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Building Resilience Through Efficient Scaling In 2023 with ICONIQ Growth General Partner, Doug Pepper, and General Partner and Head of Analytics, Christine Edmonds (Video)

SaaStr

General Partner of ICONIQ Growth, Doug Pepper, and General Partner and Head of Analytics, Christine Edmonds, joined us for Workshop Wednesday , held live every Wednesday at 10 a.m. 28% of companies are looking to outsource to cut costs. PST, to unveil the data behind effective scaling. Sign up HERE!

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How Effective Public Relations Can Bring More Growth For Your Tourism Business

SaaS Metrics

Wanderlust has long been a facet of human characteristics, but with the thrive in the travel and tourism industry and increase in competition, marketing ventures have become imperative for travel agencies. The post How Effective Public Relations Can Bring More Growth For Your Tourism Business first appeared on SaaS Metrics.

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Guide to direct-to-consumer brand growth

ProfitWell

Though Away, the travel company, was intended to be a luggage company, the co-founders Steph Korey and Jen Rubio knew that they needed to be unique to penetrate the already saturated industry. Rather than leaving the work of dealing with consumers and how your products are displayed to vendors, you can handle it and build your brand's image.

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Making Trade-Offs In Marketing with Meagen Eisenberg (Video + Transcript)

SaaStr

I was fortunate enough two years ago to be part of a case study that Stanford GSB did on MongoDB with my current partner here at TripActions, Carlos Delatorre is the CRO here and was the CRO with me at MongoDB. We are a business travel management and a new model for corporate T&E. We know where future travelers are coming.

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Instagram Customer Care 101 for Small Businesses

Buffer Resources

However, using Instagram for small business growth is not just about taking your followers behind the scenes and posting eye-catching visuals to grab their attention; it's also about providing good customer service. The demand for social media customer service has grown. Let's dive into it!

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I Don't Do Paid Ads: Here's What I've Invested in Instead to Grow My Business to $270K+ in Revenue

Buffer Resources

On Instagram, I get a little more personal, not just sharing my thought leadership but also peeks into my lifestyle, such as showing how I travel with my disability or communicate with other deafblind people. A cheap tripod and a travel ring light make it so much easier for me to create content on the fly.

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AMA at SaaStr Annual 2022 with SaaStr Founder & CEO Jason Lemkin – Part 1 (Pod 607 + Video)

SaaStr

They have service and all this, but the second cloud for them was sales. And then with your finance person or yourself or your outsourced person, you build a C-90 plan, which is one, we’re 90% sure, even if sales slow, we’re going to hit this plan. Even this year, one of the big vendors for us quit three weeks ago.