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B2B Sales Dev: Interview with Digital Go-To-Market Strategist Andrejs Juš?enko

Teamgate

To my experience, startups are usually technology-focused, in terms of their internal competencies, they are engineers and software developers, but they are lacking the sales and marketing capacity. An example: 6 years back, when I was leading a Microsoft office division, the cloud story popped up.

Scale 68
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The Ultimate List of Developer-Focused Sales and Marketing Resources

OpenView Labs

IronHorse’s quick overview of what developer marketing really is—and is not. Marketing to Developers: Core Values and Tactical Tips from GitLab’s Former CMO. Key takeaways from an interview with angel investor and experienced engineering marketer Ashley Smith. An Inside Look at Snyk’s Product-Led Growth Strategy.

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Run Less Software

Intercom, Inc.

The arrival of cloud computing, IaaS, PaaS etc. are making it easier and faster for software developers to develop complex software applications atop this infrastructure. Cloud computing is dominant. Infrastructure as a service is now standard, as are Platform and Software as a service.

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Subscription60: Tuesday, March 19th

ProfitWell

Hello friends, Abby here with your sixty second roundup of all things recurring revenue. In his Skillshare interview, Kim also gets into how he launched his channel, so this one's a twofer. If you’re looking for a solution that keeps your cloud-based apps under one roof, we recommend Slapdash. In headlines. Product of the Day.

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SaaStr Podcasts for the Week: May 24, 2019

SaaStr

235: Andrew Filev is the Founder & CEO @ Wrike, the cloud based collaboration and project management software that scales across teams in any business. Below, we’ve shared the full transcript of Harry’s interview with Andrew Filev. That’s an amazing revenue opportunity. Andrew Filev. Andy Wilson.

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SaaS Product Management: Definition, Process & Best Practices

User Pilot

Conduct user interviews or focus groups : Understand how users feel about the challenges they face or the solution you offer to access hidden customer insights. Customer lifetime value : Estimates the total revenue generated by a customer over their relationship with your SaaS company. Optimizing CLV is important for revenue growth.

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Norman Crowley on uncovering the business opportunities in tackling climate change

Intercom, Inc.

The Cool Planet Group CEO has had a fascinating career to date, having started and sold three businesses for over three-quarters of a billion dollars before he was forty – including Inspired Gaming and The Cloud. Along the way too, we also set up a business called the Cloud. Norman: Yeah. So that’s the problem.