SaaStr

JULY 11, 2023

Does it hurt enough for buyers to switch to a new solution? Gorgias, an eCommerce customer service platform, discovered that their customers’ main pain points were a lack of centralized customer support channels and poor integrations. Who will be looking for this product? Who is the likely and ideal buyer?

Sales Hiring 172

Sales Hiring SMB Sales Recruiting Payment Methods 172

User Pilot

APRIL 21, 2024

Keep them updated about their order or provide additional support to help them maximize the product value. Userpilot is a product growth platform. It helps create in-app experiences to optimize user conversions. Here’s an example of a Userpilot user persona: Role in the company ( Product Marketing Manager ).

SaaS Payments 104

SaaS Payments Payment Services Payment Methods Payment Solutions 104

Casey Accidental

OCTOBER 27, 2020

In that essay , we also talked about how a more common route for a SaaS business is to become a platform. Platforms can create an immense amount of long-term value for companies, or be a minor component of their product strategy to maintain product/market fit. The Types of Platforms.

Payments 56

Payments Business Model Payment Solutions SaaS Payments 56

SaaStr

MARCH 19, 2019

Niall Wall, Box SVP of Business and Corporate Development alongside Vicki Lin, Stripe’s Head of Ecosystem and Cecilia Stallsmith, Slack’s Director of Platform Marketing discuss scaling your revenue via indirect channels and platform ecosystems. We’re a cloud content management platform.

Payments 124

Payments Scale Scaling Revenue 124

User Pilot

FEBRUARY 25, 2024

TL;DR Funnel analysis helps map out all the steps website visitors and in-app users take to achieve conversion goals , like signing up for your tool or completing the onboarding process. Create data-driven product roadmaps. Increase revenue growth. Ready to start tracking user funnels for your in-app user journeys?

SaaS Payments 105

SaaS Payments Payment Services Payment Methods Payment Solutions 105

User Pilot

OCTOBER 15, 2023

TL;DR A SaaS conversion rate refers to the percentage of visitors who take a desired action on the website or in-app. They are website visitors to a free trial, a free trial to product-qualified lead (PQL), PQL to paying users, and growth metrics conversion. Four SaaS conversion rates are significant to focus on.

SaaS Payments 105

SaaS Payments Payment Methods Payment Solutions Payments 105

Unbounce

SEPTEMBER 16, 2021

PPC is a method of digital advertising in which you aim to get your ads to rank as the highest result displayed for user searches, and you, as the advertiser, pay a fee each time it’s clicked. This means that when a user types in words related to your business, your customized ad will be the first result they see— sometimes.

Payment Methods 145

Payment Methods Payment Solutions Payments AI Search 145

Intercom, Inc.

MAY 8, 2018

The next generation of messengers will be built to help businesses accelerate growth by actually helping teams do work, like process payments or schedule meetings. For marketers like me, this is an incredibly powerful concept. But knowing what apps to use and feature is also probably a bit daunting.

Payment Solutions 176

Payment Solutions Payment Methods Payments SaaS Payments 176

FastSpring

APRIL 30, 2021

Localized pricing helps software and SaaS companies expand their customer base and increase conversions. When price localization isn’t a part of your growth strategy, it limits long-term growth and prevents your business from reaching customers that want your products and services. This is especially true for SaaS business.

Payment Methods 79

Payment Methods SaaS Payments Payments Pricing 79

User Pilot

FEBRUARY 22, 2024

Customer retention can help you drive recurring revenue, reduce customer acquisition costs, and drive customer loyalty. Customer lifetime value , repeat customer rate, product adoption rate, and customer churn rate are key metrics to measure alongside your customer retention rate. Different customer retention rates by industry.

SaaS Payments 52

SaaS Payments Payment Methods Strategy Payments 52

SaaStr

NOVEMBER 16, 2022

You’ll never scale revenue if you can’t get two people to hit quota. When you hire your first couple reps, they do need to have sold a software product. It can work out a little bit for tiny SMBs, but it doesn’t work in software, okay? So hire that person as early as you can find her or him.

Sales Hiring 234

Sales Hiring VP of Engineering Payment Methods Scale 234

Baremetrics

JULY 30, 2021

Within their platform, users can manage various aspects of their online customers such as subscription, recurring billing, invoicing, payments, accounting, taxes, and more. Baremetrics on the other hand monitors subscription revenue for businesses that bring in revenue through subscription-based services.

Systems Review 52

Systems Review Technical Review Payment Features Payments 52

Incredo

DECEMBER 3, 2019

And you look for ideas on how to promote your software for these holidays. Or maybe you are curious whether Christmas marketing works at all? We have interviewed tens of SaaS community members to understand how they perceive SaaS Christmas promotions. And we do not really fit perfectly with our SaaS.

