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Top 11 PLG Experts You Must Follow on Social Media in 2022

Frontegg

We are glad to share a list of Top-11 PLG gurus that you must follow on social media in 2022 to stay ahead of the curve. Despite being extremely busy, Ramli is always open to new ideas and collaboration offers. #5 Keitan also privately helps SaaS companies enter hypergrowth with PLG strategies. Let’s begin.

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I Asked 13 Buffer Leaders for Advice on Succeeding in My New Role

Buffer Resources

Given that their guidance is so universal — both for people just stepping into new roles and those at fast-paced companies like Buffer — I thought I’d share their wisdom here. I've always been one to jump on the new thing as soon as I discover it. Social Media is always changing, and platforms come and go.

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11 Marketing Instagram Accounts to Follow

Neil Patel

Why You Should Follow Jay: Jay made our Instagram accounts to follow list for incredible podcasts featuring notable figures discussing digital marketing strategies their companies have utilized, as well as daily industry takeaways. Follow him for everything from Canva updates to Instagram Reel strategies. Lilach Bullock. Ann Handley.

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How Buffer Reached $20m in ARR by Focussing on Growing ARPA

Chart Mogul

CEO Joel Gascoigne tells us about the decision to invest in new analytics tools and how Buffer sustained long-term growth thanks to growing their ARPA. Buffer’s suite of tools helps you engage customers on social media. Joel had what he calls “an honest conversation” with Buffer’s CTO Dan. What is Buffer.

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Dharmesh Shah of HubSpot: From Day 0 to IPO. What Went to Plan. What Most Certainly Didn’t (Video, Podcast + Transcript)

SaaStr

Co-founder and CTO Dharmesh Shah shared with us how they got there — and the top mistakes they made — just 3 quarters after their IPO. I just happen to… Jason : 271,000, and quite a few others on social media. One of the byproducts of this all-in-one strategy is the product tends to suck.

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How 13 SaaS Companies Use Community Marketing to Grow

Natalia Luneva

Announcing new features, increasing customer satisfaction and retention are among the top functions of an online community. . #1 Our community is the best way for us to inform our customers about upcoming updates and new features. For example, before releasing/starting to develop a new feature, we run it by our community first.

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10 key lessons SaaStock18 attendees picked up

SaaStock

Don’t overextend your resources when testing new SaaS growth ideas. Here is what he writes: Kieran Flanagan , VP of marketing at HubSpot, shared some interesting insights on approaching new ideas for scaling up your business. Bonus: A lesson in Social media worthy of a Most Engaged Company on Social Media prize.

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