SaaStr

MAY 24, 2019

* How does Andrew advise founders on the question of whether to start in enterprise or SMB? What are the benefits of starting in SMB? How does the product and what you invest in proactively need to change as you move into enterprise? Below, we’ve shared the full transcript of Harry’s interview with Andrew Filev.

Sales Hiring 140

Sales Hiring Scale SMB Sales Recruiting 140

SaaStr

SEPTEMBER 27, 2019

As for Ryan, prior to G2 he was Senior Director of Global Marketing at Hubspot where among many other achievements, he scaled HubSpot’s marketing-generated sales revenue by 330% year-over-year. Below, we’ve shared the full transcript of Harry’s interview with Ryan Bonnici. Harry Stebbings. Ryan Bonnici. Romain Lapeyre.

Sales Hiring 127

Sales Hiring Sales Recruiting Scale Software Review 127

Intercom, Inc.

MAY 13, 2021

Although Linda started her career in sales, she has spent the past twelve years scaling post-sales teams and moving hyper-growth companies like Zendesk, Slack, and now Gong upmarket into the enterprise realm. You can also read the full transcript of the interview, which has been lightly edited for clarity, below.

Scale 177

Scale Customer Success Strategy Sales Hiring 177

Sales Hacker

MAY 1, 2018

On this episode of the Sales Hacker podcast, we talk with Rick Smolen , VP of Sales at Greenhouse Software about moving your product upmarket and how to sell your software to a big company. What sales strategies and philosophies are necessary for enterprise sales. Subscribe to the Sales Hacker Podcast. Your title?

Sales Recruiting 47

Sales Recruiting Sales Hiring Sales SMB 47

SaaStr

JULY 12, 2022

One of the first what How to Hire a Great VP of Sales at the New York Enterprise Tech Meet-Up (thank you to John Lehr and Work-Bench for setting this up). The Number One Thing You Can Do to Accelerate Your Business Post-Initial Traction is Hiring a Great VP of Sales. Now, I just invest in SasS companies. SaaStr is Turning 10!

Sales Hiring 261

Sales Hiring Part-Time VPE VP of Engineering Sales Recruiting 261

Andreessen Horowitz

OCTOBER 16, 2023

One of the toughest challenges for founders — and especially technical founders who are used to focusing so much on product features over sales — is striking “product-market fit”. So in that shift from product-market fit to product-market-SALES fit, how much should you optimize your go-to-market for product… and even the other way around?

Product Marketing 74

Product Marketing Scale Sales Hiring Sales Recruiting 74

SaaStr

NOVEMBER 2, 2019

How does Krish think about purely serving the SMB market? How does he think about the mortality rate of SMBs? How does Krish think your customer acquisition and GTM strategy has to change with the movement from SMB to enterprise? Billion story from its launch in 2008 to its 2018 acquisition by Recruit Holdings.

Scale 124

Scale SaaS Payments Sales Recruiting Payment Services 124

SaaStr

JUNE 3, 2020

And we’re also pleased, now to have almost a hundred thousand different SaaS products listed there, and being backed by a hundred million dollars from LinkedIn and some great investors that do allow us to keep investing in this marketplace. And companies in general, are also right now, investing more in software and digital.

Software Review 177

Software Review Scale Technical Review SaaS 177

SaaStr

JANUARY 21, 2020

Justin Welsh, former SVP of Sales at PatientPop explains how he started in SaaS in 2009 as the second sales hire at Zocdoc. Justin used Sales Culture to grow a successful PatientPop team to 140 employees and 55 million in revenue. Justin Welsh | SVP Sales @ PatientPop. I was a local sales manager or regional manager.

Sales Recruiting 263

Sales Recruiting Sales Hiring Scale Sales 263

SaaStr

NOVEMBER 28, 2021

And then one of the VCs that had invested in me, Storm Ventures, brought me in as a partner. I’d never done any investments before, but I just invested in some of the founders that were fans of the SaaStr blog and it worked out okay. You never get to spend less time in sales as a SaaS CEO.

