Forecasting Marketplace as a Service Payment Features Strategy 
Subscription Flow
APRIL 18, 2024
How do you keep increasing your revenue in a marketplace that has reached its point of saturation? In such a scenario, what subscription-based businesses like these dating apps usually do is they redirect their energies into improving their customer lifetime value by reworking their customer engagement model.
User Pilot
MAY 21, 2024
This article will outline what churn is, demonstrate how to calculate it, and provide insight into effective churn reduction strategies, without overwhelming you with jargon or needless complexity. Customer churn in SaaS is the rate at which customers stop using a service within a set timeframe.
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Totango
JUNE 9, 2020
The COVID-19 pandemic may have radically altered the marketplace around us, but the fundamentals of customer renewal strategies remain the same. Customers have always based their renewal decisions on emotional connections, financial realities, and the amount of trust they have that a service can deliver sustained value.
OpenView Labs
JANUARY 13, 2022
Join Steven’s research, take a short survey Growth Strategies in 2022. These companies might have introduced a new usage limit for their free plan or for an entry-level paid subscription, for example, rather than testing a more disruptive pay-as-you-go offering. Now onto pricing transformations for 2022.
SaaSHolic
MAY 15, 2023
For startups, the speaker suggests focusing on how AI can drive customer acquisition and go-to-market strategy, while for large companies, creating a vision for AI is important, as well as focusing on infrastructure and skillsets and reshaping governance to deal with security and compliance issues.
BetterCloud
APRIL 25, 2024
SaaS budgeting is the process of planning, allocating, and managing financial resources for acquiring and using Software as a Service (SaaS) solutions within an organization. You likely already have a laundry list of SaaS subscriptions that have been around the company longer than you have. What is SaaS budgeting?
Neil Patel
DECEMBER 23, 2020
HubSpot CRM – Best free marketing CRM Really Simple Systems – Best free sales CRM Agile CRM – Best free customer service CRM Flowlu – Best for SMB finance Apptivo – Best for basic business management. It’s important to forecast when and how these limits will affect your ability to use the product.
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