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How to Improve Customer Retention: 20 Actionable Strategies

User Pilot

Wondering how to improve customer retention? The article shares 20 actionable customer retention strategies for your SaaS! TL;DR Customer retention is your ability to keep users using the product. Without retention, a SaaS business doesn’t have a predictable revenue stream necessary for growth.

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Recurring Donations for Nonprofits: Billing Software

Subscription Flow

To keep up with the modern donors’ purchasing habits, nonprofit organizations or NPOs can set-up recurring donation systems in-line with these donors’ spending preferences. Subscription-based business models have increased in number as media streaming platforms like Netflix and delivery services like Amazon have risen in popularity.

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Customer Journey Infographic: Visualizing Your Customer’s Experience

Totango

The traditional customer journey infographic envisioned the customer’s experience from a sales and marketing standpoint, visualizing a funnel marking the steps from a lead acquisition through a sale, also known as the buyer’s journey. Keep in mind that onboarding can also begin in the presales process.

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Forecasting Fintech’s Future and Keeping Culture Alive: A Q&A with the CEOs of BILL and Mercury

Andreessen Horowitz

Whether it’s creating better tools to write code and test code, better tools for customers to engage with reps, better tools for sales teams to engage with their prospects, all those things are happening inside of Bill. The opportunity is to leverage that trust factor to drive customer acquisition, and it has worked for us.

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11 Key SaaS Roles and Responsibilities in 2023

User Pilot

Account Managers: They serve as the lead point of contact for all customer account management matters. Product Marketing Manager: This person is tasked with developing product marketing campaigns , crafting compelling marketing messages, and coming up with ideas to retain customers. Average salary: $46,035/yr.

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SaaStr Podcasts for the Week with Chargebee and Glassdoor — November 1, 2019

SaaStr

How does Krish think your customer acquisition and GTM strategy has to change with the movement from SMB to enterprise? Billion story from its launch in 2008 to its 2018 acquisition by Recruit Holdings. Billion acquisition is just one milestone in the early innings of the company’s story. Does it have to be in person?

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7 Tips For Using Customer Feedback To Build Rabid Fans And Make More Money (Video + Transcript)

SaaStr

I actually worked in sales for five and a half years and that’s probably why I have tended to gravitate to B2B marketing. Worked as an AE and then a sales manager. Decided to go to business school, did that for a little bit and then came out in management consulting, a company. So, they’re a B2B piece.