Scale 196

Scale Sales Hiring Sales Recruiting Scaling 196

SaaStr

JANUARY 28, 2020

And so, she can, and Anthony just finished up basically going from the first sales hire at Gainsight at almost 100 million in revenue and has just retired. Maria : Yeah, I think, coming from a marketing side and thinking about that as a marketer, marketing is all about investments. And notice that I said investments, not cost or spend.

Sales Hiring 200

Sales Hiring Scale Underperforming Technical Team Sales Recruiting 200

SaaStr

AUGUST 8, 2019

The first step in success with SMB clients is to recognize that it’s not a one size fits all scenario. Companies need a specialized approach for SMB accounts, different than the tactics used for Enterprise. We knew from the beginning that we had to be excellent in SMB sales because basically there is no other way around it.

Sales Recruiting 106

Sales Recruiting SMB Scale Sales Hiring 106

SaaStr

AUGUST 8, 2019

The first step in success with SMB clients is to recognize that it’s not a one size fits all scenario. Companies need a specialized approach for SMB accounts, different than the tactics used for Enterprise. We knew from the beginning that we had to be excellent in SMB sales because basically there is no other way around it.

Sales Recruiting 107

Sales Recruiting SMB Scale Sales Hiring 107

SaaStr

JULY 30, 2020

356: Pete Kazanjy is the Co-Founder @ Atrium, the startup providing proactive, always-on insights for sales operations, managers, and leaders. Alongside Atrium, Pete is also the Founder of Modern Sales Pros, a community of 15,000 focused on sales operations and sales management. Stop asking questions.

Part-Time VPE 200

Part-Time VPE Scale Sales Recruiting Sales Hiring 200

Sales Hacker

APRIL 16, 2018

In this inaugural episode of the Sales Hacker podcast, we talk with Kiva Kolstein , Chief Revenue Officer at AlphaSense. . In Today’s Episode: How to map your career from individual contributor to manager. Why you should spend time with and invest in your new hires. Subscribe to the Sales Hacker Podcast.

Sales Hiring 40

Sales Hiring Management Scale Sales Recruiting 40

Unbounce

JUNE 16, 2020

especially for SMB SaaS startups. For example, ActiveCampaign’s reseller program offers beefier discounts to partners as they grow, letting them set their own pricing and pocket the difference: ActiveCampaign’s reseller program offers deeper discounts on pricing as more sales are made, creating an incentive to go big.

Outsourcing Services 131

Outsourcing Services Sales Recruiting Scale SaaS 131

Sales Hacker

OCTOBER 7, 2021

Women in sales often have a polarizing experience. In the Sales Hacker video series Aha Moments , I asked 10 women: “What is one ‘aha moment’ you’ve had in your sales career?”. The conversations that followed were so authentic and encouraging that we decided to expand this conversation to other badass women in the sales world.

Scale 130

Scale Sales Recruiting Sales Hiring VP of Engineering 130

Sales Hacker

JUNE 9, 2020

This week on the Sales Hacker podcast, we speak with Barrett Boston , Chief Revenue Officer at TriNet. The finance world wasn’t scratching the itch, though, so he decided that he just had to be in sales. The finance world wasn’t scratching the itch, though, so he decided that he just had to be in sales.

Leadership 78

Leadership Scale Sales Recruiting VP of Engineering 78

Intercom, Inc.

SEPTEMBER 8, 2021

When it comes to launching sales teams in hyper-growth startups, few people have walked the walk as much as Maggie Hott. She “stumbled” into it, as she told us, first as one of the earliest sales hires of Eventbrite, where she stayed for four years, and then into Slack in early 2015 as the first sales rep in the Bay Area.

Scale 118

Scale Sales Hiring Sales Recruiting Underperforming Technical Team 118

SaaStr

DECEMBER 12, 2020

As for Kate, prior to making the move to Notion just last month, she spent an incredible 8 years at Dropbox including holding roles such as Head of Sales Development, North America and Director of Global SMB Revenue and Operations. Before Notion, Kate spent 2 years at Salesforce in the corporate sales and enterprise business units.

