SaaStr

OCTOBER 22, 2021

The topic of scaling is central to the mission of SaaStr: “Our goal is to help everyone get from $0 to $100m ARR with less stress and more success.” ” SaaS is not the right industry to aim for incremental, low single-digit revenue growth. Video: HE RE. Video: HERE. Video: HERE. Video: HERE. Video With Slides: HERE.

Scale 335

Scale Scaling Customer Success Strategy 335

SaaStr

APRIL 30, 2024

How do you build GTM efficiency in SMB sales? The CRO at Owner, Kyle Norton, shares his learnings and strategies for building better efficiency into your GTM motion at Workshop Wednesday, held every Wednesday at 10 a.m. Ways to scale that don’t include rampant inefficiency and burn. Kyle made this mistake in his first startup.

Scale 254

Scale SMB Sales Hiring Sales 254

Predictable Revenue

OCTOBER 28, 2021

Nadja Brow, founder of The Doyenne Agency, joined us to explain why hiring a sales trainer instead of a sales manager will help you scale your sales organization faster. The post Why Hiring a Sales Trainer Will Help You Scale Faster appeared first on Predictable Revenue.

Sales Hiring 265

Sales Hiring Scale Scaling Sales 265

SaaStr

MARCH 3, 2023

At SaaStr APAC 2023, Scott Pugh, VP of Sales at Figma, shared how to scale these two sales teams while building culture. Pugh’s strategy is simple, albeit not always easy: Recruitment — how to hire the best talent to scale your sales organization. Diversity is really important when scaling.

Scale 222

Scale Sales Recruiting Sales Hiring Scaling 222

SaaStr

APRIL 4, 2023

If you don’t want your company defeated by change, you need to adapt your Go-To-Market strategy at every stage of growth. And your CAC target defines your GTM strategy. The sales cycle at this stage may be very short. Find a blend of low-touch and no-touch self-service mixed with higher-touch sales to land bigger deals.

Scale 230

Scale Strategy Scaling Outbound Sales Team 230

Predictable Revenue

AUGUST 12, 2021

Nick Casale, Director of Commercial Sales at Sendoso, talks about the distinct chapters in Sendoso’s growth, the different strategies, focus, and mindsed, marked by revenue intervals of $0-1m, $1-10m interval, and $10-20m+. The post Lessons from scaling 0-1M, 1-10M, and 10-20M+ appeared first on Predictable Revenue.

Scale 306

Scale Scaling Strategy Revenue 306

SaaStr

MARCH 7, 2022

The world of sales is evolving as rising costs and shifts in buyer behaviors continue to change. An emerging strategy that organizations are adopting to grow revenue more efficiently is inside sales. Inside sales refer to the practice of selling from office premises via phone, email, or video calls.

Scale 227

Scale Sales Hiring Scaling Sales 227

Sales Hacker

APRIL 2, 2024

Kyle Lacy spent the last 17 years building, scaling, failing, and winning in high-growth software. He has also been fortunate to lead teams at Seismic, OpenView, Salesforce, and ExactTarget. Creativity in marketing should be balanced with alignment to sales goals and objectives. Pocus turns data into revenue.

Scale 107

Scale Scaling Sales Hiring Social Media 107

SaaStr

DECEMBER 11, 2020

Now more than ever, an independent software vendor’s (ISV’s) path to profitability depends upon the strength of their go-to-market strategy. And with nearly 70% of global revenue for ISVs currently derived from third-party channel sales , no other approach to distribution ensures the exposure and revenue of the channel.

Scale 276

Scale Scaling Marketplace as a Service Cloud 276

Intercom, Inc.

JULY 28, 2022

And for Intercom’s VP of Sales EMEA, Sanj Bhayro , scaling is just what you need to invest in to ensure growth becomes as constant and linear as it can be. By the time he left to join Google Cloud as EMEA VP of Operations and Customer Growth, Salesforce had around 17 billion dollars in revenue and almost 50,000 employees.

Scale 210

Scale Scaling Sales Hiring Sales Recruiting 210

SaaStr

FEBRUARY 7, 2024

In today’s world, there’s a clear shift in what founders, boards, and investors are all after — scalable, low-CAC (customer-acquisition cost) growth strategies. In this playbook we’ll share: Automated outbound at-scale strategies. Sales-assisted, product-led growth strategies that close Enterprise leads.

Scale 226

Scale Sales Hiring Strategy Marketing 226

SaaStr

JANUARY 21, 2022

You might feel confused about where to begin, how to scale up, which mistakes you should avoid, and things you should consider before expanding. Now, let’s look at ten learnings that Dorian gathered while scaling Grammarly from a Consumer to an Enterprise brand with B2B offerings. Enter your email below for the latest SaaStr updates.

