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Asana S-1 Analysis - Comparing One Productivity Powerhouse to Another

Tom Tunguz

Asana builds productivity and task management solutions. Today, the company is a massively successful SaaS business and another example of the flywheel business model that creates demand at the individual user and leverages that interest to sell department and company-wide contracts. TTM Revenue, $M. Revenue Growth.

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Why we're abuzz that Brightback is joining Chargebee!

BrightBack

But in practice, being best-in-class at digital retention is a key challenge for most startups and enterprises, as it requires significant engineering to connect 3 to 5 systems of record (e.g. In an ideal world, it should be easier and more affordable to retain existing customers than acquire new ones.

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How Buffer Reached $20m in ARR by Focussing on Growing ARPA

Chart Mogul

For the first 2-3 years of Buffer’s existence, Joel and his team did not need a specialized solution for subscription analytics. However, as the company grew, their systems started to fail all the time, prompting the team to re-think their approach and look for a scalable solution. Early in 2019, I had an epiphany moment.

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What is a good Net Retention Rate in SaaS?

CustomerSuccessBox

The net revenue retention rate which you may also state as the net retention rate in SaaS businesses is an indicator that depicts the profits and the revenue earned by the business. Ultimately, the purpose of generating revenue is what gets you in the business loop. Margin that is like software.

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The Advanced Guide to Facebook Watch

Neil Patel

In 2018, they launched it globally, and the service took off like a rocket. In this post, I’ll dive deep into how to use Facebook Watch for marketing, now that the platform has matured. Facebook is still experimenting with different content types by adding, subtracting, and tweaking to find the right balance for their platform.

Payments 129
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Everything You Need to Know About Freemium Pricing

OpenView Labs

Editor’s Note: This article was first published on August 9, 2018. Product led businesses need to get their products in the hands of would-be users as efficiently as possible–hopefully at near zero CAC. Is freemium an effective lead generation, conversion, and revenue driving strategy for your recurring revenue-based business?

Pricing 82
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Kellblog 2021 Predictions

Kellblog

I certainly didn’t have “global pandemic” on my 2020 bingo card and, even if I somehow did, I would never have coupled that with “booming stock market” and median SaaS price/revenue multiples in the 15x range. In an era where we (vendors) increasingly run our own software, running it is increasingly as important as building it.