User Pilot

FEBRUARY 22, 2024

According to Havard Business Review, customer acquisition requires 5 to 20 times more resources than customer retention. Customer retention can help you drive recurring revenue, reduce customer acquisition costs, and drive customer loyalty. Drive recurring revenue : Loyal customers spend more through repeat purchases over time.

SaaS Payments 52

SaaS Payments Payment Methods Strategy Payments 52

ProfitWell

DECEMBER 9, 2019

From the rise of SaaS to the sudden glut of subscription boxes, the subscription business model has never been more popular. So much so that Gartner research predicts that in 2020, all new entrants to the software market and 80% of existing companies will offer some sort of subscription package. Do your research.

SaaS Payments 61

SaaS Payments Payment Services Subscription Payment Features 61

OPEXEngine

MAY 18, 2021

The growth stages are defined as: Early Stage – Product/Market Fit Stage, . ARR is an essential subscription metric that identifies the recurring revenue expected on an annual basis from the subscriber base. Obviously, subscription revenue growth rates are valued differently at different sizes.

SaaS Payments 98

SaaS Payments Metrics Payments Payment Services 98

User Pilot

JUNE 28, 2023

Analyze user feedback to determine which features need more attention in your in-app flows. Create a multimedia onboarding flow with product screenshots and videos. Senior Project Manager Arjoon Talukdar came across Userpilot and decided to build in-app onboarding flows that would encourage new members to upload their CV.

Onboarding 83

Onboarding SaaS Payments Payment Services Payment Solutions 83

Unbounce

SEPTEMBER 16, 2021

Aside from the above or below search results on Google search, through the Google Search Network , your ads can appear beside, above, or below search results on Google Play, the Shopping tab, Google Images, Google Maps, and the Maps app. You can use a hierarchy system to leverage the use of your keywords. Image courtesy of Squarespace.

Payment Methods 145

Payment Methods Payment Solutions Payments AI Search 145

Baremetrics

JANUARY 24, 2021

Anyone managing a SaaS or subscription business is aware of customer churn. To describe further our product’s situation, here’s what we already had in place: An email onboarding sequence for new customers that walked them through key steps of getting set up on the system. It took us over 9 months, but here’s how we did it.

Churn 71

Churn SaaS Payments Payment Methods Payment Solutions 71

Casey Accidental

OCTOBER 27, 2020

Platforms can create an immense amount of long-term value for companies, or be a minor component of their product strategy to maintain product/market fit. In an integration platform, the product integrates with other types of software the product’s customers already use. The Types of Platforms.

Payments 56

Payments Business Model Payment Solutions SaaS Payments 56

User Pilot

JUNE 14, 2021

Build your marketing automation strategy in five steps: map the user journey stages , identify repeating tasks that can be automated, set your marketing automation strategy goals, pick the right tool for the job, and measure success to learn and improve. What is marketing automation? Confirm subscription renewal.

SaaS Payments 52

SaaS Payments Payment Solutions Strategy Payment Methods 52

OPEXEngine

FEBRUARY 22, 2022

Customers of these SaaS companies also referred to as “Small and Medium Businesses” or SMBs, need the same software solutions as Enterprise companies but have resource constraints that prevent them from using the top SaaS vendors. SMM SaaS Go-To-Market Strategy. The most common resource constraints are staffing and budget.

SaaS Payments 52

SaaS Payments Payment Services Payment Methods Marketplace as a Service 52

Chargify

APRIL 23, 2019

There are specific stages a software-as-a-service (SaaS) company moves through during its life cycle. You may also hear this stage referred to as discovery , vision/mission , or problem/solution fit. and ‘Does my proposed solution solve it effectively?’ Finding channel/market fit. Securing first paying customers.

Scale 74

Scale SaaS Payments Scaling Payment Services 74

ProfitWell

MARCH 3, 2020

What’s the next milestone disrupting the market? Listen wherever you get podcasts: Your top subscription news. Dave Kellogg , the consultant, advisor, and blogger with an expertise on enterprise software startups—author of the cleverly titled Kellblog —recently posted a piece on Coronavirus and its correlation to CEOs everywhere.

Sales Hiring 59

Sales Hiring Scale SaaS Payments Payment Services 59

SaaStr

JULY 9, 2019

More than half of Kenya’s GDP is now transacted through a mobile, through arguably the most successful mobile banking and payment system called M-Pesa. The next thing I would say we learned is really about removing all barriers to user acquisition. For example, in Kenya. You see the metaphor, perhaps.

