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Successes and Setbacks on the Road to $1B with Alessio Artuffo, President and COO at Docebo

SaaStr

70% of customers are in the Enterprise and mid-market space, and 30% are SMBs. Customers range from AWS skills-builder platforms with billions of users to Zoom using it for customers and employees. The LMS market segment is big, and Docebo thinks about it in two folds. market is double the size of the internal one.

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Everything You Need to Know About Freemium Pricing

OpenView Labs

The much-discussed pricing strategy took over the SaaS world and helped fuel the phenomenal success of SaaS pioneers like Dropbox, Evernote, SurveyMonkey and Hootsuite. HubSpot now offers freemium versions of their CRM, Marketing and Sales products. Here’s a list of the top freemium pricing strategy resources: Table of Contents.

Pricing 82
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State of the Cloud 2019: Europa Edition with Alex Ferrara, Bessemer Venture Partners (Video + Transcript)

SaaStr

It was around that time about 12 years ago that Jeff Bezos launched AWS, and some of you may remember that, when he did this, Wall Street analysts were looking at him and saying, “Why would you take what’s already a very unprofitable business and drive it further into the red by investing in this AWS initiative?”

Cloud 100
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15 Mistakes GTM Teams Make When Moving Upmarket (and how to avoid them)

Sales Hacker

As always, you’ll hear real stories/strategies/tactics from real revenue operators spanning: sales, marketing, customer success, operations/enablement, product and hiring. John Fernandez , SVP of Marketing @ Gila Sometimes you can produce a bunch of leads upmarket, but if your product is not ready…it can lead to a lot of distraction.

Scale 67
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After Selling For $580M, Here’s What I Learned About SaaS During My Time At Buildium

Outseta

I’m pretty jaded when it comes to the financial numbers that get thrown around in start-up land—I don’t care what TechCrunch says, I don’t care what your market cap is—I think it’s clear that the world of technology start-ups is pretty screwed up when it comes to financial valuations. And working in the property management industry?

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When Does Open Source Make Sense for a Business?

OpenView Labs

For this post, I’m going to get into the business decision to be (or not be) a Commercial Open-Source Software (COSS) company, as well as how to think through whether open source will provide a strategic advantage for your go-to-market motion. And yet on-premise deployments are still very common, especially the enterprise.

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Product Market Appetite vs. Product Market Fit

Outseta

What I’ve learned about product market fit over a decade of working with SaaS start-ups By Geoff Roberts Few topics are discussed in start-up land more than product market fit —founders spend countless cycles iterating on their products, trying to find this often enigmatic state where it’s clear that there’s a real market for their new creation.