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The Complete Guide to SaaS Pricing Strategy

Tom Tunguz

They prioritize revenue growth, market share and profit maximization differently. Maximization (Revenue Growth) - maximize revenue growth in the short term. Many mid-market software companies price with the goal of revenue maximization, negotiating for the highest possible price in each sale.

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7 Influencer Marketing Tools For Brands and Creators

Buffer Resources

Choosing the right platform for your influencer marketing efforts can be overwhelming—not because of a lack of options, but because there are so many to choose from. Standout feature for creators: Creators can get access to a wide range of campaigns and sign up to be presented to join the platform’s database.

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The Ultimate Guide to Online Payment Processing

Stax

Customers in this age of instant gratification always expect a smooth and seamless online payments experience. As a business owner, you must have a clear understanding of how online payments processing works to be able to create a hassle-free checkout process that will keep buyers coming back to your eCommerce store.

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How are Interchange Fees Calculated?

Stax

Credit and debit cards have become the preferred payment methods for many, and it isn’t hard to see why. This small rectangular piece of plastic enables customers to ditch bulky wads of cash, making payments easier and safer. However, this convenience comes at a cost, mainly for businesses. But there’s more to it.

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Meta's AI Celebrities, TikTok's Legal Tussles, And Gen Z's Love of LinkedIn: Monday Social Media News Roundup

Buffer Resources

Meta Creator Compensation for AI Chatbots Meta is investing heavily in creators , with a whopping $5 million deal for a top creator’s contribution to AI chatbots. Explore Meta’s creator programs to potentially monetize your contributions.

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Matching Price to Value: 3 Lessons in Monetization from Menlo Ventures (Video + Transcript)

SaaStr

SaaS is about creating long-term value for your customer, and being compensated appropriately for that value as a business. Learn actionable monetization tips from a Product/Growth operator turned VC. Built out a bunch of the orb across product, data, analytics to do much of the same work, to drive retention and monetization.

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What You Need to Know About the TikTok Creativity Program

Buffer Resources

Whether you’ve just made your first $100 or crossed the $100,000 mark, monetization is an ever-evolving part of your journey as a creator, thanks to platforms constantly innovating new ways to pay – and TikTok is no exception. What is the TikTok Creativity Program? Brazil, France, Germany, Japan, Korea, and the UK.

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