SaaStr
OCTOBER 24, 2022
Developers act, think, and behave differently than your average customer. As an API-first company, WorkOS focuses on selling primarily to developers. Doing Business with Developers. Developers haven’t typically been the buyers in enterprise software, so why should you build for developers?
SaaStr
OCTOBER 29, 2021
Customer count growing as fast as revenue — a good sign for the future. Some leaders like Slack have seen the same, but most Cloud leaders at scale with high NRR end up getting more and more of their revenue from their existing base, not new customers. Use overages to renegotiate contracts, not charge per event.
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User Pilot
JULY 27, 2023
Before hiring, assess your current needs and hire as your company grows. Product Marketing Manager: This person is tasked with developing product marketing campaigns , crafting compelling marketing messages, and coming up with ideas to retain customers. Average salary: $105,761/yr. Average salary: $156,062/yr.
Baremetrics
DECEMBER 7, 2023
Here’s an overview of the series: Part 1: How to Categorize Expenses in a SaaS Startup v2.0 Cost of Revenue Let’s start with your Cost of Revenue. The gist of it is that Cost of Revenue includes costs that go into providing your Software as a Service. Jason Cohen breaks down the question in his Quora post.
Andreessen Horowitz
DECEMBER 4, 2023
Most growth-stage CEOs I work with know how to tell if they’re efficiently allocating capital in every part of their budget with one glaring exception: research and development (R&D). Offensive bets typically deliver paybacks as business growth, product features, and developments that unlock new markets or consumer spend.
OPEXEngine
FEBRUARY 13, 2020
A Couple SaaS Generations Ago… Traditional software companies managed sales, product development, finance and HR in siloed organizations by function. Cross functional management was attempted but often not effective. In the early SaaS days, management structure was essentially the same. Chief Performance Officer.
Chart Mogul
MARCH 9, 2020
While Baremetrics was fulfilling the desire for public transparency, internally the team was using Looker almost exclusively to track and report revenue metrics. Joel had what he calls “an honest conversation” with Buffer’s CTO Dan. Joel shares that at the time, the Average Revenue per Account (ARPA) was only $18-19.
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