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How Content Marketing Can Help Increase Hourly Rate of Your Custom Software Company

Kraftblick

With the correct approach to content marketing, you can get more leads as well as increase prices for your services. In this article, we explain what custom software companies can do to make their content marketing efforts bring better clients (the ones with bigger wallets). in 2016 to 11.9% in 2016 to 11.9%

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Top 10 How To Articles for SaaS CEO’s

Incredo

Cobloom writes that you should first create your user base, see what feedback you receive from them, understand what market wants from you and make changes to your product. How To Deal With Software Development By Embracing The Slow Down Strategy , Incredo. How To Choose An Agency That Digs Your Business , Incredo.

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The Ultimate List of Developer-Focused Sales and Marketing Resources

OpenView Labs

This Forbes article talks about how, over the past two decades, two separate trillion-dollar enterprise software sectors have been created: SaaS software and public cloud. And today, we’re in the early innings of the next trillion-dollar software wave: developer-driven software. Success stories.

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Customer Acquisition Strategy for SaaS Companies: A Complete Guide

SaaSOptics

Content marketing involves creating, publishing, and distributing content through various channels, including blogs, videos, webinars, case studies, original research, virtual events, etc. This content is used to engage prospects throughout the buyer’s journey and generate demand for your SaaS.

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How to Fix Your Outsourcing Company’s Blog If You Publish Posts with No Results

Kraftblick

We analyzed a number of blogs of software development companies and created a list of the problems they reveal in both content and design. Let’s look at the four main sins of we found in the blogging efforts of outsourcing software developers. Some Sins Of Outsourcing Companies’ Blogs.

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Mental Models to Help You Grow

Sales Enablement, SaaS and Growth

Agile Agile software development has been such a success that people now apply the “agile” moniker to a broad range of areas. Content marketing is often cited as a strategy which has a compounding effect (see image below). This mental model helps teams focus on delivering results, rather than perfection. Economics 40.

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The 10 Best Adwords Companies of 2020

Neil Patel

The nice part about being a full-service agency is the fact that we’re able to help clients with all of the other important components of digital marketing — SEO, email marketing, social media marketing, content marketing, direct response, and more.