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Driving Success for Small to Middle-Market SaaS Companies

OPEXEngine

An additional non-financial constraint is a fact that these customers typically lack experience in software procurement and implementation, and this adds friction to the sales cycle. Customer success is usually staffed by a mix of customer support, sales, and engineering folks contributing some portion of their time to the Cost of Revenue.

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Copper boosts retention and productivity with Brightback?

BrightBack

Copper (formerly known as ProsperWorks) is the leading Customer Relationship Management (CRM) for G Suite and recommended by Google's G Suite Marketplace. The company needed a systematic way to identify, segment and assess the reasons customers were canceling. Laser-focused on improving product experience and reducing churn.

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Jul 16 – Customer Success Jobs

SmartKarrot

Role: Director of Customer Success Location: Remote, San Francisco Bay Area Organization: OpenComp As a Director of Customer Success, you will build a global customer success organization to support customers from onboarding, activation, and training through to long-term multi-stage renewal and expansions projects.

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Customer Acquisition Strategy for SaaS Companies: A Complete Guide

SaaSOptics

The answer lies in your product or service’s value proposition. Here are a few key metrics you can reference to test the efficacy of your acquisition strategy: Customer Acquisition Cost ( CAC ). The costs associated with acquiring a new customer have significant implications on operational decisions in your business. .

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Top 10 Customer Service Trends for 2021

SmartKarrot

As more and more companies are realizing the need to become customer-centric, their investment in customer service – both financial and conceptual – is rising rapidly. The need to become efficient in all the customer service processes are becoming more relevant than ever.

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Top 10 Customer Service Trends for 2021

SmartKarrot

As more and more companies are realizing the need to become customer-centric, their investment in customer service – both financial and conceptual – is rising rapidly. The need to become efficient in all the customer service processes are becoming more relevant than ever.

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Product-Centric vs Customer-Centric: Which Approach Should Businesses Follow?

SmartKarrot

They keep a keen eye on building customer loyalty and thereby growing their business. Their focus is on maximizing the customer lifetime value for turning every customer into a profitable asset of their business. They provide more than just good support and service. Growth strategy.