Scale 208

Scale SMB Enterprise Sales Hiring 208

SaaStr

FEBRUARY 1, 2024

As companies scale, they evolve, so how should marketing evolve accordingly to add maximum value? PST, Kady shares the ten things that change in marketing as you scale. PST, Kady shares the ten things that change in marketing as you scale. The reality is that a lot of things change as we scale. The answer isn’t simple.

Scale 194

Scale Scaling Sales Hiring Marketing 194

SaaStr

AUGUST 10, 2023

Whether you’re going from nothing to something or already scaling and thriving beyond $10-100M, healthy, sustainable growth in SaaS is on every founder’s mind. Cockroach Labs’ CEO Spencer Kimball shares hard-won lessons from scaling from $0 to $5B and his time as an angel investor for more than 80 different startups. Ideas Are Cheap.

Scale 186

Scale Scaling Sales Hiring Cloud 186

SaaStr

NOVEMBER 25, 2022

Scale-ups are exciting. Scaling to satisfy customers’ demands depends on innovation and foresight combined with enterprise-ready technology and the right partners. On top of considerable dedication, creating a scale-up requires a functional edge—a unique and unreplicable capability compared to the players in the industry.

Scale 224

Scale Scaling Marketplace as a Service Entrepreneurship 224

SaaStr

DECEMBER 15, 2021

SaaStr Scale 2021 is starting soon. 7:00 AM (40 MINS) – Product-led Growth: How to Execute Across the Full Funnel (and Mistakes We Made) with Reprise’s VP of Marketing and VP of Sales. 8:00 AM (50 MIN) – The Secrets to Building Your Marketing Engine To Drive Scale with Airtable CMO Archana Agrawal. LIVE TODAY!

Scale 226

Scale VP of Engineering Scaling SMB 226

SaaStr

FEBRUARY 9, 2024

Everything from hiring on the GTM side to layering in a sales-led motion into PLG. Let’s dive into what’s making that hybrid model successful: PLG and Sales Led? In a product-led growth strategy, the product serves as the focal point of your company’s marketing and strategies. Experimental vs. Scale.

Scale 259

Scale Sales Hiring Sales Marketing 259

User Pilot

JANUARY 17, 2024

Scaling SaaS is not for the faint of heart. If you do not scale, you will be unable to reach a new pool of customers and your competitors will leave you in the dust. If you scale prematurely, you may struggle to satisfy customer expectations. Provide the necessary training for your sales teams.

Scale 87

Scale Scaling SaaS Underperforming Technical Team 87

SaaStr

NOVEMBER 28, 2022

These two departments are a SaaS company’s most important; without their alignment, there is no growth or scale. From 2010 until 2015, the SaaS world was becoming more complex with the introduction of static bundles and recurring revenue as an addition to the annual/monthly subscription model. Common SaaS strategies for 10x growth.

Scale 202

Scale Finance Sales Hiring Scaling 202

SaaStr

JULY 29, 2022

Jason recently opened up an AMA on Twitter Spaces to answer questions about how to scale faster. And I’ve watched them fairly quickly scale, to soon they’ll be at 10 million in revenue. So maybe it was a crummy time to sell as they were coming up on 20 million US dollars in revenue. Jason Lemkin: Okay.

Scale 216

Scale Scaling Sales Hiring Enterprise 216

SaaStr

NOVEMBER 24, 2020

Check out the low down on our sponsors for SaaStr Scale who are helping to make this event happen. Grab your seat for their 12:30 PM PST workshop on Scaling with Speed: How to Streamline Your Revenue Operations with Conga. Listen to The 3 Secrets to Unlocking Revenue Through Customer Trust with GuideCX on December 9 at 8 AM PST.

Scale 243

Scale Scaling Outsourced Development compliance 243

SaaStr

OCTOBER 3, 2022

When approaching a GTM exercise, one thing needs to be very clear: the company’s revenue strategy. This revenue strategy consists of three core questions: What is the market opportunity—the problem that needs to be solved? What is the product strategy? Sales Cycle. Post Sales. Designing the GTM model.

Scale 216

Scale Sales Hiring Sales Recruiting Scaling 216

Intercom, Inc.

OCTOBER 24, 2018

How do you scale a support organization without breaking the budget or killing the quality of the customer experience? It’s an age old question for anyone leading a customer support organization, the sort of challenge that requires continuous innovation as a company and its customer base expands. Automation.

Scale 178

Scale Customer Support Scaling Strategy 178

SaaStr

AUGUST 19, 2022

Jason recently opened up an AMA on Twitter Spaces to answer questions about how to scale faster. Jason Lemkin: Actually more than that, 10X revenues, only growing 22%. ZoomInfo, which probably all of us at least know if we don’t use, grew 54% last quarter at over a billion in revenue. So much talk about doom and gloom.

Scale 211

Scale Sales Hiring Scaling VP of Engineering 211

SaaStr

FEBRUARY 15, 2023

Iconic PLG companies share how they integrated GTM into their growth strategy to go from single digits to over a billion in ARR. Scaling a PLG company While it’s great to figure out a PLG model that allows you to scale your revenue with inbound, it cannot stop there. 20 million?

