User Pilot

APRIL 3, 2024

Data-driven decision-making in product-led innovation uses data to guide product development , ensuring decisions enhance customer success. Prioritizing user experience optimization in product-led growth is crucial for creating intuitive, enjoyable products that retain customers and drive revenue growth.

Innovation 104

Innovation Payments Strategy Payment Solutions 104

OPEXEngine

MAY 18, 2021

We’ve talked to dozens of our SaaS customers, as well as investors to learn more about what is happening with these key metrics. SaaS metrics are viewed differently at different stages of growth and for different sales models, primarily whether a company is selling into an SMB or enterprise marketplace.

SaaS Payments 98

SaaS Payments Metrics Payments Payment Services 98

Baremetrics

JULY 20, 2021

If there’s one brand you and I can learn from to become better SaaS marketers, it’s HubSpot. HubSpot Academy), HubSpot has aced the SaaS marketing game in more ways than one. Anyone in tech can tell you, the SaaS industry is growing at an insane rate. Identify your marketing goals and KPIs 3.

SaaS Payments 105

SaaS Payments Payment Services Marketing Payment Solutions 105

Incredo

DECEMBER 3, 2019

We have interviewed tens of SaaS community members to understand how they perceive SaaS Christmas promotions. And here are the best answers we have received. #1 Denis Lunev Founder at DepositFix , Payment Integration for HubSpot “ The most expensive time of year to advertise on Google and Facebook is Black Friday and Christmas.

SaaS Payments 204

SaaS Payments Payment Solutions Payments Social Media 204

OPEXEngine

FEBRUARY 22, 2022

There are many ways to classify SaaS companies, but differentiating companies based upon who their customers are presents the best approach for measuring performance and driving success for SaaS businesses. SMM SaaS Company Overview & Market Dynamics. SMM SaaS Company Overview & Market Dynamics.

SaaS Payments 52

SaaS Payments Payment Services Payment Methods Marketplace as a Service 52

Chargify

APRIL 23, 2019

There are specific stages a software-as-a-service (SaaS) company moves through during its life cycle. Understanding which stage your SaaS business is in can help determine the appropriate time to scale to the next phase—and do so successfully. The four major SaaS life cycle stages we’ll cover: Pre-startup. Pre-Startup.

Scale 74

Scale SaaS Payments Scaling Payment Services 74

Incredo

DECEMBER 3, 2019

We have interviewed tens of SaaS community members to understand how they perceive SaaS Christmas promotions. And here are the best answers we have received. #1 Denis Lunev Founder at DepositFix , Payment Integration for HubSpot “ The most expensive time of year to advertise on Google and Facebook is Black Friday and Christmas.

SaaS Payments 162

SaaS Payments Payment Solutions Payments Social Media 162

SaaStr

SEPTEMBER 3, 2019

There’s a little bit of work to do still, but you know, tonight the title of my talk is how to make user acquisition practically free. So to illustrate this, I want to talk about getting deep product/market fit, and specifically one story of a founder that I admire by the name of Parker Conrad that he has told in the past.

Acquisition 137

Acquisition Software Review Payment Methods Marketplace as a Service 137

ProfitWell

DECEMBER 9, 2019

From the rise of SaaS to the sudden glut of subscription boxes, the subscription business model has never been more popular. So much so that Gartner research predicts that in 2020, all new entrants to the software market and 80% of existing companies will offer some sort of subscription package. Determine product-market fit.

SaaS Payments 61

SaaS Payments Payment Services Subscription Payment Features 61

Baremetrics

JANUARY 24, 2021

Anyone managing a SaaS or subscription business is aware of customer churn. The benchmark customer churn for SaaS for SMBs is 5%. Transitioning to SaaS On January 1st 2020, we transitioned the company out of a strategic partnership (we were operating the platform under a non SaaS business model!).

Churn 71

Churn SaaS Payments Payment Methods Payment Solutions 71

SaaStr

JULY 9, 2019

More than half of Kenya’s GDP is now transacted through a mobile, through arguably the most successful mobile banking and payment system called M-Pesa. The next thing I would say we learned is really about removing all barriers to user acquisition. We said, “How important is Giraffe to you in your recruitment process?”

Scale 159

Scale Sales Recruiting Scaling SaaS Payments 159

SaaStr

NOVEMBER 2, 2019

As for Krish, under Krish’s leadership the team has grown to over 300 people and over 5,000 clients making it one of the next generation in truly global SaaS businesses started in India. In Today’s Episode We Discuss: * How Krish made his way into the world of SaaS and came to found one of India’s fastest growing SaaS companies in Chargebee?

