SaaStr

JANUARY 10, 2020

Before that Bob co-founded RJ Metrics, where he built a global base of online retailers leading to their acquisition by Magento Commerce in 2016. Does Bob agree with the notion that channel sales have completely died in the world of SaaS? I always say kind of tele-sales are the most important form of kind of training in terms of sales.

Sales Hiring 132

Sales Hiring Scale Outsourcing Services CTO Hire 132

Intercom, Inc.

MAY 16, 2018

Despite the mountain of evidence contradicting the mantra of “if you build it, they will come”, it’s still extremely prevalent among product-first companies. In this article, you’ll learn how to: Understand the role of product marketing. Start creating your product marketing plan.

Product Marketing 223

Product Marketing Strategy Marketing Sales Recruiting 223

ProfitWell

OCTOBER 1, 2019

Today, Zuora's Amy Konary creates a world in which subscribers are at the core, because she knows success is no longer measured simply by products sold. Plus, Recurly raises dough, Medium talks product marketing, and Beyond Pricing helps the common folk make a buck. Or channeling market insights back to impact product roadmap.

Technical Review 40

Technical Review Sales Recruiting Airlines Subscription 40

Intercom, Inc.

APRIL 22, 2019

How did you all get to product-market fit ? Rick : I heard a great analogy that when you’re in pre-product-market fit, you can feel like you’re in a desert. “When you’re in pre-product-market fit, you can feel like you’re in a desert. For us, that first fit was with growing sales teams.

Scale 156

Scale Scaling AI Search Underperforming Technical Team 156

Outseta

JANUARY 20, 2020

And working in the property management industry? But Buildium had found product market fit , and although I didn’t know it yet, I was stumbling into a great situation. In light of the sale of Buildium last month I figured now is as good of a time as any to reflect on the most important ones. You read that right—two!

SaaS Payments 145

SaaS Payments Sales Hiring Payment Methods Payment Services 145

SaaStr

AUGUST 30, 2019

As for Whitney, she directly leads the organization’s go-to-market efforts, including sales, marketing, business development and customer operations. Whitney is also an advisor to companies funded by the YC Continuity Fund, focusing on enterprise strategy, go-to-market strategy, leadership and execution.

Sales Hiring 132

Sales Hiring Scale Technical Advisors Underperforming Technical Team 132

Intercom, Inc.

JULY 4, 2018

Below you can watch me deliver that talk in London’s Roundhouse, or read on for a written account. The term “product-first” is implicitly set up in contrast to what came before, which were mostly sales-driven companies. Their approach: “First we sell it, then the product team has to quickly build it.”

Marketing 191

Marketing Sales Hiring Sales Recruiting Innovation 191

Intercom, Inc.

JULY 4, 2018

Below you can watch me deliver that talk in London’s Roundhouse, or read on for a written account. The term “product-first” is implicitly set up in contrast to what came before, which were mostly sales-driven companies. Their approach: “First we sell it, then the product team has to quickly build it.”

Marketing 165

Marketing Sales Hiring Sales Recruiting Innovation 165

Brian Balfour

OCTOBER 13, 2017

This post is the HubSpot Sales case study that illustrates the concepts of the 4-Fits Framework, a 5 post series in which I explain the four frameworks you need to align to grow to a $100M+ company. In this post, I will walk you through how we laid the foundation for the HubSpot Sales product and set it on course towards that $100M goal.

Sales Recruiting 111

Sales Recruiting Software Review Growth Hacking Retention 111

ChurnZero

JANUARY 13, 2023

With its ability to comb through big data sets like email faster and more accurately than humans, AI will help more product teams maintain product-market fit. The post-sales customer journey will also become more intelligent as organizations accelerate their use of cutting-edge data and technologies.

Trends 98

Trends Customer Success Sales Hiring Scale 98