User Pilot

APRIL 3, 2024

TL;DR Product-led innovation emphasizes improving the product to attract customers, reducing reliance on marketing for growth. Product-led innovation focuses on developing a personalized product that naturally attracts and retains customers. User persona example.

Innovation 104

Innovation Payments Strategy Payment Solutions 104

User Pilot

OCTOBER 5, 2023

TL;DR The CAC payback period measures the time it takes for a company to recover the money invested in new customer acquisition. This metric helps SaaS companies choose the most effective customer acquisition channels , diagnose inefficiencies in customer retention strategies , and inform pricing decisions.

SaaS Payments 105

SaaS Payments Customer Lifetime Value Payment Solutions Acquisition 105

FastSpring

SEPTEMBER 2, 2020

It’s called Lifetime Value (LTV), and it’ll tell you how much a customer will spend during their time with your business. Depending on what calculation you use, LTV can paint an honest picture of whether your customers are spending and staying long enough to cover acquisition costs and hopefully—make you a profit.

Scale 146

Scale Payment Methods Payments SaaS Payments 146

User Pilot

FEBRUARY 22, 2024

Retaining customers is an incredibly important part of any growth-driven business. According to Havard Business Review, customer acquisition requires 5 to 20 times more resources than customer retention. Thus, it only makes sense that you work hard to retain any customer that makes a purchase.

SaaS Payments 52

SaaS Payments Payment Methods Strategy Payments 52

ProfitWell

MARCH 2, 2020

The subscription economy is built on relationships. When your customers are happy, they stick around. That’s what makes a customer success strategy so important. Thinking proactively about how to build products that help customers achieve their goals is the best tool you have for building lasting relationships.

Customer Success 72

Customer Success SaaS Payments Strategy Payment Services 72

FastSpring

DECEMBER 22, 2020

On average, our customers’ revenue grew by nearly 20% relative to 2019. We have always operated FastSpring with the mantra that “we succeed when our customers succeed,” and it was very gratifying to see so many examples of this in 2020. We experienced the strength and resiliency of the digital ecommerce economy.

Payment Methods 103

Payment Methods Payment Services Payment Solutions Payments 103

SaaStr

NOVEMBER 2, 2019

Does it have to be in person? How does Krish think your customer acquisition and GTM strategy has to change with the movement from SMB to enterprise? How does your customer success and customer support functions change with the move to enterprise? What questions reveal the most?

Scale 124

Scale SaaS Payments Sales Recruiting Payment Services 124

ProfitWell

MARCH 25, 2020

Acquisition is the weakest growth lever. We studied the levers—acquisition, retention, and monetization—of 512 SaaS companies. We found that monetization and retention have much higher revenue impacts than acquisition when considering the same level of impact across each growth lever. Increase customer LTV. Improve ROI.

Acquisition 52

Acquisition Retention Payments SaaS Payments 52

ChurnZero

JANUARY 4, 2019

No matter how deeply you gaze into the crystal ball wondering what this new year has in store for you or your business, the only thing you’ll know for sure is that despite your careful planning, some things will change. But what if you could have a better idea of the changes 2019 has in store for Customer Success professionals?

Customer Success 73

Customer Success SaaS Payments Payment Services Payment Solutions 73

CustomerSuccessBox

APRIL 7, 2022

Puneet Kataria shares his experience and observation on how customer success teams can be agile in the Customer Success Vodcast hosted by tl;dv! Every customer success team during the onboarding, buzz around the term “Early value”, the question is how does it all start and even delivered? Scale and shine.

Onboarding 52

Onboarding SaaS Payments Payment Methods Scale 52

CustomerSuccessBox

FEBRUARY 28, 2022

You mostly need repeat purchases to get payments with a subscription model and it is easier to impress existing customers than starting all over to acquire new ones. What’s unique about their proposition is, “How much customers consume and they only pay for it”. Best practices: Consumption vs subscription.

Retention 52

Retention SaaS Payments Payments Payment Methods 52

ChurnZero

JANUARY 4, 2019

No matter how deeply you gaze into the crystal ball wondering what this new year has in store for you or your business, the only thing you’ll know for sure is that despite your careful planning, some things will change. But what if you could have a better idea of the changes 2019 has in store for Customer Success professionals?

Customer Success 49

Customer Success SaaS Payments Payment Services Payment Solutions 49

OPEXEngine

FEBRUARY 22, 2022

Customer success is usually staffed by a mix of customer support, sales, and engineering folks contributing some portion of their time to the Cost of Revenue. Instead, SMM SaaS companies will leverage Inside Sales and Channel Partners coupled with digital marketing to drive down Customer Acquisition Costs.