Scale 192

Scale Sales Hiring CTO Hire Scaling 192

SaaStr

JULY 5, 2022

Usage was there, but revenue wasn’t tracking the usage growth. By moving from Freemium to “Contact Me” only (albeit with transparent pricing), sales went way, way up. He got into conversations with top prospects, and got them to buy bigger, better editions. Competes with sales’ desire for Urgency.

Scale 291

Scale Sales Engineering Acquisition 291

SaaStr

JANUARY 6, 2021

How do you scale a company based that can be collaborative for everyone in your org — from finance to marketing? Howie Liu, CEO and Co-Founder @ Airtable shares the strategies he used to gain traction with a low-code platform. Ultimately, they developed a more hybrid sales approach because there are good parts to each experience.

Scale 197

Scale Software Review Scaling Sales Hiring 197

SaaStr

AUGUST 8, 2023

In a fascinating workshop session, Miao shares his thoughts on how finance teams can contribute to company strategy and grow revenue. Strategic Finance optimizes a company’s underlying business model to create long-term value by increasing revenue and decreasing costs. SaaStr Workshop Wednesdays are LIVE every Wednesday.

Scale 175

Scale Finance Outsourcing Services Sales Recruiting 175

SaaStr

SEPTEMBER 26, 2022

Jessica Gilmartin, Head of Revenue Marketing at Asana, a leading work management platform, shares learnings from her tried-and-tested experiments with data storytelling. . Why data storytelling should be part of your marketing strategy. Data storytelling builds revenue-driving assets. Data stories are memorable.

Scale 204

Scale Revenue Data Marketing 204

Intercom, Inc.

AUGUST 29, 2019

In this week’s episode we’ve dug down into the podcast vaults to bring you some of the best insights shared by our guests about scaling sales. It’s no surprise that one of the key levers for growth as you go from startup to scale-up is your sales team. Hiring for sales with John Barrows.

Scale 172

Scale Sales Hiring Scaling Payment Services 172

SaaStr

APRIL 7, 2023

As a self-proclaimed accidental entrepreneur, Browder shares a few unconventional ways to scale your company. The DoNotPay journey started six years ago and has led to many unconventional lessons that go against the popular wisdom of starting, scaling, and distributing a product. It went viral immediately. Organic is the least obvious.

Scale 209

Scale Scaling Sales Hiring Entrepreneurship 209

SaaStr

DECEMBER 14, 2022

Yamini Rangan, CEO at HubSpot, has many insights on how to serve SMB customers at scale. In 2022, SMBs have had to develop strategies that drive the most value and be more efficient with their capital. So when it comes to portioning your budget to the long tail, you need to have a clear strategy for allocating your finite resources.

Scale 225

Scale SMB Scaling Innovation 225

SaaStr

NOVEMBER 13, 2020

On December 8, join @Talend #CMO @LaurenV for a roundtable session at @saastr Scale 2020 "The Five Hardest #Marketing Decisions to Make and How to Get Them Right with Talend." Our next big digital mega-event SaaStr Scale is coming up soon, Dec 8-9!! Javier Molina, VP of Corporate Sales, MongoDB. Rico Mallozzi, Sr.

VP of Engineering 176

VP of Engineering Scale Scaling CTO 176

SaaStr

MARCH 22, 2023

Scaling Early-Stage to Hyper-Growth Companies With Ed Lenta, SVP and GM of Databricks Back in the early 2000s, people didn’t entirely accept that a virtual machine could be as good as a physical one. Ed Lenta, the SVP and GM of Databricks, had the rare opportunity of scaling three hypergrowth companies — VMware, AWS, and Databricks.

Scale 198

Scale Scaling AWS Sales Hiring 198

SaaStr

FEBRUARY 27, 2023

This was Storyblok’s strategy when it started expanding its team. Storyblok started with a leadership-first hiring plan and a recruitment strategy that involved the following: A test to know how candidates handle different tasks and their expertise level. They also hired a VP of Partners who knew how to scale B2B software.

Scale 197

Scale Sales Hiring Sales Recruiting Scaling 197

SaaStr

DECEMBER 16, 2022

How do you enter a highly competitive marketplace, carve a niche for yourself, and then scale the business to $100 million+ ARR? Sam Blond, Partner at Founders Fund, joined Matt Plank, VP of Sales at Rippling, to unlock the secrets to exponential revenue growth. Scaling your go-to-market efforts.

Outsourcing Services 215

Outsourcing Services Scale Sales Hiring Outsourced Development 215

SaaStr

JULY 13, 2022

First, you hire your sales team. Finally, growth occurs when sales, product, and marketing can come together. Co-founder and CEO of Insider , Hande Cilingir, talks about what it takes to write a successful revenue growth story. Call their previous employers and find out whether your prospective hire was hitting their quotas.

Scale 220

Scale Sales Hiring Revenue Marketplace as a Service 220