SaaStr

SEPTEMBER 19, 2023

Many of the fundamental business models that were once engraved in the SaaS playbook are now changing thanks to a tougher macro environment and a maturing market. PST, Stephanie Opdam, Partner at Notion Capital, shares four business model changes that will allow SaaS companies to build resilience and staying power over time.

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User Pilot

OCTOBER 31, 2023

This article explores 15 strategies to help you achieve that. TL;DR A free trial is a sales strategy that allows prospective customers to use your product for a limited time. Types of free trial models in SaaS: opt-in and opt-out free trials, freemium , free trial after a demo, and free trial with gamified extensions.

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User Pilot

APRIL 3, 2024

PLG and SLG differ in focus: PLG centers on product appeal for growth, while SLG relies on sales strategies and personal interactions. ” Analyze direct and indirect competitors’ successes and failures, refining your strategy to enhance your product’s market position. Product-led vs Sales-led differences.

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SaaStr

JANUARY 30, 2023

20X year 1⃣ 12X year 2⃣ 5X year 3⃣ #deelspeed @deel [link] — Shuooo (@shuoshuooshuooo) January 23, 2023 When we look at SaaS companies’ success stories, everything looks great on their growth maps. Shuo Wang is the CRO and co-founder of Deel, one of the fastest-growing SaaS companies. Trust the process.

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User Pilot

APRIL 21, 2024

Wondering how to build a conversion path for your SaaS product or e-commerce site? We also share examples of different conversion paths and optimization strategies. TL;DR A conversion path is a step-by-step process that guides prospects. A good conversion path makes the process frictionless. Let’s get to it!

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User Pilot

NOVEMBER 30, 2023

Rushing to perform CRO audits without proper planning or a good strategy can skew your data and make you jump to the wrong conclusions. Step 1: Define your conversion points There are several conversion points in SaaS, each action bringing users closer to being paid customers or loyal users of your premium plans.

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Subscription Flow

NOVEMBER 28, 2023

A major issue that arises, especially in the B2B SaaS business model, is how to break into the upmarket market as startups develop into scaleups that are primarily focused on increasing their market capitalization. In their early stages, SaaS software startups typically target the early adopters in the tech or mid-market segments.

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User Pilot

MARCH 23, 2023

What are the reasons for customer churn in SaaS? As a SaaS company, your ultimate goal is to retain customers and keep them happy with your product. Reducing churn is critical for SaaS because it cuts back customer acquisition costs and increases customer retention. Why is preventing churn critical for SaaS?

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SaaStr

NOVEMBER 21, 2022

Wherever you are in your revenue journey, adopting certain growth strategies can help you keep growing fast. Understanding your ICP is a foundational and organization-wide decision because it impacts your downstream sales and marketing efforts. . Spotlighting the success of an ICP-focused strategy . Delight customers.

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Frontegg

AUGUST 19, 2021

Instant gratification is now a mandatory aspect of SaaS application usage. They want to get onboarded smoothly and just use the software. Companies are shifting towards Product-Led Growth strategies and self-service features are making it all happen. Related: Top 10 PLG Tools for Your SaaS Application.

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FastSpring

APRIL 26, 2022

Last week, I canceled an annual SaaS subscription (I had three weeks left until renewal). In the language of SaaS, I churned. In part two, we’ll cover five churn-prevention strategies that have been successful in other SaaS businesses. Part I: SaaS Churn Benchmarks. Is There an Ideal Churn Rate for SaaS?

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SaaStr

APRIL 1, 2023

Throw in the rise of social media and mobile web payment systems like Stripe and Braintree, and something revolutionary was at our doorstep. 2020 wasn’t the only reason small business owners adopted software solutions, but it sure sped up the process. Anyone can open a store and go through the process without talking to anyone.

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FastSpring

SEPTEMBER 16, 2022

In our first post about our online community , we mentioned launching the Global SaaS Leaders Slack group because we saw a need for the kind of software-and-SaaS-focused community we’d want to be a part of. Our Guiding Principle: Our Software and SaaS Community Must Be Good for You in Order for It to Succeed.

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SaaS Payments Payment Solutions Merchant Services Software Review 133

Baremetrics

MARCH 9, 2021

Are there any two words that SaaS companies hate more than customer churn? The good news is that there are a number of tips and tools, like Baremetrics, to improve customer experience and customer satisfaction, measure and analyze churn, and develop strategies to put an end to churners. Table of Contents. 1 Why Are Customers Leaving?

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User Pilot

JULY 27, 2023

Confused about trying to understand SaaS roles? SaaS companies have many moving parts, and it can be difficult to determine who does what. TL;DR SaaS, or “Software as a Service,” is a business model that delivers centrally hosted software to subscribers over the internet. What is a SaaS business model?

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User Pilot

MARCH 31, 2023

How do you build a successful free-to-paid conversion strategy for your SaaS? In this article, we’ll share practical tips on creating a successful free-to-paid conversion strategy and converting free trial users into paid users. 15% is a good free trial conversion rate for SaaS products. Userpilot can help.

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User Pilot

APRIL 29, 2024

TL;DR Segmentation is a process of grouping customers by shared characteristics. Customer segmentation enables teams to better understand customer needs and pain points and deliver personalized product experiences t o accommodate them. Segmentation is a strategy used in marketing, product development, and customer support.

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FastSpring

FEBRUARY 8, 2024

Get the latest from FastSpring’s Support leaders about important tax updates, fraud and chargeback strategies, our new Changelog, and more. Fraud, Chargebacks, and Mitigation Strategies Need FastSpring support? Fraud, Chargebacks, and Mitigation Strategies Need FastSpring support? Visit our Support page.

