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Unique Ways to Use the B2B SaaS Business Model to Leverage Your Business’s Revenue Growth

Subscription Flow

A major issue that arises, especially in the B2B SaaS business model, is how to break into the upmarket market as startups develop into scaleups that are primarily focused on increasing their market capitalization. One of the most fundamental changes any startup can go through is entering this market niche.

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What is Good B2B Content? Content Leaders on 9 Must-Haves for Standing Out From the B2B Crowd

Buffer Resources

Inaccurate, packed with "filler," or completely AI-generated — bad B2B (business-to-business) content is easy to spot and even easier to find online. But what makes B2B content good ? According to one study, it also costs over $50 billion annually due to wasted resources alone. Tough question.

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What is Good B2B Content? Content Leaders on 9 Must-Haves for Standing Out From the B2B Crowd

Buffer Resources

Inaccurate, packed with "filler," or completely AI-generated — bad B2B (business-to-business) content is easy to spot and even easier to find online. But what makes B2B content good ? According to one study, it also costs over $50 billion annually due to wasted resources alone. Tough question.

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B2B messaging: Why everyone sounds the same and how to fix it

GetUplift

If you’re a B2B marketer, then you (more than) know this simple truth: messaging is hard. 2 Relying on the ‘HIPPO’ too much — without doing supporting market research More often than not, B2B messaging ends up being decided by the HIPPO (AKA – the Highest Paid Person’s Opinion).

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19 SaaS Predictions For 2021 and Beyond

OpenView Labs

What does the future hold for B2B software? The next decade of selling to B2B SaaS companies is going to accelerate faster toward a consumer-style experience. Mike Tria, Head of Platform at Atlassian. ” –Jeff Beckham, Head of Product and Content Marketing at Mixpanel.

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Marketing Automation: What is it, Examples & Tools [2021]

Neil Patel

But marketing automation tools make your job a little more painless, so you and your team can focus your time and attention on other efforts that drive revenue. Luckily for you, I’ve compiled a list of the best marketing automation tools with countless features and automated workflows that will make marketing less of a headache.

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The ChartMogul 2017 year in review

Chart Mogul

We kicked off 2017 by announcing our integration with GoCardless. This allowed GoCardless customers to import their billing data to ChartMogul and start analyzing customers and revenue. On our blog we also explored the topic of moving up market in SaaS and how businesses might tackle this without losing their soul.