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Buyer Personas: Tips to Make Them Work Better for Your Sales Team

Sales Hacker

Below are two key ways you can stop this cycle and make sure your carefully crafted personas are making sales not lining people’s trash cans. Use personas to create effective sales materials. Use personas to create sales enablement materials. Post-sales materials. Landing pages. Social media content. Case studies.

Scale 115
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Is a Sales Operations Career Right for You?

Sales Hacker

There are so many dependencies involved with any sales organization and this is especially the case with larger and more complex products and companies. In order to make everything work, the sales ops team handles all of the backend processes. A career in sales, sales ops, or sales enablement?

Scale 60
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Ideation, Creation, Iteration: How to Align Sales and Marketing Content Output

Sales Hacker

A detailed buyer persona helps us find out what gets our customer base going; what makes them tick, what they might need, and what they presently face. We get the best results when both the sales and the marketing teams’ content is based around the customers and their desired outcomes. Videos are the way forward, right?

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Your 2021 Sales Enablement Platform Buyer’s Guide (+10 Tools to Consider)

Sales Hacker

Their sales tools are integrated effectively, coaching is readily available, and sales reps are happily using their CRM. They have a sales enablement plan and the right sales enablement platform in place. What is sales enablement? Sales enablement has evolved quickly. Not exactly.

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10 Sales Email Templates to Escape the Spam Folder

Sales Hacker

Email is one of the most effective sales prospecting channels. Advancements in machine learning and artificial intelligence are powering the next generation of sales enablement tools. These new technologies are making it easy for sales teams to write better emails and connect with prospects at the right time. RELATED: 3.5

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A Lead Gen Go-To-Market Cheat Sheet

SaaSX

When you get a prospect interested take them through a process to bring them into your sales funnel. These include content marketing, positioning and messaging, public relations, analyst relations, paid strategy, sales enablement, etc. 10 of the leads are qualified and become sales opportunities.

Scale 52
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How Sales Pros are Adapting to Remote Work – According to the Sales Hacker Community

Sales Hacker

Sales enablement tools and manager interventions were very important to create a warm and engaged environment for them.”. Remote sales can be a challenge, but the best salespeople know how to adapt. Many sales professionals have adapted to remote selling by reframing their outlook on remote sales.