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Tom Tunguz

MARCH 28, 2021

UIPath, leaders in the Robotic Process Automation (RPA) category, filed their S-1 last week , revealing an impressive business. Some examples include streamlining customer onboarding. Though it may seem that the growth was simply executing a constant gameplan, the underlying data suggests a significant shift in strategy.

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User Pilot

JUNE 8, 2023

As a result, you get the key that opens the door to a treasure of product growth insights for your SaaS business. After setting onboarding goals, tracking user interaction with in-app guidance elements will optimize the onboarding process to increase activation rates. Why should you collect event data?

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User Pilot

OCTOBER 5, 2023

Reducing the CAC payback period can help SaaS companies boost their financial performance and drive growth. This metric helps SaaS companies choose the most effective customer acquisition channels , diagnose inefficiencies in customer retention strategies , and inform pricing decisions. Book the demo to see how!

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User Pilot

FEBRUARY 7, 2024

Your SaaS product’s free trial conversion rate is one of the most important growth metrics to track. That’s because an integral component of the product-led growth strategy is your ability to convert a free trial user into a paying customer. The average conversion rate for SaaS companies varies between 18.6%

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Incredo

JULY 14, 2019

Whether you are a startup owner, a manager of a growing business or the CEO of an established company, you might find yourself asking questions like “ Should our SaaS subscription model be monthly, annually or both ?” History of the subscription pricing model: From newspapers to the rise of SaaS subscription. Key finding?

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Incredo

NOVEMBER 21, 2019

Precisely – about SaaS affiliate programs… SaaS partner programs entice both software providers and affiliate partners for various reasons: 1) SaaS products are usually low-cost. Software to track analytics, transfer payments, manage inventory, create videos and for many other things.

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SaaS Payments Payment Methods Merchant Services Sales Recruiting 139

Casey Accidental

FEBRUARY 22, 2024

In the SaaS-like network model, the supply is in charge of generating the majority of the demand, and the product acts as mainly a fulfillment or monetization vehicle for the supply. How to pull it off Here are three things to focus on to enable this channel at scale. These products generally do not generate cross-side network effects.

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Subscription Flow

NOVEMBER 17, 2023

Now more than ever, it is crucial for businesses to invest in SaaS customer journey in this era of the complete overhaul of the digital world. Optimizing your marketing and sales campaigns is nearly hard to do without a thorough understanding of your entire customer journey. What is SaaS customer journey?

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Totango

AUGUST 23, 2022

By charting the points in your SaaS customers’ journeys, you can plan how to deliver clients’ desired outcomes and satisfying experiences that promote subscription renewals and higher revenue. In this way, customer journey B2B touchpoints serve as a powerful tool for increasing the effectiveness of your customer success strategy.

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ProfitWell

MARCH 2, 2020

That’s what makes a customer success strategy so important. Building a solid customer success strategy is easy, too, as long as you focus on how different types of customers move through their journey, from discovery to purchase. Customer success is the process behind helping customers achieve their intended goals.

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Frontegg

MAY 27, 2021

Besides it’s proven business results, this strategy helps empower end-users to get the best possible product for their needs. In a nutshell, companies adopting the PLG strategy need to solve the users’ problems instantly – look at it as an on-demand demo that needs to convince the end-user. Also, there is less pressure on Sales.

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Payment Solutions SaaS Payments Payments Scale 98

User Pilot

DECEMBER 1, 2021

When working with SaaS products, a constant task you’ll find yourself obsessed with is how to increase user adoption. In this blog post, we’re going to learn 7 tested user adoption strategies for SaaS companies including real-life examples. Churn is the enemy of SaaS businesses. Let’s get started!

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ChurnZero

JANUARY 18, 2024

The role of the chief customer officer has become an essential function in subscription-based business models such as software-as-a-service (SaaS), where customer retention is paramount and requires executive-level leadership. SaaS businesses, meanwhile, benefit from predictable streams of recurring revenue.

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SaaSOptics

MARCH 10, 2022

It’s common for companies to have digitized some of their financial processes. While this is a step in the right direction, there are gaps in many processes that companies currently use that finance and billing tools can fill. Finance and Billing Tools. SaaSOptics. They have a whole host of CRM tools to browse.

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Buffer Resources

JANUARY 15, 2024

Good B2B content puts the audience front and center  According to Morgan Short , Director of Content and Web Strategy at Vendavo, the first step to creating good B2B content is to "get relentlessly obsessed with your audience." " Short thinks brands need to spend more time and resources understanding their audience. ."

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Sales Hacker

APRIL 15, 2021

Yep, the typical over-confident sales guy. Kind of like on a sales call. Tempo on the sales call and in the sales process is everything for us. A lot of sales organizations view free trials and pilots as crutches that help the weak salesperson. You can see where this is going. My moves were a waste of time.

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Baremetrics

MAY 18, 2021

Working to acquire, qualify, and convert leads is a critical part of SaaS business success, whether you’re a startup or an established enterprise. Trying to balance multiple efforts for marketing, sales, and retention can be extremely challenging. Your SaaS funnel is a model that visualizes important stages along the customer journey.

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Totango

AUGUST 16, 2022

Customer retention software has become essential for effective SaaS customer success strategies. A winning SaaS business model must prioritize retaining customers, which is far more cost-efficient than acquiring new clients to offset churn. Aligning Your Customer Retention Goals with Your Customer Success Strategy.

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Payment Solutions Payment Methods Retention Software Review 98

Chargify

MARCH 25, 2019

Subscription services give the end user control over costs and employee access, without the cumbersome contracts. But some software-as-a-service (SaaS) companies struggle with how to sell subscriptions. To help, we’ve put together a list of the four strategies that are key to selling SaaS.

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