SaaStr

AUGUST 15, 2020

Recently I was catching up with a good friend who used to be CEO of an enterprise-y SaaS social networking company — and the usage and engagement numbers of his business were just awful. Engagement Metrics are often low but (x) it’s already in the budget, and (y) what do you expect, we finally just deployed?

AWS 260

AWS Churn Enterprise Engagement 260

OpenView Labs

FEBRUARY 2, 2021

Content marketing will drive user acquisition. Content marketing may sound like old news but it will remain indispensable in acquiring new users even beyond 2021. According to Alex Birkett, Growth Marketing Manager at HubSpot: “Content marketing is clearly a powerful way to grow a business. That’s not in dispute.”

Product Marketing 58

Product Marketing Trends Scale Marketing 58

Mucker Capital

APRIL 6, 2023

If you have a very complicated product–for example you sell AWS or you sell Snowflake–those are infrastructure products. In my past roles at ACORN, GitLab, whenever I started as a head of growth, one of the data points I will look into is what's the percentage of new users coming back the second day or coming back second month?

Startup 52

Startup Scale CTO Hire Outsourced Development 52

Sylvia Ng

FEBRUARY 17, 2016

Experience with successfully gaining consumer engagement. Experience with Growth Hacking including retention. Solid Growth Framework knowledge. Relevant experience in working for (or with) a fast-growth consumer start-up from conception through commercial launch. JOB REQUIREMENTS – GENERAL EXPERIENCE.

Engineering 74

Engineering Growth Hacking Scale Social Media 74

SaaStr

MAY 21, 2019

78 times in the AWS … ADABAS was referenced in the Amazon press release and earnings announcement. This Amazon giant is telling the market what’s driving their growth and their future very directly, by their actions and by their words. Twice for retail. And so why is this important?

Cloud 166

Cloud Scale Finance Retention 166

Unbounce

FEBRUARY 17, 2021

Put simply, you work hard for engagement—don’t squander those clicks by sending them to a generic web page. You’ve already convinced them to step away from the endless stream of stimuli that is social media and it’s up to your landing page to keep them engaged. What is a Twitter Landing Page? Plus, it’s an offer for $500. .

Social Media 145

Social Media Technical Advisors Sales Recruiting Mobile 145