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Finding the Next Wave of Growth: S-Curves and Product Sequencing

Casey Accidental

The Summit gathered ~40 CPOs and product leaders to chat through topics centered around product development and product-led growth. Most companies when they find product/market fit with their first product only have one acquisition and engagement loop that is successful, and the job of most of the team is to refine and scale those loops.

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Using PLG and Sales Led Growth Together to Drive Exponential Results

FastSpring

As an experienced sales and GTM leader, John Eitel has more than witnessed how product-led growth (PLG) has affected the tech and SaaS space in the last few years — he and his teams have been up close and personal with how PLG increased in popularity as a sales strategy. “I What success looks like for using both together.

Scale 123
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11 Key SaaS Roles and Responsibilities in 2023

User Pilot

They also manage finances and supervise one or more engineering teams. Product Manager : In charge of creating product strategy and overseeing the design process, among other things. What is a SaaS business model? Before the hiring process, take some time to decide on your current needs and hire as your company grows.

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How to Develop a Winning Digital Marketing Strategy in 4 Easy Steps

Neil Patel

They don’t have the strategy, tactics, or tools they need to market their business well. The bad news is that marketers waste 37 to 95 percent of their marketing budget. This is really common, but it doesn’t have to be; if you have the right digital marketing strategy in place, growing your business is easier.

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Is Your Sales Organization Ready for a Recession?

OPEXEngine

Sales capacity tends to get rusted in place, and when markets move quickly, the return on the cost of sales inevitably starts to flatten. Ensure sales leaders are sweating the details of daily execution. Most sales organizations do not seem to be prepared for a recession.

Scale 59
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25 Tools for Bootstrapped Companies

Neil Patel

Bootstrapped companies must focus relentlessly on sales, cash flow, and profit because they don’t have the luxury of VC investments to fall back on. Wrike also makes collaboration seamless with shared calendars, file sharing, and team reports time tracking. It’s not just a platform for startups and solopreneurs, either.

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How Nudge Coach reduced customer churn by over 70%

Baremetrics

Transitioning to SaaS On January 1st 2020, we transitioned the company out of a strategic partnership (we were operating the platform under a non SaaS business model!). We were looking to relaunch the user-driven, SaaS side of our businesses. This means that our revenue churn was very low.

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