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Run Less Software

Intercom, Inc.

by Rich Archbold, Senior Director of Engineering at Intercom. The same is true in software. In this battle, I’ve found a secret weapon hidden within one of our core engineering strategies, an idea called Run Less Software. When I say “execute”, I don’t simply mean the engineering challenges of building something.

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IaaS PaaS SaaS: Mastering The 3 Different Cloud Service Models

How To Buy Saas

In today’s world, cloud computing has become very popular among businesses of all sizes because of its effective tech services. Cloud computing services have helped businesses conveniently access and utilize tools to perform different tasks. This blog delves into the three types of Cloud Computing services: IaaS PaaS SaaS.

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Measurement: What SaaS platform builders need to know to prepare for growth, Part 3

CloudGeometry

Part 3: Measurement One of the great breakthroughs of SaaS as a business strategy is in how it puts users and subscribers front and center of software development and keeps them there. Customer-centric software delivery SaaS sets solving customer problems as its north star. It makes no difference to anyone but you.

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SaaS Payment Processing: 10 Questions to Ask When Comparing Solutions

FastSpring

In my conversations with software developers and technical founders over the years, I’ve heard how complicated these tech stack choices are to make. We know that conversion rates for SaaS and software companies will vary by 30% or more just based on the checkout experience. Eric McGee Senior Network Engineer, TRGDatacenters.

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A Technology Innovation Leading to a Go-To-Market Advantage

Tom Tunguz

It’s hard to answer this question concisely because there are so many different ways of building a great software business. Software is a competitive world. Sales and marketing software vendors have flourished, growing from a few hundred to several thousand in the span of a few years. But, technology is not enough.

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Cognota’s Ryan Austin on Creating an Entire Category (LearnOps)

FastSpring

We’re enterprise software for a new category called LearnOps. So essentially building the first operating system for corporate learning and development teams in bringing thought leadership community best practices around the LearnOps category. Cognota didn’t necessarily start as a software business.

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Customer Acquisition Strategy for SaaS Companies: A Complete Guide

SaaSOptics

The answer lies in your product or service’s value proposition. Every dollar you spend on customer acquisition—whether through sales and marketing costs or software tools—attributes to your total customer acquisition cost. . A public marketplace for templates, plugins, and software development agencies.