, if you’re relying on manual SaaS financial modeling to accomplish this, you’re going to have a much more difficult time proving business value.
Sage Intacct
NOVEMBER 29, 2022
The rules have changed for SaaS CFOs. Should we do lay-offs? How do we drive to profitability? How do we extend our cash runway?
Sage Intacct
DECEMBER 15, 2022
In the beginning stages of many companies and accounting departments, in SaaS billing out of spreadsheets is often a sufficient–though far from perfect–method of handling the business's finances. It's better than nothing.
Sage Intacct
DECEMBER 22, 2022
For many startups and businesses that are still in the very early stages of growth, spreadsheet-based accounting solutions can be a real asset. But past a certain stage of corporate development, QuickBooks just doesn't make sense , particularly for auditing and accounting forecasting.
Sage Intacct
JANUARY 9, 2023
Recently, I sat in on a financial-services session at our annual Sage Transform conference for Sage Intacct customers and partners. The session focused on family offices and one of the panelists, a CFO at a firm with dozens of multiple entities, described her journey building the firm’s financial tech stack. She spoke of taking months to analyze their business processes so their automation efforts would get it right the first time.
Sage Intacct
DECEMBER 22, 2022
For many startups and businesses that are still in the very early stages of growth, spreadsheet-based accounting solutions can be a real asset. But past a certain stage of corporate development, QuickBooks just doesn't make sense , particularly for auditing and accounting forecasting.
Sage Intacct
DECEMBER 15, 2022
In the beginning stages of many companies and accounting departments, in SaaS billing out of spreadsheets is often a sufficient–though far from perfect–method of handling the business's finances. It's better than nothing.
Sage Intacct
DECEMBER 8, 2022
One of the things that recurring revenue companies use to differentiate is the seemingly endless variety of their SaaS billing models to create a friction-free client experience. Different companies often have different approaches to billing their customers for the same product or service to win their market. And in today's world, hybrid billing , or combining two or more billing types, is growing in popularity.
Sage Intacct
DECEMBER 6, 2022
For SaaS CFOs , guiding the direction of their company is a lot like someone steering a massive ship. The ship itself is so much larger than the person controlling it that it seems almost shocking that they can exert so much influence over the vessel's direction and trajectory.
Sage Intacct
DECEMBER 1, 2022
Financial planning can feel like spinning plates on sticks even during the best market conditions. There’s so much to keep up in the air, and if things fall, they certainly won’t fall gently. And when the markets turn against you during a recession, this feeling of fragility and anxiety can get even worse.
Sage Intacct
NOVEMBER 29, 2022
The rules have changed for SaaS CFOs. Should we do lay-offs? How do we drive to profitability? How do we extend our cash runway?
Sage Intacct
NOVEMBER 15, 2022
In a recession , it’s only natural for different departments within a company to be at odds with one another. Stressors are increased. As a SaaS CFO, you have your pet projects and personal vision for the company’s financial future. Well, all the other department heads have theirs too, and they don’t always align.
Sage Intacct
NOVEMBER 10, 2022
For any business, hiring is simultaneously one of the most important but also one of the trickiest business tasks. That becomes even more the case when navigating a market downturn like the one we’re currently experiencing–and SaaS companies are not immune.
Sage Intacct
NOVEMBER 8, 2022
Forecasting accurately across long periods is an indispensable skill for SaaS finance and RevOps departments. The further you can reliably forecast, the clearer your picture of your company's financial health will be.
Sage Intacct
NOVEMBER 3, 2022
Usually, customer churn rate is every SaaS company’s worst enemy. But in this article, we’re going to show you how to not only deal with churn effectively but also how you can use your customer churn data as a valuable tool to build your business.
Sage Intacct
NOVEMBER 1, 2022
For many people, finance could be mistakenly viewed as playing a passive, historical role in the company. A common misconception thinks it is about number-crunching and accurately reporting past transactions and financial events.
Sage Intacct
OCTOBER 25, 2022
Net dollar retention (NDR) is one of SaaS companies' most critical revenue-based metrics. It is material because NDR is the KPI that tells you the percentage of revenue you either gained or lost from your existing customer base over a given period. This lets you understand and optimize the success of the product from your most profitable cohort: current customers.
Sage Intacct
OCTOBER 20, 2022
All SaaS startups foster a secret (or not-so-secret) hope of hitting the milestone of being a unicorn. In the parlance of venture capital, a "unicorn" is a private startup whose value is greater than $1B USD.
Sage Intacct
OCTOBER 19, 2022
KPIs are the tools driving change and investment for early-stage SaaS CFOs. Think of your metrics as your company’s vital signs: they can signal that everything is operating as it should be or that there’s a significant cause for concern. They transcend opinions and politics to a shared consciousness on what needs to be done.
Sage Intacct
OCTOBER 14, 2022
Yesterday, at Sage Transform, Sage's annual customer conference for Sage Intacct, we announced our SaaS Industry Customer Success Award winner, Springbuk. Earlier in the week, James Norris, CFO of Springbuk, joined our Industry Keynote and shared his team’s tremendous story of business, team, customer, investor, and personal success.
Sage Intacct
OCTOBER 1, 2022
Most people are at least somewhat on edge about the economy at the moment, and SaaS companies are also seeing cause for concern. But if you can maintain your sense of focus and prioritize your key performance indicators (KPIs), you should be able to survive or even thrive during the market downturn.
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