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The Founder’s Guide to Developer-led Growth with WorkOS (Video)

SaaStr

They’re able to actually swipe a credit card, and what starts off similar to a freemium self-serve product can turn into a six-figure contract in just a few months. It might even be months later that a VP of Engineering or a CTO or CFO realizes that they’re built on a new platform. The contract size grows.

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What are some of the biggest mistakes you made with enterprise SaaS sales?

SaaStr

I remember my CTO once arguing with a Fortune 500 company on a “security” concern they had which really made no sense. But the ones I didn’t, were the ones that silently churned. More here: I Never Lost a Customer I Actually Visited | SaaStr Not hiring a full-time RFP person. Not being responsive to every key concern.

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AMA at SaaStr Annual 2022 with SaaStr Founder & CEO Jason Lemkin – Part 1 (Pod 607 + Video)

SaaStr

What I mean is Ben broke the rule that he didn’t care what NRR and churn were. Your core models for sales, for marketing spend, for hiring and engineering and product. Okay, give us 7% for one hour of a designer’s time. But YC is not that… And listen, I’m not into brands.

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Making the jump from Customer Success to CEO with FranConnect’s Gabby Wong

ChurnZero

More and more people are hiring leaders, not for past experience, but for capability and capacity. We hire a third-party firm. Seventy-six percent of the 3,500 brands are below a hundred units. We also need to change the way that we make hiring decisions. I put all that together, and that’s the customer value.

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What's the ROI of your mom?

ProfitWell

He references Dan Steinman from Gainsight , who says, “the natural tendency for customers is towards churn.”. If we fail, our customers will churn. How many CSMs should you hire? But we know customer success reduces churn and increases expansion revenue, so CSMs do have a very serious purpose in an organization.

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How Buffer Reached $20m in ARR by Focussing on Growing ARPA

Chart Mogul

Buffer’s mission is to empower their customers to build their brand and engage their audience on social media. The volume of transactions was low enough that they could get by using database queries to calculate their MRR, churn, and even to perform some cohort analysis. A smaller team allows us to be more productive and move quicker.

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How 13 SaaS Companies Use Community Marketing to Grow

Natalia Luneva

All-in-all, the community is the best way to keep users on top of the updates, and it certainly reduces the churn rate. ”. Of course, our team is involved to an extent, and we have an external part-time moderator for support. But mostly our members help each other, and it works like a charm. Volume of overall engagement.