2017, AWS and Strategy

A Look Back: “SaaS Metrics Masterclass: Key Business Metrics, Pricing Strategies and Billing Models with Stripe’s Head of France and Southern Europe, Guillaume Princen” (Video + Transcript)

SaaStr

APRIL 30, 2022

And what are the different pricing strategies? That’s typically the AWS model, depending on how much space you take, service space, you will pay more. Another point on pricing strategies is there’s the classic, it’s been around for tens of years, per user model pricing. And launching another product.

SaaS Payments

SaaS Payments Metrics Payment Methods Scale

Move Over Subscriptions. The Future Is Elastic And Built Around Relationships.

Chargify

FEBRUARY 1, 2018

It’s likely that you have seen one of Martech’s Marketing Technology Landscape diagrams illustrating the rapid growth from ~150 players in 2011 to over 5,000 in 2017: Increased competition and saturated markets have eroded differentiation and perceived-value between products. with numerous upsell and cross-sell opportunities.

Subscription

Subscription Payment Features AWS Scale

Retention Marketing: How to Build a Retention Strategy that Works

User Pilot

JULY 23, 2020

You’re leaving cash on the table for your competitors to sweep up if you don’t have a strategy for retention marketing. So, in this blog we’ll show you how to keep your customers happy with a targeted retention strategy. So promoting usage will be the centrepiece of our retention strategy. Congratulations! Day 1 Retention.

Retention

Retention SaaS Payments Strategy Payment Solutions

Webinars

What’s New in Apache Airflow® 3.0—And How Will It Reshape Your Data Workflows?

MORE WEBINARS

Our New Transparent Pricing Dashboard: Where Your Money Goes When You Buy a Buffer Subscription

Buffer Resources

AUGUST 16, 2023

For us, that’s a rewarding indication we’ve stayed true to our mission and strategy to support small businesses. Our hosting costs include service providers like AWS, Cloudflare, MongoDb, Twitter, etc. This means our software is hosted on the cloud and used over an internet connection via a web browser or mobile app.

Merchant Services

Merchant Services Payment Services Payment Features Payments

Engineering Your Own “Luck”: The 3 Key Rules of Building Globally Distributed Teams with Eventbrite (Video + Transcript)

SaaStr

JUNE 25, 2019

Now, I have some background with luck because in between some long stints with other companies, seven years at Eventbrite and 15 years at Ticketmaster before, I spent five years of my life playing poker for a living and learned an awful lot about luck and positive outcomes as well. We are super aligned on strategy.

Engineering

Engineering Part-Time VPE Sales Hiring Scale

How SaaS is Like Monty Python and 6 Other Things I Learned at SaaStock 2019

Chart Mogul

OCTOBER 18, 2019

This is already at play — services like AWS, Stripe, and others have brought down the cost of starting and running a business to a fraction of what they used to be just a decade ago. A photo journal of SaaStock 2017. Consumerizing even more parts of the activities of a typical business (logistics-as-a-service, etc.)

Scale

Scale SaaS Automotive AWS

The Sendgrid Journey: Scaling From Growth Stage to $2B Acquisition in 4 Years (Video + Transcript)

SaaStr

AUGUST 20, 2019

Sameer Dhokalia: It turns out if you do ask those two basic questions of 100 people in your business, you will learn an awful lot about what needs to be focused on. This is just a fundamental strategy question. ” And I believed at that point, our company had been, at that point, 2017, we’re eight years old.

Scale

Scale Acquisition Scaling Sales Hiring

SaaStr Podcasts for the Week with Byron Deeter, Elliott Robinson, Henry Schuck, and Jason Lemkin

SaaStr

SEPTEMBER 13, 2020

We’ve all seen AWS and what they’ve done with their platform. It’s actually a great business strategy and competitive advantage. For every, our big acquisitions that we did along the way were a company called BrainKing in 2007, 2017, and ZoomInfo, which I founded the business as a company called DiscoverOrg.

Sales Hiring

Sales Hiring Scale Payments Cloud

How SaaS is Like Monty Python and 6 Other Things I Learned at SaaStock 2019

Chart Mogul

OCTOBER 18, 2019

This is already at play — services like AWS, Stripe, and others have brought down the cost of starting and running a business to a fraction of what they used to be just a decade ago. A photo journal of SaaStock 2017. Consumerizing even more parts of the activities of a typical business (logistics-as-a-service, etc.)

Scale

Scale SaaS Automotive AWS

Taming SaaS Security Challenges with the Zero Trust Security Model

BetterCloud

NOVEMBER 28, 2018

billion people in 2017. With demonstrable success from Netflix and AWS, more companies are starting to offer their core businesses as microservices to expand their customer and revenue base. That means revisiting your cyber defense strategy and standing up new security architecture. The popularity of microservices.

