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7 Steps To Help EHR Software Providers Grow Their Userbase and Revenue

Stax

Electronic health records, or EHR software, are a staple in modern healthcare organizations. More than 96% of hospitals use some form of EHR system to maintain records, which is good because it shows clear demand for the software. The majority of hospitals already use EHR software, making the market saturated.

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Marketing Your Video Game Outside of Game Marketplaces & App Stores

FastSpring

Todd Harris knows how to leverage effective video game marketing strategies to get games in front of players. As the former COO and Co-Founder of Hi-Rez Studios, he spent 15 years making games and marketing them to gamers — with the studio’s games reaching 150 million players. (At

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Should your SaaS Business Invest More in Content Marketing?

Baremetrics

Content marketing is one of the most effective methods of generating brand awareness and brand preference specifically among your ideal target audience. The purpose of this marketing strategy is to attract organic traffic to your domain, and establish your business as a trusted authority in that area. Table of Contents.

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What is the SaaS Magic Number and How Do You Calculate It?

Stax

So, of course when it came to revenue-driving activities, Ford knew that success in marketing—and business—wasn’t about how much your marketing spend is, but how efficiently you spend it. Enter the SaaS Magic Number, which measures the return on sales and marketing spend in generating new subscription revenue.

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Affiliate Marketing 101: How to Get Started As a Creator

Buffer Resources

According to a survey of 2,270 affiliate marketers by Authority Hacker, the “average” affiliate marketer earns over $8,000 monthly, and 35 percent of respondents use social media platforms to sell.     What is affiliate marketing? Scroll on for resources that will help.)

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Unique Ways to Use the B2B SaaS Business Model to Leverage Your Business’s Revenue Growth

Subscription Flow

A major issue that arises, especially in the B2B SaaS business model, is how to break into the upmarket market as startups develop into scaleups that are primarily focused on increasing their market capitalization. One of the most fundamental changes any startup can go through is entering this market niche.

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How to Make Money From OTT Platforms and Video on Demand

Neil Patel

As a business or marketing professional, when consumer habits change , you must pay attention. Perhaps nothing is changing more rapidly or drastically than how people consume video content. OTT platforms were made popular by streaming services like Amazon Prime Video, Hulu, YouTube, and more. We cover both in this guide.

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