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GTM 71: Writer CEO Tells All: Securing Enterprise Customers with a PLG Motion | May Habib

Sales Hacker

May Habib started her career in banking at Lehman Brothers in 2007, a very interesting time to be in the frontlines of that world. Writer has one of the best marketing teams and has spread like wildfire with customers, including Spotify, HubSpot, L’Oreal, Accenture, and many more. May started Writer in 2020.

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Even More of SaaStr’s Most Respected Leaders Unveiled!

SaaStr

Nick Mehta’s tenure in tech began as co-founder and VP of marketing for Chipshot.com which he founded in 1998. He then led product management for XDegrees and spent over five years rising up through the ranks at Symantec. Mikkel later founded Zendesk in 2007 while living in Copenhagen, Denmark.

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The First Generation of the Talent Software Wars

Tom Tunguz

Taleo and SuccessFactors grew very quickly after they entered the market, bringing novel delivery to the human capital market. Both companies eventually offered talent acquisition, performance management, and learning tools for human resources teams. SuccessFactors 39 1300 30 2007 6. But they started in different places.

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How to Target Generation Z Through Paid Ads

Neil Patel

The oldest Gen Zers turned 10 in 2007, the year Apple launched its first iPhone. You should absolutely use diverse models and messaging, but don’t latch onto Black History Month or International Women’s Day to promote your latest flash sale. Food delivery services saw big sales growth during the coronavirus pandemic. Conclusion.

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Should you disrupt or create a category? 5 lessons from Gainsight’s CMO Anthony Kennada

Intercom, Inc.

In late 2007, a pair of roommates found themselves scraping their wallets to come up with enough cash to cover their exorbitant San Francisco rent. Anthony Kennada , the Chief Marketing Officer at Gainsight , has helped navigate these tricky waters and put the Customer Success category on the map.

Scale 112
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Sales Hacker Recommends: 97 Best Sales Books for Peak Performance (2020 Update)

Sales Hacker

And for leveling up your sales skills, nothing beats a good sales book. So what are the best sales books for helping you reach peak performance? Have been recommended by sales professionals. Here’s how you can find the sales books that are most relevant to you. Here they are… The 97 Best Sales Books in 2020.

Scale 141
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PODCAST 42: How Sales Managers Should Build Their Career Path w/ Jamie Scarborough

Sales Hacker

This week on the Sales Hacker podcast , we talk to Jamie Scarborough , Co-Founder of the Sales Talent Agency, one of the largest sales recruitment firms in North America. . The keys to building your own business as a career sales professional. Moving into sales from other industries. We’re on iTunes.