Cybersecurity

Cybersecurity SaaS Systems Review Cloud

Top 30 SaaS Companies in India

SmartKarrot

JANUARY 18, 2022

It has a team of conversion-centric designers, content writers, and optimization strategists that will work with you to develop a high-impact conversion optimization strategy. Found by Prabhu Ramachandran, Yogendra Babu, Rajavel Subramanian, and Krishnamoorthi Rangasamy in 2017, Facilio Inc is another popular SaaS startup. Facilio Inc.

SaaS Payments

SaaS Payments Payment Solutions Payment Methods Payments

GTM 128: The Death of Demos and Selling What Customers Actually Need with Fred Viet

Sales Hacker

JANUARY 7, 2025

With a background that includes leadership roles at AWS, Microsoft, and Lenovo, Fred brings a wealth of experience in building high-performing teams and driving revenue growth. We will do our best to pack it with as much value as we can, give you some tactics and strategies that hopefully you can implement. It is Q4 right now.

Outsourcing Services

Outsourcing Services Scale Outsourced Development AWS

GTM 146: The Future of Search, AI, and Digital Presence with Mike Walrath, CEO of Yext

Sales Hacker

MAY 13, 2025

which was acquired by Oracle in April 2017. The role of hyperlocal data, competitive analysis, and personalized content in GTM strategy. 18:00 Practical data strategies for local businesses and SaaS marketers. 18:00 Practical data strategies for local businesses and SaaS marketers.

AI Search

AI Search AI ChatGPT Software Review

When and How to Build Second Products

Casey Accidental

DECEMBER 11, 2023

Their retention strategies were also different. I was an advisor to Canva starting in 2017, and got to work with Figma while I was a growth advisor at Greylock, which led the series A investment. Both companies also evolved their retention strategies. Here is where you see how marketplace strategy has needed to evolve over time.

Payments

Payments Scale Payment Solutions Technical Review

Twilio: The First $100m+ ARR with Jeff Lawson, CEO/Co Founder (Video + Transcript)

SaaStr

JUNE 15, 2021

A look back at this great deep dive from SaaStr Annual 2017. I think of developers as the strategy to get into the market for whatever you’re doing. At the end of the day, Twilio still sells communications, AWS still sells servers, but the way we’re selling it is different than how it was done in yesteryear.

Scale

Scale Underperforming Technical Team Engineering Wireless

PODCAST 135: Pushing Through the Zone of Discomfort Towards Personal Growth with AJ Bruno

Sales Hacker

NOVEMBER 10, 2020

Other things, we had this financial plan that was showing 400 sales reps in 2017 or 2018. They’re awful. And I know it’s a novel thing. So I knew for my next company, that’s what I wanted to do. And that’s when I raised my hand and was like, “I’m out of here. I’m done. Total dog s**t.

VP of Engineering

VP of Engineering Scale Development Team Review Technical Review

G2.com’s Ryan Bonnici on selling to educated customers

Intercom, Inc.

FEBRUARY 21, 2019

com as its head marketing guy in late 2017, having known that he wanted to be a CMO since the age of 10. Now, maybe you ran the wrong strategies as well, and you didn’t have the right team members or process – all of that is definitely a part of it. Ryan joined G2.com Prior to G2.com, Everyone knows that process, right?

Education

Education Sales Hiring Software Review Sales Recruiting

SaaS Brief

A Look Back: “SaaS Metrics Masterclass: Key Business Metrics, Pricing Strategies and Billing Models with Stripe’s Head of France and Southern Europe, Guillaume Princen” (Video + Transcript)

Move Over Subscriptions. The Future Is Elastic And Built Around Relationships.

Webinars

Trending Sources

Retention Marketing: How to Build a Retention Strategy that Works

Webinars

Our New Transparent Pricing Dashboard: Where Your Money Goes When You Buy a Buffer Subscription

Engineering Your Own “Luck”: The 3 Key Rules of Building Globally Distributed Teams with Eventbrite (Video + Transcript)

How SaaS is Like Monty Python and 6 Other Things I Learned at SaaStock 2019

The Sendgrid Journey: Scaling From Growth Stage to $2B Acquisition in 4 Years (Video + Transcript)

SaaStr Podcasts for the Week with Byron Deeter, Elliott Robinson, Henry Schuck, and Jason Lemkin

How SaaS is Like Monty Python and 6 Other Things I Learned at SaaStock 2019

Taming SaaS Security Challenges with the Zero Trust Security Model

Top 30 SaaS Companies in India

GTM 128: The Death of Demos and Selling What Customers Actually Need with Fred Viet

GTM 146: The Future of Search, AI, and Digital Presence with Mike Walrath, CEO of Yext

When and How to Build Second Products

Twilio: The First $100m+ ARR with Jeff Lawson, CEO/Co Founder (Video + Transcript)

PODCAST 135: Pushing Through the Zone of Discomfort Towards Personal Growth with AJ Bruno

G2.com’s Ryan Bonnici on selling to educated customers

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