SaaS Payments 204

SaaS Payments Payment Solutions Payments Social Media 204

User Pilot

JUNE 28, 2023

Kommunicate drives sales-less product adoption through product experiments and tracking adoption rates with Userpilot. Platformly uses a progress bar and empty state CTAs to simplify the onboarding process for their complex product. Split-test your upsell pop-ups to maximize expansion revenue. Get a demo now!

Onboarding 97

Onboarding SaaS Payments Payment Services Payment Solutions 97

FastSpring

APRIL 13, 2023

From leading sales at Zillow to brand strategy at Tumblr to revenue at FiscalNote (a global policy platform), Justin Scott started noticing a trend. Across markets, companies were “taking big data sets and visualizing them in interesting ways to create user experiences.” And we need platforms to be able to do that.

Payment Methods 116

Payment Methods Marketing Payments SaaS Payments 116

User Pilot

JULY 27, 2023

TL;DR SaaS, or “Software as a Service,” is a business model that delivers centrally hosted software to subscribers over the internet. The different roles in SaaS companies: Chief Executive Officer : As the highest-ranking executive, this person ensures the company runs smoothly and employees are happy and engaged.

Sales Hiring 98

Sales Hiring SaaS Payments Sales Recruiting CTO Hire 98

Incredo

DECEMBER 3, 2019

And you look for ideas on how to promote your software for these holidays. Or maybe you are curious whether Christmas marketing works at all? We have interviewed tens of SaaS community members to understand how they perceive SaaS Christmas promotions. And we do not really fit perfectly with our SaaS.

SaaS Payments 162

SaaS Payments Payment Solutions Payments Social Media 162

Chart Mogul

JUNE 24, 2021

The same could also be true for your SaaS business. We also shared that revisiting your monetization strategy is an essential part of growing your business. Even the simplest pricing localization method requires new workflows and considerations, so it’s understandable if you’re apprehensive about jumping in feet first.

Pricing 128

Pricing SaaS Payments Payments Payment Features 128

Intercom, Inc.

NOVEMBER 7, 2019

Creating a new product category also creates a plethora of challenges – from spotting the right market niche to convincing customers that yours is a service they need. If people aren’t looking for your solution, you have to educate them about the problem your product solves. Nico: Exactly.

Scale 162

Scale Payment Methods Payment Solutions Marketing 162

Sales Hacker

JULY 18, 2022

Personalize campaigns further than mail merge. Personalize outreach content based on industry, individual use cases, necessary features, team size, etc. Automated education sequences improve customer retention by offering the customer more value and a deeper understanding of a product. Send them from Customer Success Managers.

Payment Services 76

Payment Services Churn Payment Methods Payment Solutions 76

SaaStr

DECEMBER 26, 2019

Guillaume : Now that we have the MarTech outlook and the marketing shifts, a couple of things. So if we can pop up the Slido slide and I want to invite you all to take your phone and go on slido.com for this session so that you can start asking the panel questions. Alice : Definitely pre-product market fit.

Sales Hiring 155

Sales Hiring Payment Methods Payment Solutions Marketing 155

User Pilot

JUNE 29, 2022

Here, we have listed a few popular customer segmentation software options and described their pros and cons. Customer segmentation tools allow you to segment customers based on shared characteristics such as their in-app behavior, or any other criteria such as the NPS score , completed milestones in the customer journey, etc.

SaaS Payments 98

SaaS Payments Software Review Payment Solutions Payment Methods 98

Baremetrics

JANUARY 24, 2021

Transitioning to SaaS On January 1st 2020, we transitioned the company out of a strategic partnership (we were operating the platform under a non SaaS business model!). We were looking to relaunch the user-driven, SaaS side of our businesses. This means that our revenue churn was very low.

Churn 71

Churn SaaS Payments Payment Methods Payment Solutions 71

User Pilot

JULY 18, 2023

This article shows you various ways to calculate churn, make sense of the data, and create proactive solutions to retain more customers. TL;DR Customer churn is the rate at which users discontinue their subscription or stop using a particular product or service. Monthly recurring revenue. The average revenue per user.

Churn 98

Churn Payments SaaS Payments Payment Solutions 98

Chart Mogul

DECEMBER 20, 2022

Product analytics, customer data or user feedback from your CRM, as well as revenue analytics, all play an essential role in understanding and growing your business. The team has also been working hard all year to bring you these and many other improvements to the ChartMogul platform. Let’s get to it. Try it out. .