SaaS Payments 52

SaaS Payments Payment Services Payment Methods Marketplace as a Service 52

User Pilot

JULY 27, 2023

The different roles in SaaS companies: Chief Executive Officer : As the highest-ranking executive, this person ensures the company runs smoothly and employees are happy and engaged. Customer Success Manager: This person is responsible for customer relationships and experience as well as acting as the voice of the customer.

Sales Hiring 98

Sales Hiring SaaS Payments Sales Recruiting CTO Hire 98

The Angel VC

MARCH 23, 2016

As I wrote in the original post: It's a simple plan for an early-stage SaaS startup with a low-touch sales model – a company which markets a SaaS solution via its website, offers a 30 day free trial, gets most of its trial users organically and through online marketing and converts them into paying customer with very little human interaction.

SaaS Payments 217

SaaS Payments Headcount SaaS Payment Methods 217

FastSpring

APRIL 26, 2022

Last week, I canceled an annual SaaS subscription (I had three weeks left until renewal). Interestingly, even though I paid for a year-long subscription, the company didn’t let me keep the last three weeks of access to its premium features. This action will immediately downgrade your subscription.

Benchmarks 141

Benchmarks Churn Payments SaaS Payments 141

Subscription Flow

NOVEMBER 17, 2023

Teams will also be able to defend their investments in the various SaaS marketing campaigns, sales tactics, and customer success strategies they employ. The Process of Acquiring: Following awareness and deliberation comes acquisition. At this stage, the people who are targeting you sign up for a free trial.

SaaS Payments 52

SaaS Payments SaaS Payments Payment Services 52

User Pilot

AUGUST 31, 2023

What is customer acquisition for SaaS, and how can you leverage it to drive sustainable growth ? The purpose of customer acquisition is to expand and make more revenue. Customer acquisition funnel stages in SaaS are Awareness, Consideration, Evaluation, Conversion. What is customer acquisition?

Acquisition 110

Acquisition SaaS Payments Payment Methods Metrics 110

SmartKarrot

JUNE 16, 2022

The primary responsibility of a Chief Financial Officer (CFO) is to ensure that various financial business processes such as billing and payment procedures are working smoothly. Recent studies have shown that the global subscription billing management industry is forecasted to reach a market value of approximately $10,772.14

Payment Services 10

Payment Services SaaS Payments Payment Features Subscription 10

Outseta

JANUARY 10, 2020

Forte fees are payment processing expenses that have grown significantly over 2018 as we’ve processed more subscription payments. Marketing Strategy & Results Just as in 2018 , our marketing strategy in 2019 focused primarily on “free” customer acquisition channels—mainly email prospecting and content marketing.

SaaS Payments 55

SaaS Payments Scale Payment Methods Payment Solutions 55

SmartKarrot

AUGUST 17, 2020

This takes place when you pop into a store to purchase a bottle of water. Other examples include leasing/renting, contractual, commission-based, and subscription-based (or recurring revenue) model. In this article, we focus on recurring revenue. SaaS systems are typically subscription-based, with recurring payments.

Payments 19

Payments Payment Methods Revenue SaaS Payments 19

FastSpring

AUGUST 11, 2020

When it comes to software and online purchases, those transactions are increasingly moving to a subscription-based model, where customers put their purchases on autopilot so they can have continuous access to SaaS products. Subscription services are what customers want. How to move to a subscription revenue model.

Payment Features 93

Payment Features Payments Payment Methods Subscription 93

SmartKarrot

SEPTEMBER 24, 2021

As a SaaS company, you will need to keep track of the recurring billings for your products and services. When you are picking your SaaS subscription billing software, you must ensure that you have considered the specific requirements of your customers before making your decision. It takes care of each of your needs in one go.

Payments 10

Payments Payment Solutions Payment Features SaaS Payments 10

ProfitWell

NOVEMBER 12, 2019

A pricing audit assesses your subscription business’ pricing process to ensure consistency across similar accounts, maximize profitability, and benchmark against other companies. Conducting a pricing audit goes through five factors—acquisition, monetization, retention, pricing strategy, and discounts. Acquisition. Monetization.

Payments 45

Payments Pricing Underperforming Technical Team SaaS Payments 45

User Pilot

JUNE 28, 2023

Segment users by their role or goal as soon as possible to provide a personalized onboarding experience. Arlo even came up with a progressive approach to in-app messaging in an effort to reduce delinquent churn and late payments. Tips for improving the onboarding experience : Use UI patterns to draw users towards activation points.

