Remove Churn Remove Marketing Remove Payment Solutions
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Inherent Churn vs. Fixable Churn: You Have to Attack Both

SaaStr

However, SMBs have a certain level of inherent churn. You can still make them super happy, but a subset of small businesses will churn at that rate anyway. # Into the #1 most important app they use, and can never rip out. product, which was just top of the funnel had inherent churn. Thats often 3% a month or so.

Churn 272
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Dear SaaStr: How Big Should The Addressable Market Be to Go into Vertical SaaS?

SaaStr

Dear SaaStr: How Big Should The Addressable Market Be to Go into Vertical SaaS? and Is the app so core, or at least is on a path to become so core, that they can charge $20,000+ a year for it? Even a fairly small business can pay $10,000-$20,000 a year for one app, usually. Then market size starts to be super important.

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How SaaStr Fund-Backed RevenueCat Went from a $1.5M Round at $7M Valuation in 2018 to $500M+ Today

SaaStr

When SaaStr Fund made the first investment in RevenueCat back in 2018, nobody could have predicted that this “simple API for managing in-app subscriptions” would become the infrastructure powering 33% of all mobile subscription apps and reach a $500M valuation in 2025. ” required weeks of developer time to answer.

Payments 263
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ServiceTitan: Benchmarking the S1 Data

Clouded Judgement

ServiceTitan Overview From the S1 - “ServiceTitan is the operating system that powers the trades. ” The trades consist of the collection of field service activities required to install, maintain, and service the infrastructure and systems of residences and commercial buildings. trillion on trades services annually.

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What is Vertical SaaS?

Stax

Software tailored to your industry? Unlike horizontal SaaS solutions that serve a broad range of businesses, vertical SaaS solutions are designed with deep knowledge of specific markets—making them more intuitive, efficient, and impactful. these software companies are able to develop deep expertise in those niches.

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How Do SaaS Companies Actually Make Money from Payments?

USIO

But then you think, “Why not also offer payments to our users?” For example, PracticeSuite doesn’t just help medical offices automate appointments—it also gives them a built-in way to collect payments from patients directly through the PracticeSuite platform. Payments create a parallel revenue stream without causing sticker shock.

Payments 130
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The Complete Guide to SaaS Pricing Strategy

Tom Tunguz

They use pricing as an offensive tool to reinforce their product’s value and underscore the company’s core marketing message. Startups operate in newer markets where pricing standards haven’t been set. In addition, these new markets evolve very quickly, and consequently, so must pricing.