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In the Vault: Placing Multiple Bets on a ‘Mosaic of Solutions’ With Former Global Payments CEO Jeff Sloan

Andreessen Horowitz

ABOUT IN THE VAULT “In the Vault” is a new audio podcast series by the a16z Fintech team, where we sit down with the most influential figures in financial services to explore key trends impacting the industry and the pressing innovations that will shape our future. Angela: Why Global Payments? Jeff Sloan: Thanks for having me, Angela.

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How to Find the Best SaaS Billing Platform: A Complete Guide

Stax

Software-as-a-service (SaaS) businesses need to constantly evolve their offerings to stay fresh and relevant. They must engineer a well-rounded solution that makes handling subscriptions a breeze (and yes, it is as hard as it sounds). How do you add payment processing capabilities to your software?

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How to Analyze Customer Behavior and Improve In-app Experience

User Pilot

How can you analyze customer behavior in-app to deliver unparalleled in-app experiences? Customer behavior analysis helps you identify the most valuable users and personalize your marketing strategy to reach them. Design in-app strategies to improve retention based on the collected data.

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Using PLG and Sales Led Growth Together to Drive Exponential Results

FastSpring

As an experienced sales and GTM leader, John Eitel has more than witnessed how product-led growth (PLG) has affected the tech and SaaS space in the last few years — he and his teams have been up close and personal with how PLG increased in popularity as a sales strategy. “I Set up a demo or try it out for yourself. Jump to video.

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SaaS Churn: Myths, Benchmarks, and Strategies to Retain More Revenue

FastSpring

In part two, we’ll cover five churn-prevention strategies that have been successful in other SaaS businesses. Part I: SaaS Churn Benchmarks Part II: 5 Proven Strategies for Reducing SaaS Churn Part III: Churn Definitions and Additional Resources. Next, let’s look at how to develop a churn-reduction action plan.

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Iterative Approach to Localized Marketing for SaaS & Software

FastSpring

As a former agency owner, now the Chief Marketing Officer at FastSpring, David Vogelpohl has helped many software companies scale around the world. I interviewed him for insights into how to build a global growth strategy, especially when it comes to localization. I recently spoke to David about global marketing strategies.

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Do SaaS Affiliate Programs Work? [+7 Related Stories from SaaS people]

Incredo

Precisely – about SaaS affiliate programs… SaaS partner programs entice both software providers and affiliate partners for various reasons: 1) SaaS products are usually low-cost. 2) Software companies can pay high commissions because they don’t sell physical products. 5) Everyone minds his own business.