Scale 170

Scale Sales Recruiting Scaling SaaS Payments 170

ProfitWell

NOVEMBER 12, 2019

A pricing audit assesses your subscription business’ pricing process to ensure consistency across similar accounts, maximize profitability, and benchmark against other companies. Conducting a pricing audit goes through five factors—acquisition, monetization, retention, pricing strategy, and discounts. Acquisition. Monetization.

Payments 45

Payments Pricing Underperforming Technical Team SaaS Payments 45

ProfitWell

JUNE 15, 2020

Last week, MRR gain spiked to almost +16% because it was the beginning of the month and subscriptions renewed. How to prioritize products with an ABC analysis. Why you should implement inventory management software. Churn rate calculates the number of customers who leave a product over a certain period of time.

Payment Methods 76

Payment Methods Merchant Services Payments Customer Lifetime Value 76

ProfitWell

OCTOBER 16, 2019

Worse, comparing average churn rates across different markets and industries will leave you mired in confusing statistics and contradicting studies. Why is it so hard to define an average churn rate—and what does that mean for your subscription business? Subscription service Recurly reports an average monthly churn rate of 5.6%

Churn 55

Churn SaaS Payments Payments Payment Methods 55

wepay

FEBRUARY 20, 2018

For traditional businesses the focus is more on Convert and for SaaS it tilts a bit more toward Retain due to the prevalence of the subscription model. The Software Pricing blog has a simple post listing ten straightforward strategies to help SaaS businesses grow. The reality is that all three stages are important regardless.

SaaS Payments 40

SaaS Payments Strategy Payments SaaS 40

Casey Accidental

DECEMBER 11, 2023

In a previous post , I talked about how product work post-product/market fit shifts from zero to one innovation to features, growth, and scaling work. New Product Value and S-Curve Sequencing In my previous post, I talked about S-Curves. You can read parts 1 and 2 here and here.

Payments 113

Payments Scale Payment Solutions Technical Review 113

User Pilot

NOVEMBER 28, 2023

What GTM metrics should you track as a product marketer? On your way to building a go-to-market strategy to launch a new product, you might wonder the former question a lot. GTM metrics are pieces of data or indicators that help product marketers like you keep track of the success of their strategy.

SaaS Payments 94

SaaS Payments Metrics Customer Lifetime Value Marketing 94

User Pilot

AUGUST 14, 2023

With more players entering the SaaS market and the growing use of digital technology in marketing, traditional marketing alone cannot sustain your business. Therefore, leveraging growth marketing is crucial to stand out among your competitors. A/B test landing pages to increase customer acquisition.

Growth Marketing 94

Growth Marketing SaaS Payments Strategy Payment Methods 94

SaaStr

APRIL 30, 2022

Customer Acquisition Cost (CAC). & So growth of the kind of subscription, eCommerce industry has been over 100% year on year for the past five years, according to McKinsey. How much is a customer going to bring you over his lifespan using your product? Customer acquisition. Customer Lifetime Value (LTV). Transcript.

SaaS Payments 243

SaaS Payments Metrics Payment Methods Scale 243

User Pilot

MAY 8, 2024

Ensure clear and consistent product messaging through quality copywriting. Anticipate future customer needs and work proactively to find solutions. Userpilot is a product growth platform with feedback, analytics, and engagement features. In-app survey created in Userpilot. Why is it important to satisfy customer needs?

SaaS Payments 100

SaaS Payments Payment Solutions Payment Services Payments 100

ProfitWell

JANUARY 2, 2020

The subscription economy has shifted the power balance in favor of the customer. Subscriptions are built on ongoing relationships with customers, so companies selling subscriptions need to understand how to monetize this relationship on a recurring basis. That’s what makes subscription sales so difficult.

B2C 52

B2C Subscription Payment Features Payments 52

SmartKarrot

AUGUST 10, 2021

User behavior data – that gives us the knowledge about what people do, or rather, don’t do, so that we can provide them the service or product that they’ll value the most. How will you perfect your software? New users acquisition User retention. And the key to increasing acquisition and retention? User behavior data!

Payment Methods 10

Payment Methods SaaS Payments Payments SaaS 10

User Pilot

JULY 24, 2023

What is SaaS marketing? We’re all familiar with the basics of SaaS product marketing such as attracting users to a SaaS product with a subscription business model. That said, there are key differences between a SaaS marketing strategy and standard digital marketing. Gamifying onboarding.

SaaS Payments 75

SaaS Payments Marketing Payment Solutions SaaS 75

Intercom, Inc.

OCTOBER 16, 2019

The classic example sees a company move from niche startup to mainstream scale-up, but it can also see companies hone their product-market fit by focusing on a more specialized, and yet more lucrative, user base. The key here is to keep the cost of customer acquisition down. The middle ground ($5,000 p.a. – $100,000 p.a.).

