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The Web3 Marketing Stack: The Next Big Wave in Crypto

Tom Tunguz

For web3 startups to thrive, their marketing teams will need to spend marketing dollars to acquire users efficiently. Existing marketing technology won’t work for web3. Web2 marketing employs the cookie as the primary identifier of a person, not a wallet. But so will Discord user activity and token trades.

Marketing 347
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Economics in the Sometimes Strange World of Web3

Tom Tunguz

Blockchains are databases application developers use to build novel user experiences. They provide faster & less expensive transactions for application developers. Just as hundreds of different databases exist in web2, different blockchains have evolved in web3.

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Investing in Upstash

Andreessen Horowitz

Having spent the last few years studying this market, we observed two key drivers behind the adoption of this platform shift — one architectural, and the other organizational. First, application logic is becoming event-driven for new apps, necessitated by high volume and low-latency communication between third-party APIs and microservices.

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Five Questions About The Future of Chatbots

Tom Tunguz

Last week, Facebook launched the messenger chatbot platform, which like Slack, Telegram and others, presents a big market opportunity for startups to innovate. Aside from the APIs to push and pull data, will the platforms offer NLP, sentiment analysis, predictive response scoring to help application developers build better experiences?

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Top 8 SaaS Development Companies in 2024

How To Buy Saas

The SaaS development market evolves rapidly and, according to Fortune Business Insights, by 2030, will reach 908 billion dollars. More and more companies adopt SaaS, which enhances user experience, drives operational efficiency, and fosters innovation.

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The Most Important Feature In KitKat No One is Talking About

Tom Tunguz

In addition to creating a much better user experience, deep-linking enables five important secular trends in mobile: First, mobile application developers will use mobile search engine optimization to re-engage users. Search is a user action, a pull, laden with intent. Second, mobile commerce will boom.

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The Developer Economy: Power to the Coders

Tom Tunguz

Facebook acquired mobile app development platform Parse to attract and retain mobile application developers for Facebook’s benefit. Salesforce bought Heroku, a software development and deployment platform, to complement Force.com, Salesforce’s very successful application market place. But not today.