Scale 162

Scale Sales Hiring Underperforming Technical Team Sales Recruiting 162

OpenView Labs

JUNE 17, 2019

And unfortunately, on more than one occasion, I’ve seen this FOMO cause them to lose remarkable salespeople and sales leaders that were previously beyond excited to work with them. The truth is, A+ candidates will always have options… they are investments that make startups money and they know it. hire them immediately.

Sales Recruiting 53

Sales Recruiting Sales Hiring Scale Sales 53

SaaStr

AUGUST 30, 2019

As for Whitney, she directly leads the organization’s go-to-market efforts, including sales, marketing, business development and customer operations. Below, we’ve shared the full transcript of Harry’s interview with Whitney Bouck. Pssst Loving our podcast content? Whitney Bouck.

Sales Hiring 128

Sales Hiring Scale Technical Advisors Underperforming Technical Team 128

SaaStr

JANUARY 3, 2020

As for Tom, he joined Redpoint in 2008 and has since led investments in Kustomer, Looker, Expensify and Gremlin all prior guests on the show I hasten to add. Before joining Redpoint, Tomasz was the product manager for Google’s AdSense social-media products and AdSense internationalization. Should sales commission be paid on renewals?

SMB 26

SMB Sales Recruiting Sales Hiring Scale 26

SaaStr

JULY 26, 2019

Prior to founding Zylo, Eric was the VP of Sales @ Sprout Social leading the revenue operations for over 11,000 customers. Before Sprout Social he was VP of Sales at Shoutlet, responsible for global direct and channel sales teams and developing and managing strategic relationships. What was the founding moment with Zylo?

Sales Hiring 137

Sales Hiring Scale SaaS Payments Payment Services 137

SaaStr

MARCH 3, 2023

At SaaStr APAC 2023, Scott Pugh, VP of Sales at Figma, shared how to scale these two sales teams while building culture. Pugh’s strategy is simple, albeit not always easy: Recruitment — how to hire the best talent to scale your sales organization. Let’s look at five tips to consider for successful recruiting.

Scale 230

Scale Sales Recruiting Sales Hiring Scaling 230

Sales Hacker

AUGUST 25, 2020

This week on the Sales Hacker podcast, we’ve got Alyssa Merwin , Vice President of Sales Solutions for LinkedIn, North America. She runs Sales Navigator and is perhaps one of the most important people selling sales engagement and sales software in the world. Subscribe to the Sales Hacker Podcast.

Management 72

Management Sales Recruiting Sales Hiring Development Team Review 72

SaaStr

OCTOBER 25, 2019

Before Assist, Liat spent 6 years at Twitter where she first hand saw their hyper-growth, managing a team of 40 across New York and SF and also Liat achieved 102% to quota on average every year. Finally before Twitter, Liat was VP of Sales @ Revolution Prep where she led and managed 7 offices. Loving our podcast content?

Sales Hiring 112

Sales Hiring Sales Recruiting Scale Underperforming Technical Team 112

SaaStr

JULY 12, 2019

How to transition from SMB to enterprise. Below, we’ve shared the full transcript of Harry’s interview with Joe Chernov. Joe Chernov: I think staying in one swim lane is probably the best for folks like you who pattern match, and recruit off of pattern matches. Joe Chernov.

Scale 133

Scale Sales Hiring Metrics Branding 133

SaaStr

MARCH 13, 2020

Harry has also angel invested in the likes of BreathePod and Try.com. Why does Harry believe investing in customer success is far more important than customer acquisition? * Do you have to invest in it from Day 1? What mistakes does Harry see many founders make when it comes to investing in their early brand? Harry Hurst.

SaaS Payments 208

SaaS Payments Payment Methods Finance Payments 208

SaaStr

OCTOBER 4, 2019

Why did Jeppe decide to focus on SMBs from Day 1? How does the product build in the early days differ when building for SMB vs enterprise? Why does Jeppe believe that building for SMB makes it easier to build a great culture internally? Below, we’ve shared the full transcript of Harry’s interview with Jeppe Rindom.

Scale 118

Scale SaaS Payments SMB Sales Hiring 118