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Mental Models to Help You Grow

Sales Enablement, SaaS and Growth

Companies which don’t use mental models risk unleashing mayhem with poor choices or becoming bloated and bureaucratic by reducing the volume and speed at which decisions are made - both scenarios are undesirable and will impact growth. OKRs are a useful mental model - they make it crystal clear what people and teams should be striving for.

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Customer Acquisition Strategy for SaaS Companies: A Complete Guide

SaaSOptics

Below, we’ll dive into how to develop a customer acquisition strategy from start to finish. . How to Develop a Customer Acquisition Strategy. Funneling time, energy, and resources into developing a stellar customer acquisition strategy is only helpful if it’s designed with your target market in mind.

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Best Data Analysis Software

Neil Patel

You have to arrange your data, explain it, present it properly, and then derive a conclusion from it. Luckily, data analysis software can seriously simplify data analysis—provided you choose the right one. How to Choose the Best Data Analysis Software for You. Figure out the technical knowledge of your team.

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How to Create a Persona in 4 Steps: A Guide with Template & Examples

User Pilot

This manager wants to better understand how users use their product so they can align users’ needs with product development and increase business revenue. For example, the software developer persona may be critical for a product handling API integrations while accounting for only 2% of your user base.

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14 Real-Life Product Adoption Examples for Every Stage of The Customer Journey

User Pilot

Here are real-life product adoption examples from successful companies for each stage: Using social media ads to expand brand awareness, like Slack. The product adoption curve is a concept created by Everett Rogers back in 1962 and further developed by Geoffrey Moore in 2014. The decision to keep using it or abandon it.

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Norman Crowley on uncovering the business opportunities in tackling climate change

Intercom, Inc.

We were fairly poor. So I started to develop a hankering for making money at an early age. I realized after three or four weeks that retirement was boring and then set up a gaming software company called Inspire Gaming Group” And I always wanted to work in technology. I always loved software and developing software.

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Sales Stack 2023: The Sales Tools for Professional Sales

yoursales

Which problems are the most pressing for your and your B2B sales team? Which processes can and need to be powered by technology for you and your team to sell more? Trends which MAY impact your Sales Stack in 2023 Sales is in constant development. What customers want is help solving problems. Being a B2B buyer isn't easy.

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