Scale 127

Scale SaaS Payments Sales Recruiting Payment Services 127

ProfitWell

OCTOBER 16, 2019

It’s the question on every SaaS founder’s lips: Is my churn rate too high? Worse, comparing average churn rates across different markets and industries will leave you mired in confusing statistics and contradicting studies. So how do you know what a healthy churn rate is for your SaaS company? Let’s find out.

Churn 55

Churn SaaS Payments Payments Payment Methods 55

wepay

FEBRUARY 20, 2018

SaaS business growth isn’t always that different from non-SaaS business growth. For traditional businesses the focus is more on Convert and for SaaS it tilts a bit more toward Retain due to the prevalence of the subscription model. There are three three critical stages for doing that: Attract, Convert and Retain.

SaaS Payments 40

SaaS Payments Strategy Payments SaaS 40

Casey Accidental

OCTOBER 27, 2020

This builds on the first essay in the series of how there has been an increase in interest of SAAS-like models interested in becoming marketplaces over time. In that essay , we also talked about how a more common route for a SaaS business is to become a platform. Integration platforms are ubiquitous in SaaS.

Payments 56

Payments Business Model Payment Solutions SaaS Payments 56

SaaStr

DECEMBER 26, 2019

I’ve worked at multiple high growth SaaS businesses as a growth leader, and the data we’re seeing right now … This is from … is that CAC is increasing both in B2B and B2C, and you’re going to see how that relates, right? So data analytics, marketing customer analytics, and technology and acquisition.

Sales Hiring 150

Sales Hiring Payment Methods Payment Solutions Marketing 150

SaaStr

APRIL 30, 2022

Average Revenue per Customer. Customer Acquisition Cost (CAC). & So the first question is what made SaaS so successful. If you kind of that question, thinking about the stakeholders and the decisions and companies of using SaaS products, there’s kind of three types. Why do developers love SaaS products?

SaaS Payments 229

SaaS Payments Metrics Payment Methods Scale 229

ProfitWell

NOVEMBER 12, 2019

Your core is a lot like pricing in SaaS companies. A pricing audit assesses your subscription business’ pricing process to ensure consistency across similar accounts, maximize profitability, and benchmark against other companies. Acquisition. What does your revenue look like? It needs dedicated focus and priority.

Payments 45

Payments Pricing Underperforming Technical Team SaaS Payments 45

SaaStr

JUNE 14, 2019

In his most recent role, Dave was the CEO @ Host Analytics where he quintupled ARR, halved customer acquisition costs and increased net retention rates before selling the company to a private equity sponsor. Before that Dave was SVP/GM of Service Cloud @ Salesforce where he led the $500m line of business for customer service applications.

Sales Hiring 141

Sales Hiring Payment Services SaaS Payments Underperforming Technical Team 141

OpenView Labs

MAY 1, 2019

Over the past few years, the term “Growth” has been one of the most frequently used buzzwords in the SaaS world, especially at product led growth businesses. Recently I surveyed over 350 SaaS companies and found that 43% of B2B software companies already have a dedicated growth team and 27% are looking to fill a growth role.

Sales Hiring 56

Sales Hiring Scale SaaS Payments Growth Hacking 56

User Pilot

NOVEMBER 28, 2023

What GTM metrics should you track as a product marketer? On your way to building a go-to-market strategy to launch a new product, you might wonder the former question a lot. GTM metrics are pieces of data or indicators that help product marketers like you keep track of the success of their strategy.

SaaS Payments 105

SaaS Payments Metrics Customer Lifetime Value Marketing 105

ProfitWell

JUNE 15, 2020

How are churn and new revenue trending over time? MRR gain is new revenue from either acquired customers or upgrades in a given month. MRR loss is churn, or lost revenue from cancellations or downgrades. Many of these metrics are intersectional with B2B and SaaS because they reveal important data all businesses need to know.

Payment Methods 76

Payment Methods Merchant Services Payments Customer Lifetime Value 76

User Pilot

AUGUST 14, 2023

Are you struggling with creating an effective growth marketing strategy? With more players entering the SaaS market and the growing use of digital technology in marketing, traditional marketing alone cannot sustain your business. Therefore, leveraging growth marketing is crucial to stand out among your competitors.

Growth Marketing 98

Growth Marketing SaaS Payments Strategy Payment Methods 98

SmartKarrot

JULY 13, 2020

It is a known fact that MRR aka Monthly Recurring Revenue is a lifeline for SaaS business. Since they live or die off this scheme, you might want to take a notch up if you wish to see a boom in the SaaS market. In a subscription-based business, it is expected to regularize a recurring revenue to a monthly figure.

Payments 10

Payments Payment Methods Revenue SaaS Payments 10

SmartKarrot

MAY 17, 2022

This is an especially important stage, especially for SaaS startups. This is the stage where you identify an existing problem and understand how your product or service solves the problem. As a SaaS startup, your biggest task would be to land your first customer. You have also established yourself in the market.

