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How to build a successful embedded payments strategy | Ep 33

Payrix

Software companies embark on their embedded payments journey only to discover they’ve underestimated the complexity that’s involved and struggle to launch. If you’re thinking about Embedded Payments for your platform, make time to listen to this episode of the PayFAQ Embedded Payments podcast. We’ve seen it far too often.

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Understanding Risk Management Strategies as a PayFac

Stax

For SaaS companies, becoming a payment facilitator (or PayFac) offers a ton of advantages—including but not limited to—boosting retention and profitability while exercising greater control over the customer experience. However, several complex types of risks come along with this. Let’s get started.

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Marketing Your Video Game Outside of Game Marketplaces & App Stores

FastSpring

Todd Harris knows how to leverage effective video game marketing strategies to get games in front of players. In this episode of Growth Stage, host and CMO of FastSpring David Vogelpohl interviews Todd about his thoughts on: Why marketplaces can be a difficult way to attract new players. They were actually aggregate helpful, right?

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How to Sell a Mobile App or Game Outside App Stores

FastSpring

Steep fees from platforms like the Apple App Store and Google Play can understandably cause game developers and app creators to look beyond the convenience and ubiquity of traditional app marketplaces, but restrictions from the platform providers have made it difficult. Highlights from recent U.S. Interested?

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Unlocking Growth in the Internet Economy: a Perspective from Stripe Head of Invoicing, Suzanne Xie (Video)

SaaStr

No matter how innovative a product might be, a business can only succeed if it enables its customers. Suzanne Xie kicked off her journey in SaaS as the Founder and CEO of Lightwell. What makes a SaaS business so hard? You can deploy subscriptions as a service, billing as a service, fraud prevention as a service.

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How to Build a Conversion Path: Step-by-Step Process

User Pilot

Wondering how to build a conversion path for your SaaS product or e-commerce site? We also share examples of different conversion paths and optimization strategies. TL;DR A conversion path is a step-by-step process that guides prospects. A good conversion path makes the process frictionless. Let’s get to it!

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Snowflake, CrowdStike and SumoLogic: “How to Leverage the Cloud Giants to Scale to 100 Million ARR and Beyond”

SaaStr

So for the audience, cloud giants are turbocharging startup sales, and the predominant reason for this is because they’re fundamentally changing IT budgets at the customers that we’re all selling to. As a result of this, marketplaces have exploded in growth, and here’s some facts and figures. Rico Mallozzi, Sr.

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