User Pilot

APRIL 10, 2021

There’s a high chance that not all of your customers have the same type of business, come from the same part of the world, or even use your product in the same way. The larger your SaaS empire becomes, the more likely this is to be the case. Why is Customer Segmentation important for SaaS?

Social Media 96

Social Media Onboarding compliance Enterprise 96

SaaStr

MAY 9, 2019

Most people know the YC Accelerator, but YC actually has a number of programs now, including Amook, the Accelerator, a Series A program to help companies raise Series A, and a growth program to help companies expand post product market fit. Assuming that raising a successful seed round means that you’ve reached product market fit.

Sales Hiring 167

Sales Hiring Scale Payment Solutions Banking 167

User Pilot

APRIL 8, 2021

Here’s a sobering truth: if you run a SaaS company and don’t use customer analytics software , you probably won’t be in business very long. If you’re looking for quality customer analytics software for your business, you’re in the right place. How do you choose the best Customer Analytics Software for your Business?

Payment Solutions 52

Payment Solutions Software Review SaaS Payments Software 52

SaaStr

SEPTEMBER 27, 2019

268: Ryan Bonnici is the CMO @ G2, the company that allows you to get the right software and services for your business with over 897,000 user reviews to help you make smarter buying decisions. How did Ryan turn a $6,000 initiative at Hubspot into a product that generated $64m net revs? Using data to your advantage.

Sales Hiring 131

Sales Hiring Sales Recruiting Scale Software Review 131

SaaStr

NOVEMBER 19, 2021

In today’s post, we present The Cutting Edge , where the best sales leaders in SaaS share cutting – edge tactics and strategies. Doug Landis, Growth Partner at Emergence Capital shares his expertise on the art of business conversations and how your customers should inform your go-to-market messaging. Transcript.

Sales 237

Sales Business Leadership Entertainment 237

Upscope

JANUARY 5, 2020

Below we'll cover what positioning in marketing is, why you should RTFM of April Dunford's book and give you 10 positioning examples and a couple of links to templates. 10 companies show you their positioning strategy How Superhuman achieved positioning by creating an engine Upscope's SaaS positioning lesson? Why positioning matters?

Strategy 128

Strategy Marketing Sales Hiring Engineering 128

Intercom, Inc.

MAY 16, 2018

Despite the mountain of evidence contradicting the mantra of “if you build it, they will come”, it’s still extremely prevalent among product-first companies. Sure, they probably know enough to build a landing page for capturing email addresses, but do they know what to say on that page and how to say it?

Product Marketing 223

Product Marketing Strategy Marketing Sales Recruiting 223