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Braindates Are Open for SaaStr APAC 2023!

SaaStr

with Aashish Krishna Kumar, Head of GTM at Togai Sales Enablement 2.0 – Elevate Rep Performance with Divanshu Goyal, Sales at GTM Buddy Common scaling pains for SaaS businesses and how to overcome them. Straight from a SaaS CCO with Yellow.ai’s CCO with Shekar Murthy, Chief Customer Officer at Yellow.ai

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Right Co-Founder … Wrong CEO. Could That Be You? Be Honest.

SaaStr

Great product, driven team, good early product-market fit, great vision. If you don’t know … ask your angel investors and advisors. But one of you will be much better, or at least, much more interested in recruiting a VP of Sales, Marketing, Product, Customer Success, Engineering, etc. My learning?

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The 9 Worst Sales Mistakes Founders Should Avoid

Point Nine Land

So, ensuring the founder(s) have a finger on the pulse of product-market fit is key to growing revenue, and it also helps make it clear who to hire next and with which sales goals/targets. A true VP Sales is looking for proof that they can successfully scale a sales org and revenue. If this doesn’t happen, the company is at risk.

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Influence Meets Innovation: How Founders and Cultural Leaders Can Work Together

Andreessen Horowitz

Cultural leaders—athletes, entertainers, and executives—have evolved beyond mere financial backers to highly-engaged strategic partners and advisors for a company’s growth. We saw this happen with Lionel Richie and the cofounders of Devoted Health, Ed and Todd Park. Assessing your risk tolerance is key before making an investment.

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21 Digital Marketing Tools You Need When Starting a Business

Neil Patel

To accomplish this, you’ll need a good marketing strategy and access to the best digital marketing tools. In this post, I’m going to outline 21 digital marketing tools you need when starting a business. You may be familiar with a marketing tool or two in here; others might be new to you. Then let’s begin.

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The Stages Of A SaaS Company: When To Scale For Success

Chargify

We found ourselves asking this question in a marketing meeting not too long ago. According to a study by the Startup Genome Project of more than 3,200 startups, they found that “70% [of startups] fail because of premature scaling.” Hopefully the information below will help you avoid premature scaling. Are we still a startup?

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Helping builders build

Point Nine Land

With 20+ investments in the space, we’ve seen that vertical SaaS has the ability to win very high market share given how specific it is to businesses’ workflows. We believe this will open the potential for virality and an inbound go-to-market motion. Factoring in particular is relevant here as cash management is critical.