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How to learn from churn – designing good user offboarding

Intercom, Inc.

Of course, when you’re working in a startup or high-growth SaaS company, the focus is often on maximizing active users and increasing revenue. We hear about all the growth hacks to get new users into your product, and the latest patterns in user onboarding (we’ve even written a book on it ). Be memorable.

Churn 183
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How to Instill a Growth Mindset in Your Company

Baremetrics

Growth hacking. Growth marketing. Whatever you call it, growth is a key goal for businesses. For senior executives, CEOs, and founders, instilling a growth mindset in employees is a major key to success. Be Nurturing, But Constructive. Some might even say it is the sole aim for most businesses.

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Artificial Intelligence (AI) + Customer Success =Prescriptive Customer Success!

CustomerSuccessBox

If they do, you’ll have more revenue in the form of renewals, upsells, etc. So, customer success is the ‘growth hack’ that your SaaS firm is looking for! Customers buy your product to achieve their goals. It is the responsibility of the customer success team to ensure that a customer makes a repeat purchase.

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5 Expert Tips For Creating A Blog That Converts

The Marketing & Growth Hacking Publication

It increases revenue, allowing for expansion. Construct An Effective CTA Writing for the sake of writing is essentially a waste of time and resources. The ultimate goal, however, is to increase revenue. Thanks for reading The Marketing & Growth Hacking Publication Join our Facebook Group. It generates leads.

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SaaStr Podcast #402 with HackerOne CEO Mårten Mickos: “Customers Want Value + Simplicity: The Must Haves to Deliver”

SaaStr

And so that the customer will agree to pay you a recurring subscription fee, which is the power of the SaaS model, that you get a recurring revenue stream that hopefully will grow over the years as the customers will consume more. And finally, revenue recognition is something that follows after all of this.

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Aligning sales and marketing, with Intercom’s Brian Kotlyar and Jeff Serlin

Intercom, Inc.

A successful sales and marketing partnership is based on a mutual understanding that we’re all manufacturing the same thing — revenue for the business. Sales and marketing tactics can vary, but to succeed, the teams need to be aligned around one plan : a revenue plan, not a sales plan and a marketing plan. One revenue plan.

Scale 99
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Product Led, but People Focused

OpenView Labs

To get from 2 percent to 40 percent took a lot of growth hacking. On a day-to-day basis, I focus less on revenue numbers (which I often will only review at board meetings) and more on our conversion rate. We don’t ask for a credit card because that’s like asking for someone’s hand in marriage on the first date.