Startup 10

Startup SaaS Payments Payment Services Sales Hiring 10

SmartKarrot

AUGUST 10, 2021

It is especially true of SaaS products – where the value in an intangible implication that adoption could lead to better practices and revenue growth. The key to building successful service/products is data. That’s why behavior analytics forms the core function for SaaS. New users acquisition User retention.

Payment Methods 10

Payment Methods SaaS Payments Payments SaaS 10

SmartKarrot

MARCH 8, 2022

An exceptional thought leader and a brilliant coach to thousands of executives, Allison Pickens, is a leading expert on recurring revenue growth. Her blog posts continue to serve as a valuable resource for people who seek to understand and master customer success processes. Allison Pickens. Amarachi Ogueji. Anita Toth. Annette Franz.

VP of Engineering 21

VP of Engineering Customer Success Scale SaaS Payments 21

Outseta

JANUARY 20, 2020

What started as Dimitris (now my Co-founder at Outseta ) writing a few lines of code to collect rent payments from tenants he had living in a duplex in Providence, Rhode Island, turned into something worth hundreds of millions of dollars 15 years later. I learned a million lessons about SaaS, about start-ups, and about life along the way.

SaaS Payments 145

SaaS Payments Sales Hiring Payment Methods Payment Services 145

User Pilot

JULY 24, 2023

What is SaaS marketing? We’re all familiar with the basics of SaaS product marketing such as attracting users to a SaaS product with a subscription business model. That said, there are key differences between a SaaS marketing strategy and standard digital marketing.

SaaS Payments 94

SaaS Payments Marketing Payment Solutions SaaS 94

Incredo

NOVEMBER 1, 2019

Do you want to grow your SaaS sales team and improve your processes? maintain healthy atmosphere in your Smarketing team, make smart choices regarding your SaaS sales model, strategy, pricing, . build smoother connections both with your prospects through optimized sales process. And from SaaS sales models to SaaS pricing.

SaaS Payments 157

SaaS Payments Payment Methods Sales Recruiting Sales Hiring 157

OpenView Labs

JULY 2, 2020

Pricing is a SaaS company’s most efficient profit lever, but it’s also one of the easiest things to screw up. Nailing your SaaS pricing strategy requires more than just picking the optimal price and forgetting about it. It includes the latest and greatest SaaS pricing resources, as well as some timeless staples.

Pricing 135

Pricing SaaS Payments Payments SaaS 135

SmartKarrot

NOVEMBER 22, 2022

The land-and-expand strategy starts when you land a small deal with an organization and use the contract to form a solid relationship with the organization by providing superior service. Then, you continue to sell to the business across different projects and expand your services and profit margins over time.

Engineering 10

Engineering Scale SaaS Payments Payment Solutions 10

Intercom, Inc.

APRIL 4, 2019

It’s become apparent that for hypergrowth SaaS startups today, there are two distinct phases. The second stage is treating growth as top of funnel marketing and layering on sales to open up profitable yet harder to reach segments. To find out, we sat down with Jeanne de Witte , Head of North America Revenue & Growth at Stripe.

Scale 162

Scale Sales Hiring Underperforming Technical Team Payment Services 162

ProfitWell

MARCH 4, 2020

Plus, lessons in expansion revenue from one of the fastest growing SaaS companies on the map. Podium rolls out payments to amp up customer interactivity. This gives Podium users the ability to charge buyers for goods and services in a way that’s integrated into the rest of the software company’s service.

Payment Services 52

Payment Services SaaS Payments Merchant Services Payments 52

Navint

FEBRUARY 20, 2019

Sean has over 15 years of expertise in recurring revenue technologies, most recently hailing from Salesforce where he was a senior member of the product marketing team responsible for Salesforce CPQ & Billing. Q: Being in and around the recurring revenue space for so long, why join Navint?

Payments 53

Payments Technology Scale Revenue 53

ProfitWell

DECEMBER 4, 2019

Ever since John Koenig first coined the term “SaaS” back in 2005, the software-as-a-service industry has been one of the fastest-moving and creative in the world. The SaaS business model powering all of this activity is startlingly unique, still young, and inextricably tied to the power of cloud computing. What is SaaS?

Business Model 54

Business Model SaaS Payments Payment Methods Payments 54

Baremetrics

APRIL 20, 2020

It’s something every founder, marketer or anyone that works in SaaS can learn to do. Cohort analysis is when you draw insights from your cohorts so you can get a better understanding of your product, marketing, onboarding and other parts of your business. These are cohorts based on when a user signed up for your product.

Churn 96

Churn Retention SaaS Payments Payment Solutions 96