Systems Review 52

Systems Review Payment Solutions Payments Azure 52

User Pilot

OCTOBER 5, 2023

Collaboration between product , marketing, and sales teams is essential to effectively identify and target high-value customers. Userpilot onboarding, analytics , and feedback features can help you reduce CAC and boost revenue. Monthly Recurring Revenue (MRR) – for example from subscriptions. What is CAC payback?

SaaS Payments 105

SaaS Payments Customer Lifetime Value Payment Solutions Acquisition 105

Totango

MAY 19, 2020

The continuing COVID-19 health crisis may well produce a recession that has a significant impact on the Software-as-a-Service (SaaS) industry. As their customers are presented with changing markets and deal with the uncertainty that comes with current events, SaaS companies must be prepared for a potential wave of churn.

SaaS Payments 77

SaaS Payments Churn Payment Solutions Payment Methods 77

FastSpring

MARCH 27, 2023

“It got us thinking: Why is there no purpose-built operating system for corporate learning and development teams, when their jobs are so strategic to the business, and they’re managing massive budgets, but they can’t track things like ROI?” There are now over 150 enterprise companies using the platform.

Payment Solutions 91

Payment Solutions Payment Services SaaS Payments VP of Engineering 91

OPEXEngine

FEBRUARY 22, 2022

Small and Mid-Market (SMM) SaaS Companies serve customers with annual revenues of $1 million to $1 billion and with a typical employee base of 100 to 1,000. Customer success is usually staffed by a mix of customer support, sales, and engineering folks contributing some portion of their time to the Cost of Revenue. Direct Sales.

SaaS Payments 52

SaaS Payments Payment Services Payment Methods Marketplace as a Service 52

Baremetrics

JULY 20, 2021

Following HubSpot’s lead is a good way to prepare your SaaS product marketing plan, but to do so effectively you’ll need a step-by-step process to get started. In this article, we will walk through 7 steps for creating a solid marketing strategy for your SaaS product.

SaaS Payments 105

SaaS Payments Payment Services Marketing Payment Solutions 105

ProfitWell

FEBRUARY 28, 2020

Today, eBay may be looking to subscription to amp up its ecommerce reach. Plus, Pipe, a B2B SaaS financial platform, raises $6 million. And finally, David Cancel drops the mistakes he says will tank even the best business idea. We know and love eBay as the classic ecommerce platform that’s nailed it in that space since the 90s.

Payment Methods 52

Payment Methods Payments Payment Solutions SaaS Payments 52

ChurnZero

MAY 20, 2021

In this preliminary phase, you’re still likely trying to reach product-market fit, you can count your customers on two hands, and you have a good sense of your customers’ satisfaction with your service despite not having any formal surveying. Traits: Product-market fit. $6M Pre-Build Phase. Build Phase.

Customer Success 90

Customer Success Payments Payment Services Scale 90

Chart Mogul

MARCH 9, 2020

For the first 2-3 years of Buffer’s existence, Joel and his team did not need a specialized solution for subscription analytics. However, as the company grew, their systems started to fail all the time, prompting the team to re-think their approach and look for a scalable solution. Early in 2019, I had an epiphany moment.

Payment Solutions 113

Payment Solutions Payment Features Payments Social Media 113

ProfitWell

JUNE 15, 2020

How are churn and new revenue trending over time? MRR gain is new revenue from either acquired customers or upgrades in a given month. MRR loss is churn, or lost revenue from cancellations or downgrades. This report is a quick but mighty read, jam-packed with data and trends to help you optimize your DTC marketing strategies.

Payment Methods 76

Payment Methods Merchant Services Payments Customer Lifetime Value 76

Sales Hacker

MAY 15, 2023

Hiring a sales team too soon can lead to issues like: Your team tries to sell a product to a market that doesn’t need it or want it. Your company incurs unnecessary expenses before figuring out product-market fit. By taking charge of the sales process, you’ll get to know your customers and connect with them deeper.

Sales Hiring 86

Sales Hiring Scale Outsourcing Services Payment Services 86

Sales Hacker

JUNE 7, 2021

We hear a lot about equipping salespeople with customer insights to help them move from simple questioning to exploring challenges and discussing solutions with customers. Customer business challenges/opportunities: Issues that customers face or opportunities to improve the way they do things that can motivate prospects to engage.

Sales Recruiting 108

Sales Recruiting Payment Services Payment Methods Sales 108

Chart Mogul

JUNE 24, 2021

The same could also be true for your SaaS business. We also shared that revisiting your monetization strategy is an essential part of growing your business. Even the simplest pricing localization method requires new workflows and considerations, so it’s understandable if you’re apprehensive about jumping in feet first.

Pricing 52

Pricing SaaS Payments Payments Payment Features 52