Intercom, Inc.

MAY 13, 2021

A great customer success team will help you to better understand your customer’s needs, identify what “success” means to them, and in turn, help your customers realize the value of your services, creating a more successful outcome for both their team and yours. “Upmarket customers have different demands of you.

Scale 177

Scale Customer Success Strategy Sales Hiring 177

SaaStr

DECEMBER 16, 2022

How do you enter a highly competitive marketplace, carve a niche for yourself, and then scale the business to $100 million+ ARR? Entering a hyper-competitive marketplace . Entering a crowded marketplace as a new business can be intimidating, especially when established players with a solid customer base surround you.

Outsourcing Services 240

Outsourcing Services Scale Sales Hiring Outsourced Development 240

BetterCloud

APRIL 25, 2024

Get ready to turn those monthly charges into strategic investments that fuel your business growth. SaaS budgeting is the process of planning, allocating, and managing financial resources for acquiring and using Software as a Service (SaaS) solutions within an organization. What is SaaS budgeting?

Technical Review 52

Technical Review Strategy Marketplace as a Service SaaS 52

Intercom, Inc.

APRIL 4, 2019

The self-service model requires little to no selling whatsoever, saving time, labor and resources for a growing startup. Are you a marketplace or are an e-commerce retailer? We are a very engineering-centric company, so 50% of headcount is always going to be on engineering. We just were never going to get that headcount.

Scale 162

Scale Sales Hiring Underperforming Technical Team Payment Services 162

Payrix

FEBRUARY 21, 2024

To start the series, Ian and his guest Andy Meadows, Head of Partner Success Management for Payrix, dive into the topic of resourcing and what you need to consider when it comes to selling payments, boarding and underwriting, service and support, and development and tech. Now, we’ve not hit on the backend service and support piece.

Payments 100

Payments Merchant Services Embedded Payments Payment Services 100

BetterCloud

JANUARY 5, 2023

With many organizations facing a growing SaaS portfolio and little to no addition in IT headcount, being able to automate a large number of SaaS management tasks with an easy-to-use workflow builder is essential to improving operational efficiency. The marketplace for adjacent solutions has grown.

Government 69

Government Management Marketplace as a Service SaaS 69

SaaStr

JUNE 10, 2020

We’re going through layoffs and furloughs, recession planning and for me as the CMO, facing really massive cuts to marketing budgets and headcount. We saw McDonald’s, they started separating their arches and really trying to do public service announcements around social distancing. It’s a competitive marketplace.

Travel 182

Travel Marketing Scale Outsourcing Services 182

Totango

APRIL 14, 2020

While most of us associate the digital leap to subscription and third-party software services with customer empowerment, those same tech advances make it easier than ever to provide personalized care in a targeted, scalable manner. Organizations need to segment customers based on how world events such as COVID-19 affect them.

B2B 71

B2B Scale Marketplace as a Service Sales Hiring 71

Intercom, Inc.

JULY 21, 2022

Adam Risman , a former host of the podcast, asked Rachel what made that point when Rachel joined Slack in 2016 the right time to invest in growth marketing? The great thing about performance marketing is the ROI is really obvious, so you can justify increased spend and headcount based on the performance, and that’s what we’ve done.

Outsourcing Services 215

Outsourcing Services Sales Hiring CTO Hire Acquisition 215

Brian Balfour

JANUARY 4, 2017

We assume the other tiers all are self service and don’t require sales. But the SMBs range from restaurants, to small shops, to service agencies, and many other business types covering a variety of industries. So if your strategy is to increase quantity of content, that typically requires increased headcount.

Scale 71

Scale Marketplace as a Service Acquisition Content Marketing 71

SaaStr

JUNE 16, 2020

Matt Garratt: So for those that aren’t familiar with Salesforce Ventures, we are the strategic investment arm for Salesforce. I was an account executive covering financial services vertical and covering in New York. One is investing in your team, calibrating your operations and then re-qualifying your customers.

Sales Hiring 164

Sales Hiring Scale SaaS Payments Payment Services 164