FastSpring
DECEMBER 14, 2018
And this doesn’t just apply to people who want to know Spice Girls tour dates; it applies to business owners looking for software solutions, too. But once you have that coveted spot on page one, how do you turn prime real estate into actual sales? Don’t bombard your audience with countless sales pitches.
Baremetrics
SEPTEMBER 5, 2021
Before the advent of lead qualification, sales teams would spend days and months trying to convert leads generated during marketing campaigns. What do the marketing, sales, and product teams define as a qualified lead? It simply starts with the definition of quality. What is a MQL? What is a PQL? What is a SQL? What is a PQL?
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Totango
AUGUST 23, 2022
For example, a website visit, an online sales purchase and a phone support call are all potential customer journey B2B touchpoints. Touchpoints also include occasions when clients interact with your software app in a SaaS context. During the sales process, including sales appointment scheduling, meetings and payment processes.
Sales Hacker
JANUARY 9, 2020
Objections are a part of life in sales, but they can be especially difficult to deal with in B2B sales. The best thing you can do is handle objections early and often in your sales cycle. The best thing you can do is handle objections early and often in your sales cycle. big deposits, weekly payments, etc.).
FastSpring
DECEMBER 18, 2020
It’s easy to think of online sales as a marketplace where we buy items for ourselves, but more and more B2B and SaaS sales are now happening online. As of 2019, B2B ecommerce sales globally have surpassed $12 trillion in revenue. According to Statista, B2B sales are now 6X larger than the business-to-consumer (B2C) market.
Kellblog
JULY 24, 2021
I sometimes get asked about how to structure an enterprise software marketing organization and the relative roles of product marketing vs. competitive analysis. My first job in marketing, which served as my bridge from a technical to a sales-and-marketing career, was as a competitive analyst. They exist to help sales win deals.
FastSpring
JUNE 11, 2019
In this joint webinar with TechSmith, a global leader in screen capture software, we’re showcasing why you should consider using video to create more engaging content and improve the conversion rate on your site. The way customers purchase digital products and software is changing. Maximizing your revenue potential with global sales.
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