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Why The Era of Efficient Growth is Now: The 2023 VC State of the Market with SaaStr CEO and Founder Jason Lemkin (Podcast +Video)

SaaStr

billion cash acquisition deal in December 2021. Another noteworthy transaction was Adobe’s acquisition of Marketo for $4.75 Case study analysis – UiPath & HubSpot UiPath , a leading enterprise automation software company, managed an impressive turnaround by focusing on operational efficiency.

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Clouded Judgement 1.12.24 - Hard Truths

Clouded Judgement

It’s better to come to that realization today than grinding for 2 more years only to realize it then when your cash balance has dried up and all of a sudden you have no leverage in an acquisition. An acquisition at $200m can be life changing for founders, or it can be worth nothing if they raised $250m at $1B valuation back in 2021.

Cloud 284
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How AI is Changing the Sales Process

InsightSquared

Using more advanced machine learning programs and through the input of historical and transactional customer data, these programs help build propensity models for sales forecasting, customer acquisition, and retention strategies. The Future of AI in Sales. If you’ve yet to incorporate AI into your sales process, now is the time.

AI 91
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Insights from Typeform: Leveraging Customer Success to Scale Your Business

OpenView Labs

Focusing on Customer Success from the very early days of Typeform has been instrumental in improving both retention and acquisition, and has played an important role in our overall achievements. The virality in our product is so strong that acquisition wasn’t our biggest challenge in the early days of Typeform.

Scale 69
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Sales Success, Operations, and Tools with noHold CEO Diego Ventura

Mattermark

The options around assembling tooling to make a sales funnel operate efficiently are numerous and daunting. We are a SaaS platform, so customer retention is as important as customer acquisition since our revenue is recurrent. We’e talked about this quite a bit in the past between this blog and the Mattermark Daily.

Sales 51
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What It’s Like Running a Profitable $400M Public SaaS Company with Vimeo CEO Adam Gross 

SaaStr

Customer acquisition. One thing about moving away from paid acquisition to higher quality revenue is it requires a re-emphasis and reinvestment into free. If you try to mine too aggressively from free until they’re paid and before you have that engagement, you will pay for it on the other side with quality and retention.

AI Search 236
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10 Best Customer Lifecycle Management Software for SaaS

User Pilot

Knowing what your customer does at different stages of their relationship with you can help increase engagement, loyalty, and customer retention. This knowledge empowers you to boost customer loyalty and retention, brand awareness, trial-to-paid conversions , and engagement. How to choose the right customer lifecycle software?