Business Model 195

Business Model Scale Pricing Payment Methods 195

SaaStr

AUGUST 6, 2019

We have a background doing software and standards for trade, and we thought that there’s a massive opportunity in this space. It is if you took LinkedIn, combined it with the app platform from Salesforce, and looked at the domain, which is supply chains. Third parties are developing apps for our platform.

Payment Solutions 152

Payment Solutions Payments Outsourcing Services SaaS Payments 152

Navint

FEBRUARY 20, 2019

Sean has over 15 years of expertise in recurring revenue technologies, most recently hailing from Salesforce where he was a senior member of the product marketing team responsible for Salesforce CPQ & Billing. As you can probably tell, there is considerable overlap, but also interdependency between these systems.

Payments 53

Payments Technology Scale Revenue 53

Baremetrics

APRIL 20, 2020

When it comes to apps and software, cohorts are made up of your users and customers. Cohort analysis is when you draw insights from your cohorts so you can get a better understanding of your product, marketing, onboarding and other parts of your business. These are cohorts based on when a user signed up for your product.

Churn 96

Churn Retention SaaS Payments Payment Solutions 96

User Pilot

AUGUST 15, 2023

With several product launches occurring every day, you need something special to ensure your announcement doesn’t get lost in the noise. In this article, we detail what a product launch marketing plan is, why you need one, and how to create a successful product marketing from the start. Let’s begin!

ChatGPT 88

ChatGPT SaaS Payments Marketing Social Media 88

ProfitWell

DECEMBER 4, 2019

Ever since John Koenig first coined the term “SaaS” back in 2005, the software-as-a-service industry has been one of the fastest-moving and creative in the world. SaaS, or software as a service, is a delivery model in which a centrally hosted software is licensed to customers via a subscription plan. Recurring payments.

Business Model 54

Business Model SaaS Payments Payment Methods Payments 54

ChurnZero

APRIL 27, 2021

Account expansion is often a more telling metric at this stage as those companies with high-growth potential will often see off-cycle expansion just a quarter or two into a new customer subscription – the proverbial land and expand. . JMI Equity is a growth equity firm focused on investing in leading software companies.

Scale 98

Scale Customer Success Payments Underperforming Technical Team 98

ProfitWell

MARCH 4, 2020

Listen wherever you get podcasts: Your top subscription news. Podium rolls out payments to amp up customer interactivity. This gives Podium users the ability to charge buyers for goods and services in a way that’s integrated into the rest of the software company’s service. For Podium (and, in turn, its users) this is big.

Payment Services 52

Payment Services SaaS Payments Merchant Services Payments 52

SaaStr

OCTOBER 24, 2019

Christian Lanng : So we started with something very, very narrow, which was invoicing. But invoicing happens to be connected to something really, really important, which is payments. So if you get the invoice, you get the payment and that’s a lot more interesting. You pay a subscription. ” No.

Payments 103

Payments Payment Features SaaS Payments Underperforming Technical Team 103

Incredo

NOVEMBER 1, 2019

How marketing and sales synergy model works for SaaS companies. 8 Smart tactics for your SaaS customer acquisition strategy. Most commonly, startups that employ it sell their products completely via ecommerce, so that they can remain focused on quality of the product and design. Focus: Product and Customer Journey.

SaaS Payments 157

SaaS Payments Payment Methods Sales Recruiting Sales Hiring 157

OpenView Labs

JULY 2, 2020

B2B and B2C SaaS and Subscription Report. Updated weekly to show the impact of COVID-19, this resource from ProfitWell includes data from their subscription companies. About half of respondents, evenly distributed across size or industry, were offering temporary relief on payment terms. Interesting data compiled by Ibbaka.

Pricing 135

Pricing SaaS Payments Payments SaaS 135

Outseta

JANUARY 20, 2020

What started as Dimitris (now my Co-founder at Outseta ) writing a few lines of code to collect rent payments from tenants he had living in a duplex in Providence, Rhode Island, turned into something worth hundreds of millions of dollars 15 years later. We could translate the software into Spanish. How the hell does that happen?

SaaS Payments 145

SaaS Payments Sales Hiring Payment Methods Payment Services 145

User Pilot

JANUARY 15, 2021

This post will help you wrap your head around the main concepts in product analytics, and how to implement them to grow your product! Here are the need-to-know takeaways: What is Product Analytics? It’s the tools and methods you use to understand user behavior within your app. Why is Product Analytics important?

SaaS Payments 69

SaaS Payments Payment Solutions Payments Underperforming Technical Team 69