OPEXEngine

FEBRUARY 22, 2022

This reality influences their go-to-market (GTM) strategy, which relies on a lower overall sales and marketing budget and a higher mix of marketing to sales spending. Customer success is usually staffed by a mix of customer support, sales, and engineering folks contributing some portion of their time to the Cost of Revenue.

SaaS Payments 52

SaaS Payments Payment Services Payment Methods Marketplace as a Service 52

Sales Hacker

JANUARY 13, 2021

The challenge is to develop a pricing model that blends the different value perceptions across all customers. Co-marketing initiatives between the partners are common, and the licensor may provide the licensee with Marketing Development Funds (MDF) to promote the combined solution. Customization.

Payment Solutions 88

Payment Solutions Payments Software Review Enterprise 88

SaaStr

APRIL 9, 2019

Mallun Yen : Well, I think one interesting thing that you have instilled on your team though, and this is something that you do yourself right? Eric Yuan : Yeah, so we really wanted to develop all of our employees, myself included. And, for most of your life cycle, you have had just a direct sales team.

Sales Hiring 145

Sales Hiring Scale CTO Hire Marketing 145

OpenView Labs

MARCH 15, 2019

For the uninitiated, channel sales refers to the process of partnering with third parties to get your product into the end user’s hands. Part of the appeal of this approach is that it’s a very effective way to scale revenue without having to go through the expense and effort of scaling your direct sales team.

Sales Recruiting 85

Sales Recruiting Scale Sales Hiring Underperforming Technical Team 85

SmartKarrot

AUGUST 21, 2020

You are responsible to develop and own important relationships with each customer to ensure continued expansion opportunities as well as yearly subscription renewals. You will have to develop an understanding of Qlik products as well as services to provide high value-add advice to customer stakeholders at all levels.

Customer Success 10

Customer Success Sales Recruiting Direct Sales Team Forecasting 10

SmartKarrot

JUNE 11, 2020

Develop best practices for new customer onboarding and customer growth/renewal to ensure ongoing customer success. Work closely with their direct sales teams on development, tracking, and reporting goals, objectives, forecasts, key metrics and definitions of success for each partner account.

Customer Success 10

Customer Success Sales Recruiting Direct Sales Team Forecasting 10

SmartKarrot

NOVEMBER 22, 2022

Once adopted, customers can expand through self-service or with the assistance of their direct sales team, which is focused on promoting new use cases of Asana. You can land with a good app, but you can only expand by adding an enterprise sales team.

Engineering 10

Engineering Scale SaaS Payments Payment Solutions 10