How to Drive NRR Over 100% With SMBs
SaaStr
MAY 10, 2021
There’s one theme we’ve reiterated over the years, at least since 2017 or so when we interviewed the CEOs of Twilio and Veeva back-to-back : To grow quickly after $100m ARR, you probably need a second core product. Pretty good for SMB SaaS. In fact, now it’s more than 2x the size of its SaaS software alone.
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