Blulogix

FEBRUARY 13, 2024

Beyond Finance: Why Embracing Monetization as a Cross-Functional Discipline Changes the Game By BluLogix Team Redefining the Role of Monetization in Modern Businesses In the swiftly evolving digital marketplace, the concept of monetization extends far beyond the confines of the finance department.

Finance 52

Finance Marketplace as a Service B2B Subscription 52

OpenView Labs

NOVEMBER 23, 2021

A product’s competitive advantages can be the result of superior features, proprietary technology, standout performance, better design, and even stellar customer service. . Standing Out in a Crowded Marketplace: Practical Tips and How To’s. Crowded marketplaces have nothing on you. Does Your Product Need Its Own Category?

Marketplace as a Service 74

Marketplace as a Service Pricing Growth Marketing Engineering 74

OpenView Labs

APRIL 13, 2020

Over the last 10 years, “growth” has become a thing in tech. There are new job titles—growth marketing, growth product manager, growth engineer, head of growth—and new opportunities that have changed the way companies think about how to grow their revenue or users. But what the hell is “growth” really?

Systems Review 98

Systems Review Technical Advisors Scale Technical Review 98

SaaStr

MARCH 20, 2020

317: Rachel Hepworth is VP of Marketing @ Pilot, the startup that offers the best bookkeeping, tax and CFO services for growing businesses. Before Slack, Rachel spent 4 years at LinkedIn where she led the product marketing team for content experiences. Really legitimately huge market.

SMB 179

SMB Scale Startup Marketplace as a Service 179

Intercom, Inc.

JULY 13, 2018

All future growth hinges on one thing – customer acquisition. While this may sound simple, it can be incredibly challenging to find new opportunities for growth and customer acquisition in an increasingly crowded marketplace. In order, they need to know, use, love and recommend your products or services.

Acquisition 156

Acquisition Strategy SaaS Payments Payments 156

SaaStr

MARCH 19, 2019

Ceci Stallsmith : After building if you have something where you’re going to publish an integration or something of that sort, there’s a marketplace for Stripe, same for Box, same for Slack, we have a directory of apps, so published in the directory is the next step. If they’re engaged, then they’re building.

Payments 120

Payments Scale Scaling Revenue 120

Intercom, Inc.

JULY 21, 2022

What started as a series of interviews by co-founder Des Traynor soon bloomed into hundreds of episodes where we explore how businesses are driving growth through customer relationships and how to build successful products at scale. Rachel Hepworth: Introducing growth marketing to Slack. Here’s Rachel.

Outsourcing Services 215

Outsourcing Services Sales Hiring CTO Hire Acquisition 215