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Marketing Your Video Game Outside of Game Marketplaces & App Stores

FastSpring

And as the CEO of both Skillshot Media (a turnkey events production company for esports events) and Ghost Gaming (a “gaming lifestyle brand” that supports esports teams and gaming content creators such as Twitch streamers), he dives ever deeper into marketing to gamers and other gaming industry professionals.

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The Ultimate Guide to E-commerce Marketing: Where You Should Focus and How to Succeed

Neil Patel

There are an estimated 12 to 24 million e-commerce stores. Online retailers can sell just about anything—from shoes or baked goods to software and coaching sessions. Most e-commerce store owners have no idea how to effectively market their business. Selling products or services online requires a special touch.

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How to Build a Conversion Path: Step-by-Step Process

User Pilot

SEO content is just one way to attract prospective customers. Others include PPC adverts, social media, or email marketing. Build high-converting landing pages for your website visitors The landing page is the central touchpoint in the conversion path. Attest website. Attest landing pages.

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The Marketer’s Guide to Gain Brand Mileage on Google Maps

Neil Patel

I’ve written about local business marketing and local SEO before. While optimizing your website for Google search results is a good start, there’s still a disparity between map and web search results. On-Page SEO is the simplest marketing ingredient that you need to take care of as a business owner. But, guess what?

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14 User Behavior Trends For SaaS in 2024

User Pilot

Analyzing user behavior can help you understand how users perceive your product and brand. The former tracks trends for software users , while a consumer behavior trend mainly refers to online shopping, such as buy-now-pay-later payment methods. Personalized experiences are becoming standard in the SaaS world.

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What is Good B2B Content? Content Leaders on 9 Must-Haves for Standing Out From the B2B Crowd

Buffer Resources

Inaccurate, packed with "filler," or completely AI-generated — bad B2B (business-to-business) content is easy to spot and even easier to find online. But what makes B2B content good ? " Short thinks brands need to spend more time and resources understanding their audience.  Tough question.

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12 Best Typeform Alternatives You Might Want to Consider in 2023

User Pilot

Are you in need of credible Typeform alternatives for your SaaS website? Whether you’re collecting data for new customer signups, gathering user feedback , conducting customer success surveys, or anything else, an online form builder is a very useful tool to have in your toolbox. What is Typeform?