Onboarding 97

Onboarding SaaS Payments Payment Services Payment Solutions 97

SmartKarrot

JUNE 9, 2021

Data is a crucial aspect of customer success management as it provides analytics that allow you to retain customers, upsell to them, and more. You can integrate this data into your customer account journey to track sales activities and optimize the process. Customer Success and Data. contact-form-7].

Customer Success 10

Customer Success Data Payments Payment Solutions 10

User Pilot

APRIL 24, 2024

If you want to ensure customers renew each time, continue reading ahead. In this article, we’ll share everything you need to know for increasing customer renewals. TL;DR SaaS renewals includes the process of renewing a subscription to an online-hosted software service.

SaaS Payments 104

SaaS Payments Retention Payment Services Payment Solutions 104

Casey Accidental

OCTOBER 27, 2020

Simply put, it’s when both the platform and developer think the integration will make their respective product better and more retentive for a segment of customers. If the drive for the developer is primarily user acquisition, however, the platform is more likely to end up with an ad than an app. Demand Value Prop.

Payments 56

Payments Business Model Payment Solutions SaaS Payments 56

OpenView Labs

JANUARY 29, 2020

Or, is it a high risk, dead-end approach likely to burden you with runaway costs and few paying customers? Freemium: It’s About Acquisition, Not Revenue. However, freemium is a really potent acquisition model. There are costs and benefits to the model — is the acquisition cost worthwhile for your company?

Pricing 82

Pricing Payments SaaS Payments Payment Solutions 82

SmartKarrot

AUGUST 11, 2021

The lifeblood of the SaaS business is its customers. SaaS, or software as a service, is a subscription-based model where customers pay subscription fees for services such as Dropbox, CRM, or perhaps Mailchimp, and this is how the companies earn monthly recurring revenues (MRM). Payment Method may not work.

SaaS Payments 19

SaaS Payments Churn Underperforming Technical Team Payment Methods 19

SmartKarrot

JANUARY 13, 2022

This also helps you reduce your customer acquisition costs and reasonably promote products. Cuts down CAC (Customer Acquisition Cost) and boosts ROI. You can acquire new customers that match your buyer personas in affiliate marketing. Affiliate marketing is cost-effective and helps make a sale. contact-form-7].

SaaS Payments 10

SaaS Payments Payment Solutions Payments Payment Features 10

ProfitWell

MAY 8, 2020

What do you mean, customer success shouldn't sell? Too often, we hear statements like, “Customer success shouldn’t sell.” Get it right and your customer success strategy can decrease customer acquisition costs, increase lifetime value, and make a direct impact on your revenue potential.

Scale 52

Scale Payment Solutions Payments SaaS Payments 52

User Pilot

MARCH 9, 2022

Retention , i.e. if they return to use the same features of the product again, and how many subscription payments they didn’t miss. what the friction points are and where the customers need an extra push. Tracking of achieved goals in Userpilot. what issues do your users face. how “sticky” a feature is.

SaaS Payments 98

SaaS Payments SaaS Payment Solutions User Experience 98

SaaStr

APRIL 30, 2022

Customer Lifetime Value (LTV). Customer Acquisition Cost (CAC). & So growth of the kind of subscription, eCommerce industry has been over 100% year on year for the past five years, according to McKinsey. So the first question is what made SaaS so successful. Customer acquisition.

SaaS Payments 238

SaaS Payments Metrics Payment Methods Scale 238

Outseta

JANUARY 9, 2019

Forte fees represent payment processing costs associated with one of the payment gateways we support, Forte Payment systems. We invested about $3,000 in marketing, the majority of which was related to paid customer acquisition experiments we ran with Linkedin, Twitter, and Google Ads. Unit Economics. Then Growth.

Content Marketing 40

Content Marketing SaaS Payments Payment Methods Payment Services 40

Chart Mogul

JANUARY 8, 2019

Don’t take it personally, they’re just not meant to be on your platform (and if you’re putting the customers’ needs above your own, you will be okay turning away people you can’t serve well). Even in the early stages of growth, converting bad-fit leads into paying customers can actually cost you more in the long run.

Payment Solutions 68

Payment Solutions Payments SaaS Payments Payment Services 68

Intercom, Inc.

OCTOBER 16, 2019

Can one person buy via a credit card or will multiple stakeholders need to be involved? If your average order value is less than $5,000 a year, your application ideally needs to be a “self-service” model, where your customer signs up themselves with “zero touch” from the company. Goal of website. Gaining new customers.

Business Model 195

Business Model Scale Pricing Payment Methods 195